leadership and motivation

1. ICICI Bank(formerly Industrial Credit and Investment Corporation of India).ICICI Ltd was
established in 1955 by the World Bank, the Government of India and the Indian Industry, for the
promotion of industrial development in India by giving project and corporate finance to the
industries in India. ICICI Bank has grown from development bank to a financial conglomerate and
has become one of the largest public financial institution in India.ICICI Bank has financed all major
sectors of economy.
TYPE PRIVATE BANK
Position Second largest Bank in India
Total Asset Rs 5,367.95 billion (US $ 99 billion) as on 31st march,2013
Profit After Tax Rs.83.25 billion (US $ 1,533 million)
Network 3,620 branches and 11,292 ATM’s in India and has a presence in 19 countries
Subsidiary in United States, Singapore, Bahrain, Hong Kong, Sri Lanka, Qatar and Dubai
International Finance Centre and representative offices in United Arab
Emirates, China, South Africa, Bangladesh, Thailand, Malaysia and Indonesia
and their UK subsidiary has established branches in Belgium and Germany.
Headquarter ICICI Bank Towers,
BandraKurla,Mumbai, India

2. INTRODUCTION
Chanda kochhar is currently the Managing Director (MD) and chief Executive officer(CEO) of
ICICI Bank. ICICI Bank is India’ s largest private bank and overall second largest bank in the
country. She is widely recognised for her role in shaping the retail banking sector in India and for
her leadership of the ICICI Group, as well as her contributions to various forums in India and
globally. In 2014, She has been named among Fortune’s 50 most powerful women in business for
the fourth consecutive year. Under the leadership of kochhar, ICICI has transformed itself from
corporate bank into a retail bank , and now a universal bank.
Chanda kochhar was born in Jodhpur, Rajasthan on November 17, 1961, but was raised in Jaipur,
Rajasthan. She joined Jai Hind College in Mumbai for a Bachelor of Arts degree. After completing
her graduation in 1982, she pursued cost accountancy (ICWAI). Cost Accountancy facilitates
management with cost control initiatives, ascertainment of profitability and informed decision
making. It also includes determination of selling price for the products, division and unit wise
profitability. Forecasting of expenses and future probable incomes is also a part of the practice of
Cost Accountancy. Later ,she did her Master’s degree in management studies from esteem Jamna
Lal Bajaj Institute of Management Studies in Mumbai from where she received a Wockhardt Gold
medal for excellence in Management Studies. In the same year, she won the J.N Bose gold medal
for cost accountancy. 1984 was the year in which Mrs Chanda Kochhar started her professional
career by joining “The Industrial Credit and Investment Corporation of India” as management
trainee.
Chanda Kochhar started her professional career in the year 1984 and can be divided into three
phases.
1984-1993
The first phase is that from year 1984-1993. It was the year 1984 that she joined “The industrial
credit and investment corporation of India Ltd”(ICICI ltd) as a management trainee (allows the
person to work on different department to let them have an experience of all different aspects of the
operation). In her initial year in ICICI , she handled project appraisal (Project appraisal is a
generic term that refers to the process of assessing, in a structured way, the case for proceeding with
a project or proposal. In short, project appraisal is the effort of calculating a project's viability
and monitoring and various projects in petrochemicals, textile and cement and paper.

3. 1993-2006
The second phase was from 1993-2006. It was in this intermediate phase of her life that she was
sent to be a part of a core team of bank and set it right. After 10 years of working in the same bank
she was given the responsibility to be the General Manager in 1994 followed by which she
became the Deputy General Manager in the year 1996. She headed the infrastructure Industry
Group of ICICI.
In 1999, she was promoted as the General Manager and became the head of ICICI’s ‘Major Client
Group’ which handled relationships with top 200 clients of the organisation. In the same year she
started handling the strategy and E-commerce divisions of ICICI. Under Kochhar’s leadership,
ICICI began its retail business in 2000 and in the next five years ,became ‘The biggest retail
financer in India. In 2001, she became the Executive Director of ICICI Bank.
2006-till now
Finally the third phase started in 2006 and continuing till now. In April 2006, Chanda kochhar was
given the designation of Deputy Managing Director of ICICI Bank . Using her unique skills she
started to handle both international and corporate business of ICICI Bank .Her designation was also
advanced to Chief Financial Officer(CFO), Joint Managing Director(JMD) and also the Official
spoke person from 2007 to 2009.
Today, Mrs Kochhar is a director of different companies of ICICI Group. She is the honourable
chairperson of ICICI Bank Eurasia Ltd Labiality Company. Today, being the MD and CEO of
ICICI, She is also director of ICICI International Ltd and ICICI Prudential Life Insurance
Company Ltd.
In addition to her responsibilities at the ICICI Group, Mrs Kochhar is a member of the Prime
Minister’s Council on Trade and Industry, the Board of Trade, High level Committee on Financing
and Infrastructure , US-India CEO Forum and UK –India CEO Forum. She is a member of the
Indian Council for the Research on International Finance and International Monetary Conference.
She was co-chair of the World Economic Forum ‘s Annual Meeting in 2011. Kochhar ‘s turnaround
of ICICI has earned her many accolades and reward.
When we talk about her early life, When Chanda Kochhar was born her family was dwelling in
Jaipur. Her father was a known figure in Jaipur and was a principle at an engineering college. The
name of his father was Professor Roopchand Advani.

4. Chanda Kochhar was a brilliant student and dreamt of becaming IAS Officer .However, destiny has
something else for her. Her father died when she was just thirteen and then her mother decided to
shift Mumbai along with her three children . Chanda kochhar came to mumbai and started to see
business world from close proximity. She did her graduation and post graduation in Mumbai.
She is married to Deepak Kochhar , who is a successful wind energy entrepreneur. Both of them
were in the same batch at Jamna Bajaj institute from where kochhar did her MBA. He has always
supported Chanda to the hilt. She believed that major part of her success story is because of her
husband.
Kochhar remeber the words of her mentor During her career, Kochhar drew on the lessons learnt
from ICICI’s iconic Chairman Narayan Vaghul, as well as Kamath, both of whom have deeply
influenced her career.
Starting at ICICI around the same time Vaghul came to the institution, Kochhar made her mark
early, being confirmed in her job three months ahead of schedule. Vaghul identified Kochhar’s
talent quickly , and included her in a select team to drive the computerisation of ICICI. Several
years later, Kochhar was instrumental in establishing the new banking entity in 1993 , which later
become gaint as it is today.
In between ,she had taken on several roles at the institution, heading the infrastructure finance and

5. corporate banking business in ICICI , and building the retail business in 2000.By 2006-07,Kochhar
was leading ICICI Bank’s corporate and international banking business at the time when Indian
companies were aggressively making a mark on the global mergers and acquisition landscape.
Between 2007 and 2009, she had consolidated her position as its joint MD and CFO. Mr Vaghul had
a vision and he picked Chanda Kochhar to lead the banking initiative.
Kochhar peers hold her in high esteem, Mr Vishwavir Ahuja who is a former Indian head of Bank
of America holds that Chanda is a very bright capable leader with admirable grit and determination.
Her personality traits are responsible for the success she has achieved.
Kochhar’s mother was a powerful role model for her. Her family was a sindhi family, a Hindu group
whose member lost their land and wealth when they fled from Pakistan to India following India’s
partition in 1947. After her father died her mother worked as a designer in a clothing boutique to
support her three children. She was a great source of inspiration for her.
Kochhar’s strategy to keep ICICI on growth trends
➢ Things have changed quite dramatically for ICICI Bank which today has a asset size of
Rs.5.36 lakh crore up from Rs3.79 lakh crore in 2008-09, when Kochhar took charge. The
proportion of low-cost current –account-saving account (CASA) deposits has grown
substantially from 28.7 per cent of total asset in 2008-09 to 43.3 per cent in 2012-13.
➢ The focus on better management of risk has led to a dramatic improvement in credit quality
and credit cost or the cost of provisions the bank makes against bad loans – declined from
2.2 per cent of total asset to just 0.8 per cent in financial year 2012-13.
➢ A mixed strategy is followed, on one hand cost were being cut and high-cost deposits were
being shed. On the other , the branch network was being expanded. Internally ,from a
product centric model where segmentation was done on the basis of deposits, home loans
,car loans and the like, the bank moved to customer segmentation.

6. For now, as the economy slow down, Kochhar hopes the bank with its distribution network, funding
profile, knowledge and skill base, will continue growing at 2-3 per cent higher then the industry
average.
“The bank’s substantial branch expansion in the past 24 months is expected to result in a
more favourable deposit mix going forward”.
It expects the growth in advance for FY 2014 to be 2-3 per cent above industry growth which at
times looks achievable.
Recently, in a seminar on ‘Financial Services –a key driver for economic growth’, she expresses the
need to bring “growth and vibrancy” in the economy to make India a financial hub. She insisted that
growth and vibrancy in the domestic economy includes stable levels of fiscal deficit and current
account deficit and bringing inflation under control.

7. “The next set of initiative would be regarding regulation , legal environment and taxation. It is
not only the existence of such regulatory and legal environment that is important but the
consistency in policy and taxation law is important ,she said.
Hinting at the need of swift government, Kochhar said, “getting small things like Visa or driving
license should be made easier as we in financial sector are dealing with financial regulation and tax
constraints.
AWARDS AND ACCOLADES
2014
• Named among fortune’s 50 most powerful women in business for the fourth consecutive
year.
• Received the “Mumbai women of the Decade.”
2013
• Ranked as the most powerful women in business in India for the third consecutive year in
fortune’s list of ‘50 Most powerful Women in Business: The Global 50.’ She is among the
four most powerful women in business in the world,according to the list.
• Conferred the “AIMA JRD TATA Corporate Leadership Award” 2012
• Recipient of the 4th Asian Corporate Director Recognition Awards 2013.
• Ranked as the most powerful business women in India in the Forbes list of ‘The World’s 100
most powerful women 2013.’
• Received the “Transformation Leader Award” by NDTV Profit Business Leadership Award
2012.
• Featured for the third year in a row in the power list 2013 of 25 most powerful women in
India by India Today.

8. • Is the only Indian to be featured in the Dow James list of Most Influential Female Executive
in the world of the last decade
• Awarded the business person of the year 2012 by Business India. She is the first woman
recipient of this award in 31 years.
2012
• Topped the list of “50 Most Powerful Women in Business.” by the fortune India.
• Ranked 18th in Fortune’s List of 2012 Business Person of the year. This is fortune’s annual
ranking of 50 global leaders who are “the best in business.”
• Ranked 59th in the world’s 100 most-powerful women by Forbes.
• Named amongst the nine Indian Women in the Forbes inaugural ”Asia Power
Businesswomen” list.
• Ranked fifth in the list of the “Most Powerful CEOs” in India by the Economic Times and
first in the list of “Top Women CEO’s” in the country.
• Conferred with CNBC Asia’s India Business Leader of the year award and CSR award.
• Named the Business Person of the Year by Business India.
• Named amongst the “25 most powerful professional women” in the country India today for
the second year.
2011
• Ranked fifth by Fortune in the international list of “50 Most Powerful Women in Business.”
• Ranked 17th among the “25 Most Powerful CEOs” in Asia by Fortune.
• Ranked 43rd “Most Powerful Women” in the world by Forbes.

9. • Named among the “50 most influential people in global finance” by Bloomberg markets
magazine
• Named among the “two best Indian CEO” in an annual poll by Finance Asia.
• Ranked 10th by financial times in the “Top 50 Women in World Business”.
• Received the “Global Leadership Award” from the VS-India Business Council.
• Named “Most Powerful Women in Indian Business” by fortune India.
• The first woman to be named as the “Business Leader of the Year” by the Economic Times.
• Featured in the “Hall of Fame – Most Powerful Women in Indian Business” by business
today.
• Conferred with the “Transformational Business Leader of the Year” award by all India
management association.
• Conferred with “Padma Bhushan” which was given away by president in a ceremony at
Rashtrapati Bhawan.

10. 2010
• Ranked 10th in the list of “Most Powerful Women in Business” by fortune.
• Ranked 92nd in the list of “Most Powerful Women” in the world by forbes.
• Conferred with the “Outstanding Woman Business Leader of the Year "award by CNBC
TV18
• Conferred with the “Banker of the Year Award” by Financial Express.
• Featured in the list of “30 most powerful women leaders” in business today for eight
consecutive years from 2002 to 2010.
Chanda kochhar is an incredible overachiever. At a very young age, she was appointed the M.D. of
ICICI Bank, a gigantic power house with a market cap of 142,230 crore. Since the day, she took
charge (01/05/2009), ICICI has gone places , giving its shareholders a return of 158%.
While the growth was tempered in the early years to curb MPAs, it has been on a growth trajectory
in the recent past. Now, with a salary of Rs5.12 crore , Chanda kochhar has achieved the distinction
of being the highest paid banker in the country.
• The other top-notch bankers were not on chanda kochhar’s heels. Aditya Puri, the star M.D.
of HDFC Bank came within touching distance with an annual salary of Rs 5 crore.
• Shikha sharma, CEO Axis Bank took home Rs. 3.45 crore while wiz-kid uday kotak, M.D.
kotak Mahindra Bank, had to remain content with a salary of Rs. 2.19 crore
• In terms of shareholders return, Chanda Kochhar’s ICICI Bank came second with a 51%
YOY return while Shikha Sharma’s AXIS Bank came third with a 47% YOY return. For the
fourth place, Aditya Puri’s HDFC Bank was tied with a 42% YOY return.

11. CONCLUSION
Chanda Kochhar’s ability to manage such a huge organization and being it the best profits ever
keeping the employees highly contented is the most admiring quality about her. We have heard that
a leader is tested during critical times. It shows her decision making power. In year 1991, when
country was dwindling under financial pressure from all corner, it was then the concept of
privatisation of bank was done.
Her abilities in the financial sector were highly appreciated in the company which got her a post of
general manager in 1994. It makes this person admired all around the nation. The HR
communication qualities of a leader can be seen in the manner she convinced the customers to use
the services of privatised bank in the era.
Looking at the designation changes in Kochhar’s career , it become clear that she had to manage
different team at different times and also in quick succession. Being manager of so many companies
alone, and patting all of them at the apex in their respective fields also shows her ability to manage
parallel work functions.
Finally one can admire Chanda Kochhar for the fact that she has not inherited success. She has gone
through all the phases of struggle before even leading a single team.
For her, many a times excelling at work meant giving up on her personal priorities. “There were so
many occasions when I wasn't around for my kids or my husband. But we learnt to work around it.”
said kochhar. In many ways her children have motivated too.