erin hahn 2

1. Your Search Engine Marketing Plan
Erin Hahn Law - General Search 2.17.21 | Shan McConnell · Estimate ID# 185378
Search Category
• Alimony Attorneys
• Assault & Battery Attorneys
• Child Custody Attorneys
• Child Support Attorneys
• Civil Union Attorneys
Continued on the following pages
Target Geography
Geographic Targets
• 53703
Recommended Plans
Dominant
$8,695
per month
130-390
estimated click range*
Standard
$5,434
per month
80-250
estimated click range*
Basic
$2,717
per month
40-130
estimated click range*
Estimated Maximum Click Inventory: 160-490 approx. $10,870 per month.
* This is an estimate, not a guarantee of performance. Actual number of clicks delivered may be substantially lower or higher than the
estimate provided. Many factors determine the actual number of clicks delivered, including factors not under the campaign's control.
These include but are not limited to: available ad inventory, competition for ad inventory, changes in search engine criteria for
displaying ads, seasonality, media trends, current events, and marketing campaigns by major brands.
This estimate expires on March 19, 2021

2. Erin Hahn Law - General Search 2.17.21 | Shan McConnell · Estimate ID# 185378
Definitions
Clicks: When someone
clicks on your ad to go to
your website or to call
your business from their
mobile phone, that’s a
click. Generally, more
clicks are better, because
more clicks mean more
customers are engaging
with your ad—and with
your business.
Categories: These are
broad sets of products
and services, from Auto
Dealers to Veterinarians
and everything in
between. Categories are
the ‘buckets’ that hold the
keywords your customers
will type when they’re
conducting a search, and
have been designed and
optimized to deliver the
right traffic to your ad:
namely, buyers shopping
for what you sell.
Maximum Budget: Based
on the data we’ve
collected, this is an
estimate of the maximum
number of clicks available
during any given month in
the geographic area
you’ve specified.
Categories + Keywords
Alimony Attorneys
+alimony +attorney +alimony +law +firm +alimony +lawyer
+spousal +maintenance +law +spousal +support +attorney +spousal +support +lawyer
Assault & Battery Attorneys
+aggravated +assault +attorney +aggravated +assault +lawyer +assault +attorney
+assault +battery +lawyers +assault +criminal +lawyer +assault +defense +attorney
+assault +defense +lawyer +assault +lawyer +assault +victim +lawyer
+battery +attorney +battery +lawyer +criminal +assault +attorney
Child Custody Attorneys
+child +custody +attorney +child +custody +lawyer +joint +physical +custody
+kids +custody +lawyer +physical +child +custody +shared +child +custody
+sole +child +custody child custody lawyer for fathers child custody lawyer near me
custody attorneys near me
Child Support Attorneys
+back +child +support +lawyer +child +support +attorney +child +support +law +firm
+child +support +lawsuit +child +support +lawyer attorney for child support
child support attorney near me child support lawyer near me
Civil Union Attorneys
+civil +union +attorney +civil +union +law +firm +civil +union +law +office
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3. Erin Hahn Law - General Search 2.17.21 | Shan McConnell · Estimate ID# 185378
+civil +union +lawyer
civil union attorney near me civil union lawyer near me
Criminal Defense Attorneys - General
+criminal +defense +attorney +criminal +defense +law +firm +criminal +defense +lawyer +criminal +law +defense +attorney
+criminal +lawyer +federal +criminal +defense +attorney +federal +criminal +defense +lawyer +felony +defense +attorney
+felony +defense +lawyer criminal defense
DWI, DUI, OUI Attorneys
+dui +attorney +dui +defense +attorney +dui +defense +lawyer +dui +dwi +attorney
+dui +dwi +lawyer +dui +lawyers +dwi +attorney +dwi +defense +attorney
+dwi +defense +lawyer +dwi +lawyer +oui +attorney +oui +lawyer
+owi +attorney +owi +lawyer driving under the influence attorney driving under the influence lawyer
dui attorney near me dui lawyer near me
Divorce Attorneys
+divorce +attorney +divorce +law +office +divorce +lawyer divorce attorney near me
divorce lawyer near me
Domestic Abuse Attorneys
+domestic +abuse +attorneys +domestic +abuse +law +domestic +abuse +law +firm +domestic +abuse +lawsuits
+domestic +abuse +lawyers +domestic +violence +attorneys +domestic +violence +law +domestic +violence +law +firm
+domestic +violence +lawsuits +domestic +violence +lawyers
Drug Possession Attorneys
+drug +attorney +drug +charges +attorney +drug +charges +lawyer +drug +crime +attorney
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4. Erin Hahn Law - General Search 2.17.21 | Shan McConnell · Estimate ID# 185378
+drug +crime +lawyer +drug +defense +attorney +drug +defense +lawyer +drug +law +firm
+drug +lawyers +drug +offense +attorney +drug +offense +lawyer +drug +possession +attorney
+drug +possession +lawyer +drug +trafficking +attorney +drug +trafficking +lawyer drug attorneys near me
drug lawyers near me
Family Law Attorneys - General
+family +attorney +family +court +attorney +family +court +lawyer +family +law +attorney
+family +law +firm +family +law +lawyer +family +law +office +family +lawyer
family attorney near me family lawyer near me
Grandparents' Rights Attorneys
+grandparents +custody +rights
+attorney
+grandparents +rights +attorney +grandparents +rights +law +firm +grandparents +rights +law +office
+grandparents +rights +lawyer +grandparents +visitation +rights
+attorney
grandparents rights
Parental Rights Attorneys
+family +law +lawyer for +mothers +family +law +parental +rights +lawyer for +parental +rights +lawyers for +fathers +rights
+parental +attorney +parental +custody +lawyers +parental +lawyer +parental +rights +attorney
+parental +rights +attorney +near +me +parental +rights +lawyer +parental +rights +lawyer +near +me +parental +rights +lawyers +near +me
+parental +visitation +attorney +parental +visitation +attorney +near
+me
+parental +visitation +lawyer +parental +visitation +lawyer +near
+me
+termination of +parental +rights
+lawyer
Same-Sex Divorce Attorneys
+gay +divorce +attorney +gay +divorce +lawyer +lgbt +divorce +attorney +lgbt +divorce +lawyer
+same +sex +divorce +attorney +same +sex +divorce +firm +same +sex +divorce +lawyer +same +sex +divorce +office
+same +sex +divorce +services gay & lesbian divorce attorney gay & lesbian divorce lawyer
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5. Erin Hahn Law - General Search 2.17.21 | Shan McConnell · Estimate ID# 185378
Notes
Categories selected based on all practices from Erin Hahn Law's website.
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6. Your Social Marketing Plan
Erin Hahn Law - General Social 2.17.21 | Shan McConnell · Estimate ID# 985
Basic Targeting
Age: 45 to 65
Gender: All
Target Geography
Geographic Targets
• 53703
Recommended Plans
Dominant
$1,230
per month
79,290-237,860
estimated impression range*
Standard
$750
per month
62,150-186,440
estimated impression range*
Estimated maximum budget: $1,538 (90,350 - 271,060 estimated impressions)
* This is an estimate, not a guarantee of performance. Actual results may be substantially lower or higher than the estimate provided.
Many factors determine campaign performance, including factors not under the campaign's control. These include but are not limited
to: available ad inventory, competition for ad inventory, ad placement selection, changes in ad network criteria for displaying ads,
seasonality, media trends, current events and marketing campaigns by major brands.
This estimate expires on March 19, 2021

7. Erin Hahn Law - General Social 2.17.21 | Shan McConnell · Estimate ID# 985
Interest Targeting
Interests > Additional Interests > Criminal defense lawyer
Interests > Additional Interests > Divorce
Interests > Additional Interests > Divorce Court
Interests > Additional Interests > Get (divorce document)
Interests > Additional Interests > Divorce settlement
Interests > Additional Interests > Lawyer
Interests > Additional Interests > Family law
Interests > Additional Interests > Attorney at law
Interests > Additional Interests > Same-sex marriage
Interests > Additional Interests > Legal advice
Interests > Additional Interests > Legal case
Interests > Additional Interests > Lawsuit
Interests > Additional Interests > Law firm
Interests > Additional Interests > Court
Notes
$750 - 50% of Max budget.
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