21. So, What did we learn?
Common pitfalls
• No Employee training
• Lame Specials
• Get the basics right
• Ignore the mayor
• Doing it just because you can
#BeGoodBeSocial @shelterscotland
@conradr
24. Workshop – Crowd source a campaign
In your groups choose one of the mentioned
business / charities and discuss ideas on how
they can create their own 4SQ campaign.
One person then feedbacks key points
and we can discuss as a group how it could work.