In the quick-paced world of business, switching into touch screen digital signage is very important. Apart from traditional digital signage, interactive touch screen digital signage offers a more valuable and potential set of customers for your business. Thus interactive touch digital signage can enhance the growth of your digital business.

1. ALL YOU NEED TO KNOW ABOUT
INTERACTIVE TOUCH SCREEN DIGITAL
SIGNAGE.
.

2. INTRODUCTION
In this generation of fast transactions, updating the traditional digital
signage is important. Switching on to Interactive touch screen digital
signage offers more valuable and potential set of users for your services.
Regardless of investing revenue and time in promoting content and
information to the masses, focussing on the right target could could save
both for your service.
With the advancements in touch and display technology Interactive touch
screen digital signage is a key factor in global market.
.

3. Digital signage is the way for the future. Across the globe digital signage is
one of the fastest growing technique of marketing technologies.
Digital signage facilitates displays with digital content mainly in public
places.
Digital signage uses screen technologies such as LCD, LED or Projection to
display content like images or videos.
These digital signage can be found in public spaces, transportation systems,
retail stores and so on in order to get potential audiences and directly
engage them.
Digital Signage

5. Good interactive content can attract the potential customer with much ease and will
require only a very less effort of time.
In Interactive digital signage the viewer itself turn out to user. Here the interactive
content is user orchestrated and thus have a customised experience for the user.
Each user can express their preferences and selections through interactions,
retrieving information to their specific needs and interests.
Interactive Digital Signage

6. Interactive Touch
The growth of touch screen technology has been tremendous with in a short
span of time. Today there are various number of touch screen technologies in
the industry.
This spread of touch technology and display networks opened up a new
dimension for content and software side.
More affordable, dynamic and responsive display became available in the global
market.
Drastic hype in the demand and supply of services. This leading in the increase
of digital signage end users trying to grab attention.

7. Interactive Touch
Development in display and touch technology made the digital signage
user more focused on providing relevant and quality content in order to
top the global industry.
This was followed by the off screen device technologies that added
interactive functions to the system:sensors, cameras, beacons, RFID/NFC
readers, scanners, and the Internet of Things that connects network-
accessible devices.

9. 4 Primary functions of Interactive touch digital Signage
● Content Creation
● Project execution and content management
● Collaboration
● Analytics

10. CONCLUSION
An ideal interactive digital signage software solution should have the following:
● Interoperability - enabling integration of various hardware into a single,
harmonious whole.
● Extensibility - enabling agile and flexible external data communication.
● Creative freedom - enabling users to configure, animate, and design anything.
● Usability - enabling anyone to create and manage the system easily and
efficiently.
● Measurability - data collection and analysis to deliver insight and assessment.

11. THANK YOU