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what people use
to interact
with theproduct
UI
howthey feel
while theydo.UX
what people use
to interact
with theproduct
UI
howthey feel
while theydo.UX
MANDEL’S Golden Rule of Design
1. Place the User In Control.
2. Reduce User’s Memory Load
MANDEL’S Golden Rule of Design
3. Make The Interface Consistent
MANDEL’S Golden Rule of Design
STEPS
Good UI should look like
Try A One Column Layout instead of multicolumn.
Try Giving a Gift instead of closing a sale right away.
Try Social Proof instead of talking about yourself.
Try Recommending instead of showing equal choices.
Try Telling for Whom It is! instead of targeting everyone.
Try Fewer Form Fields instead of asking for too many.
Try Showing State instead of being state agnostic.
Try Transitions instead of showing changes instantly.
kickpoint
Try Opt-Out instead of opt-in.
Try Visual Hierarchy instead of dullness.
1minus1
Try Recognition instead of recall.
Try Faster Load Times instead of making people wait.
Foxymoron
Old shitty UI
Awesome new UI
SOMETIMES SIMPLICITY CAN’T BE IGNORED
REDDIT: A UI That Can Never Be Changed
UX-UI FOR APPLICATION DEVELOPMENT
EVEN ANDROID STORE BELIEVE UX IS IMPORTANT
KAKAOTALK REVOLUTIONARY CHANGE OF LAYOUT
A/B TESTING FOR UX-UI Development
VISIT
www.wingify.com

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User Interface

Editor's Notes

  1. The User Interface is what people use to interact with product where as the User Experience is how they feel while they do. If you remember this then this whole presentation is a success and becomes useless.
  2. The User Interface is what people use to interact with product where as the User Experience is how they feel while they do. If you remember this then this whole presentation is a success and becomes useless.