4. What Makes a Good Infographic?
•Choose a hook
• a provocative fact that will anchor your infographic
•Tell a story
• begin, mid, end/conclusion
•Pick the right visuals
• Hunt for data that can be easily visualized
•Keep it simple
• No more than 3 different fonts
•List your sources
•Trustworthy and up to date
5. Choose A Hook
• Provocative fact to anchor your infographic
• Attention grabbing
• Infographics typically prompt an emotional response
7. • After you’ve done with your research, try to lay out the
story that your graphic will tell.
• Write out your data points, and lay them out according
to the order they’ll be visualized in the infographic.
Does the story make sense? If the story isn’t clear or
obvious, then you’re not done researching.
Tell A Story
9. • The most-shared infographics had an average of just under 400
words. This means that the graphics relied on data visualizations,
charts, and illustrations to tell the data’s story.
• Think about data that can be turned into visuals while you research.
Numbers, such as percentages, survey results, and change over time
can be easily visualized using graphs and charts.
Pick the right visuals
11. • People should be able to understand what you are trying to convey in
seconds.
•Think of presenting in bite size chunks
• Use text sparingly and graphics that enhance the subject matter
•The objective is to create “graphical representations of
information.”
• Limit using different fonts
•Using more than three fonts creates clutter and degrades the
illustrative nature of infographics.
Keep It Simple
12. Always List Your Sources
• Track down the original source and confirm the data
• Make sure you’re using the most recent data available
• Use Reputable Sources