4. Ad Slicks—Residential
Page 4 Wood Floor
Available with and
without a coupon
Available on
MarketingConnection and
BFC
5. Postcards—Residential
Each design offers taglines for three
mailing types: former customer, prospect
customer and seasonal.
Available on
MarketingConnection and BFC
Wood FloorPage 5
EXAMPLE:
Former: Little feet. Big damage.
We revive wood floors.
Prospect: He’s your best friend.
But not your wood floors’.
Seasonal: Springtime means Fido
can play outside. And not dig your
wood floors.
9. Stock Photography—Residential
Page 9 Wood Floor
Available on MarketingConnection
These photos represent stock photos
purchased by Home Office and available for
franchisee use. Based on the type of license
associated with each stock photo, only
certain photos are available in the
Marketing Asset library.
12. Postcards—Residential
Page 12
Each design offers taglines for three
mailing types: former customer, prospect
customer and seasonal.
Available on
MarketingConnection and BFC
Carpet
EXAMPLE:
Former: You’ve been busy. Good
thing carpets don’t hold grudges.
Prospect: Too bad erasers don’t
work on carpet.
Seasonal: Carpet is winter’s indoor
playground. Is yours ready?
16. Stock Photography—Residential
Page 16 Carpet
Available on MarketingConnection
These photos represent stock photos purchased by Home Office and
available for franchisee use. Based on the type of license associated
with each stock photo, only certain photos are available in the Market-
ing Asset library.
19. Postcards—Residential
Page 19
Each design offers taglines for three
mailing types: former customer, prospect
customer and seasonal.
Available on
MarketingConnection and BFC
Air Duct
EXAMPLE:
Former: Your floors look good as
new. Maybe it’s time to look at
your air ducts.
Prospect: Home repairs starting
to add up? Air duct cleaning can
help extend the life of your HVAC.
Seasonal: Spring cleaning is in the
air. Start with your air ducts.
23. Stock Photography—Residential
Page 23 Air Duct
This photo represents stock photos purchased by Home Office and
available for franchisee use. Based on the type of license associated
with each stock photo, only certain photos are available in the Market-
ing Asset library.
Available on MarketingConnection
30. Stock Photography—Residential
Page 30 Tile & Grout
Available on MarketingConnection
These photos represent stock photos
purchased by Home Office and avail-
able for franchisee use. Based on the
type of license associated with each
stock photo, only certain photos are
available in the Marketing Asset library.
37. Stock Photography—Residential
Page 37 Upholstery
Available on MarketingConnection
These photos represent stock photos purchased by Home Office and
available for franchisee use. Based on the type of license associated
with each stock photo, only certain photos are available in the Mar-
keting Asset library.