1.
EXPERIENCE
BCBGMAXAZRIA GROUP Merchandising- Sportswear Assistant Los Angeles, California
-‐ Managed and organized department’s seasonal calendar September 2015-September 2016
-‐ Collected all samples for seasonal photo shoot campaigns
-‐ Conducted and analyzed research on product history and industry trends for director of merchandising’s projects
-‐ Assisted with communication on product knowledge to cross-functional teams through phone and email
-‐ Trained and oversaw merchandising interns in executing tasks
BCBGMAXAZRIA GROUP Public Relations -Intern Los Angeles, California
-‐ Facilitated online placements with clippings and compiled into weekly and monthly reports June 2015-August 2015
-‐ Monitored press coverage for all brands
-‐ Updated press kits and contact lists on a weekly basis
-‐ Created face sheets, guest and contact lists for brand events
-‐ Assisted with execution of events such as Summer Solstice, and Runway Resort fashion show
BCBGMAXAZRIA GROUP Entertainment Relations- Intern Los Angeles, California
-‐ Consulted with celebrity stylists and assisted during showroom pulls June 2015-August 2015
-‐ Fulfilled showroom sample requests and tracked all samples in fashion GPS
-‐ Created social media posts and blog blasts on brand media’s outlets
-‐ Researched potential celebrity/ influencer’s outreach and created final PowerPoint presentation
-‐ Assisted with emailing social media blasts out to corporate employees
BCBGMAXAZRIA New York Fashion Week -Intern New York City, New York
-‐ Assisted staff behind the scenes during fashion shows Spring 2015
-‐ Prepared model gifting and fashion survival kits
-‐ Updated guest lists as they arrived to the after party
-‐ Assisted the social media department with model gifting media project and tracked outreach
-‐ Assisted in finding interior décor for the Runway after party event
Lululemon Athletica – Educator Des Moines, Iowa
-‐ Served as a valuable educator for guests on merchandise, culture, and community November 2014-May 2015
-‐ Enlighten guests about community events and fitness
-‐ Implemented the visual merchandise to create an exciting and fun environment for guests
-‐ Promoted a healthy lifestyle to guests and around the community
-‐ Attended fitness classes around the community for brand awareness
VOLUNTEERING AND ADDITIONAL EXPERIENCE-
Assistant to Stylist Courtney Madison- Volunteer Los Angeles, California
-‐ Assisted Courtney on set during celebrity editorial photo shoots July 2015
-‐ Picking up and returning samples
Greater Des Moines Pet Expo Fashion Show-Producer Des Moines, Iowa
-‐ Responsible for all show related concepts and marketing Fall 2014
-‐ Efficiently produced show using a budget plan
-‐ Established and lead dress rehearsals
Iowa State Fashion Behind the Scenes Day Committee Ames, Iowa
-‐ Responsible for the planning and implementation of Behind the Scenes Day Spring 2015
-‐ Market the show to local high schools students
EDUCATION-
Iowa State University Ames, Iowa
Bachelor of Science Graduated: August 2015
Major: Apparel Merchandising and Design
Area of Emphasis: Apparel Merchandising,
University of Arts London London, England
College: London College of Fashion Summer 2014
Program: Fashion Styling
Received: Fashion Styling Certificate
SKILLS - Strong communication skills both written and verbal, highly organized and driven personality, ability to multitask, organize and prioritize
workloads efficiently and work well under pressure. Exceptional skills in Microsoft Office including Word, PowerPoint, Excel, and Outlook ,
strong knowledge of Adobe Photoshop, Illustrator, SnagIt and Fashion GPS expertise. Growing knowledge of the entertainment industry and
pop culture experience with celebrity intelligence, invoices and scheduling.
ASHLEE MARIE4150 Arch Drive Studio City, CA 515.238.5990 ashleem.hammer7@gmail.com
HAMMER