A sales plan is an essential tool for all salespeople. An effective sales plan breaks down further into new business growth strategies and is essentially a game plan for how to accomplish sales growth.

1. TIPS FOR
EFFECTIVE SALES
PLANNING
3

2. MOST PEOPLE DON'T
PLAN TO FAIL,
JOHN J. BECKLEY
THEY FAIL TO PLAN.

3. S T A R T W I T H E N D I N M I N D
T H I N K S T R A T E G I C A L L Y
C H A L L E N G E T H E S T A T U S Q U O
H A V E C L E A R S U C C E S S M E T R I C S
T H E T O P
S A L E S P E O P L E

4. WHAT IS
PURPOSEFUL
SELLING?

5. A GAME PLAN FOR
"HOW" TO
ACCOMPLISH
STRATEGIC SALES
GROWTH

6. 01 DO YOUR
HOMEWORK

7. IT'S ESSENTIAL TO
UNDERSTAND YOUR
CUSTOMERS BEFORE
CONTACTING THEM
PRE-CALL
RESEARCH

8. DETERMINE YOUR GOALS
& WHAT YOU'RE TRYING
TO ACHIEVE WITH YOUR
SALES PLAN
PRE-CALL
OBJECTIVES

9. WRITE DOWN EVERYTHING,
BE AWARE OF THE DETAILS
& FOLLOW UP
POST-CALL
ANALYSIS

10. 02
ESTABLISH
SALES
OBJECTIVES

11. SALES
OBJECTIVES
MUST BE
S.M.A.R.T.

12. OBJECTIVES
MUST BE
SPECIFIC
"S"

13. OBJECTIVES
MUST BE
MEASURABLE
"M"

14. OBJECTIVES MUST
BE CHALLENGING
& ACHIEVABLE
"A"

15. OBJECTIVES
MUST BE
REALISTIC
"R"

16. OBJECTIVES
MUST BE TIME
SPECIFIC
"T"

17. S
M
A
OBJECTIVES MUST
BE SPECIFIC
OBJECTIVES MUST BE
MEASURABLE
OBJECTIVES MUST BE
ACHIEVABLE
OBJECTIVES MUST BE
REALISTIC R
TOBJECTIVES MUST BE
TIME SPECIFIC

18. 03
ASK THE RIGHT
QUESTIONS

19. STRATEGIC USE OF
QUESTIONING CAN
HELPS US UNCOVER
REAL CUSTOMER
NEEDS

20. PREPARE QUESTIONS IN
ADVANCE WHEN
POSSIBLE
DO YOUR
HOMEWORK

21. ALLOW THE CUSTOMER
TIME TO ANSWER IN THEIR
OWN TIME FRAME
BE PATIENT

22. USE QUESTIONS THAT
GET CUSTOMERS TO
OPEN UP
ASK
STRATEGIC
QUESTIONS

23. WHEN QUESTIONING
BE
PREPARED
BE
THOUGHTFUL
ADDRESS
NEEDS

24. DON'T ASK SEVERAL
QUESTIONS AT THE
SAME TIME
TAKE YOUR
TIME

25. DON'T ANSWER YOUR
OWN QUESTION
LET CUSTOMERS
RESPOND

26. DON'T ASK
QUESTIONS JUST TO
SHOW HOW SMART
YOU ARE
BE HUMBLE

27. TAKE STANDS,
TAKE RISKS,
TAKE RESPONSIBILITY.
MURIEL SIEBERT

28. ASCENSION IMPACT PLUS ℠ HELPS
LEADING COMPANIES DEVELOP A
STRATEGIC SALES PLANNING +
ACCOUNTABILITY PROCESS.
ASCENSION GROWTH & INNOVATION STRATEGIES

29. THANK YOU
ASCENSION GROWTH & INNOVATION
STRATEGIES
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