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MARUTI SUZUKI
CORPORATE
SOCIAL
RESPONSIBITY
By APURV JOSHI
Maruti Suzuki India Ltd. (MSIL) is a subsidiary of Suzuki Motor Corporation
(SMC) Japan.
In terms of cars produced it is the largest subsidiary of the SMC
Formerly known as Maruti Udyog Ltd. , it was incorporated as the joint
venture between the Government of India and Suzuki Motor Corporation, on
24th February 1981.
Leading in manufacture of passenger vehicles with almost a contribution of
45%
POR TF OLIO
CSR POLICIES
Company will remain ahead in energy conservation at all it’s manufacturing units
and would produce goods that consume fewer natural resources.
Company will develop products and services to fulfill desires of the customers and
help them during natural calamities.
The company will extend it technological and managerial support to it’s suppliers
and dealers for their profitable and sustainable growth
Company would encourage and recognize its employees for volunteering in the spirit
of serving the community and sharing their skills and expertise.
Company will partner with Government, NGOs and other organizations for the
welfare of society especially Underprivileged people.
MARUTI SUZUKI
C S R ACTIVITY
Maruti Suzuki’s social initiatives focus on three primary areas.
• Road Safety
•Vocational training and
•Community development.
The Company also runs an employee volunteering programme called e-
Parivartan and operates two schools.
• Road safety is a major concern in India considering the scale of injuries and
fatalities due to road accidents.
• As per the Ministry of Road Transport and Highways (MoRTH), 125,660 people
were killed and over 500,000 injured in around 490,000 accidents in 2009, which
means that one road accident occurs in India every second and one road accident
fatality every four minutes.
Realizing the gravity of the problem and the need for an efficient and effective
driving training infrastructure in the country, Maruti Suzuki began its road safety
initiatives in 2000, offering a well structured and scientifically designed driving
training programmed to the public.
ROAD SAFETY INITIATIVES
Skilled manpower is an essential requirement to drive economic growth. In
India, while there is a large pool of workmen, their skill levels are far from the
industry requirements. To address this issue, the government has launched a
programmed to transform ITIs into centers of excellence in partnership with
industry.
Maruti Suzuki has become a part of this effort by undertaking to upgrade select
ITIs across the country. The Company is presently working with seven ITIs, one
each at Leather (Kerala), Thirukkuvalai (Tamil Nadu), Hinganghat (Maharashtra)
and four in Haryana at Jhajjar, Gurgaon and Rohtak. Of these seven partnerships,
four were forged in the reporting year. As part of affirmative action, Maruti Suzuki
has deliberately chosen to work with the ITI at Elathur that specifically caters to the
Scheduled Caste and Scheduled Tribe (SC/ST) community. The ITIs at Gurgaon and
Jhajjar are exclusively for women.
V OCA TION A L TR A IN IN G
COMMU N ITY
DEVELOPMENT
Maruti Suzuki is actively involved in community development of four villages
surrounding its Manesar plant. Healthcare, education, infrastructure development
and skill training are the focus areas for intervention.
Health camps were held periodically around the year to make curative health
care services available to the villagers.
Based on community requirements, specialty camps such as eye camps and
camps for women and young girls were held with the help of professional doctors.
Nukkad nataks were organized to spread awareness about the negative impact of
drug addiction.
To spread health awareness among school children, healthy habits display
boards were placed in all village schools.
• Maruti Suzuki’s employee volunteering programme, e-Parivartan took a step forward
in the year 2010-11, with employees preparing center development plans and carrying
out various improvement activities in a planned and structured manner. Employee
participation and contribution increased in 2010-11; 97 employees joined e-
Parivartan, taking the total number of volunteers to 304. They contributed 2,792
volunteer hours during the year.
• Cumulatively, employees have spent 7,095 hours in volunteering since the launch of
the programmed in November, 2008. In 2010-11 there were 24 active volunteering
centers as compared to 19 in the previous year.
• The Company has tied up with several local NGOs for this programmed. Employees
visit the NGO centers on Sundays and holidays and contribute towards a social cause
of their interest. Many of them are joined by their families.
EMPLOYEE VOLUNTEERING

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Maruti suzuki corporate social responsibity

  • 2. Maruti Suzuki India Ltd. (MSIL) is a subsidiary of Suzuki Motor Corporation (SMC) Japan. In terms of cars produced it is the largest subsidiary of the SMC Formerly known as Maruti Udyog Ltd. , it was incorporated as the joint venture between the Government of India and Suzuki Motor Corporation, on 24th February 1981. Leading in manufacture of passenger vehicles with almost a contribution of 45% POR TF OLIO
  • 3. CSR POLICIES Company will remain ahead in energy conservation at all it’s manufacturing units and would produce goods that consume fewer natural resources. Company will develop products and services to fulfill desires of the customers and help them during natural calamities. The company will extend it technological and managerial support to it’s suppliers and dealers for their profitable and sustainable growth Company would encourage and recognize its employees for volunteering in the spirit of serving the community and sharing their skills and expertise. Company will partner with Government, NGOs and other organizations for the welfare of society especially Underprivileged people.
  • 4. MARUTI SUZUKI C S R ACTIVITY Maruti Suzuki’s social initiatives focus on three primary areas. • Road Safety •Vocational training and •Community development. The Company also runs an employee volunteering programme called e- Parivartan and operates two schools.
  • 5. • Road safety is a major concern in India considering the scale of injuries and fatalities due to road accidents. • As per the Ministry of Road Transport and Highways (MoRTH), 125,660 people were killed and over 500,000 injured in around 490,000 accidents in 2009, which means that one road accident occurs in India every second and one road accident fatality every four minutes. Realizing the gravity of the problem and the need for an efficient and effective driving training infrastructure in the country, Maruti Suzuki began its road safety initiatives in 2000, offering a well structured and scientifically designed driving training programmed to the public. ROAD SAFETY INITIATIVES
  • 6. Skilled manpower is an essential requirement to drive economic growth. In India, while there is a large pool of workmen, their skill levels are far from the industry requirements. To address this issue, the government has launched a programmed to transform ITIs into centers of excellence in partnership with industry. Maruti Suzuki has become a part of this effort by undertaking to upgrade select ITIs across the country. The Company is presently working with seven ITIs, one each at Leather (Kerala), Thirukkuvalai (Tamil Nadu), Hinganghat (Maharashtra) and four in Haryana at Jhajjar, Gurgaon and Rohtak. Of these seven partnerships, four were forged in the reporting year. As part of affirmative action, Maruti Suzuki has deliberately chosen to work with the ITI at Elathur that specifically caters to the Scheduled Caste and Scheduled Tribe (SC/ST) community. The ITIs at Gurgaon and Jhajjar are exclusively for women. V OCA TION A L TR A IN IN G
  • 7. COMMU N ITY DEVELOPMENT Maruti Suzuki is actively involved in community development of four villages surrounding its Manesar plant. Healthcare, education, infrastructure development and skill training are the focus areas for intervention. Health camps were held periodically around the year to make curative health care services available to the villagers. Based on community requirements, specialty camps such as eye camps and camps for women and young girls were held with the help of professional doctors. Nukkad nataks were organized to spread awareness about the negative impact of drug addiction. To spread health awareness among school children, healthy habits display boards were placed in all village schools.
  • 8. • Maruti Suzuki’s employee volunteering programme, e-Parivartan took a step forward in the year 2010-11, with employees preparing center development plans and carrying out various improvement activities in a planned and structured manner. Employee participation and contribution increased in 2010-11; 97 employees joined e- Parivartan, taking the total number of volunteers to 304. They contributed 2,792 volunteer hours during the year. • Cumulatively, employees have spent 7,095 hours in volunteering since the launch of the programmed in November, 2008. In 2010-11 there were 24 active volunteering centers as compared to 19 in the previous year. • The Company has tied up with several local NGOs for this programmed. Employees visit the NGO centers on Sundays and holidays and contribute towards a social cause of their interest. Many of them are joined by their families. EMPLOYEE VOLUNTEERING