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Sharing Yourself and Your Science
using Social Media Tools for Scientists
Antony Williams
Center for Computational Toxicology and Exposure
GREENELIT Webinar: “How to raise a research profile?”
24th January 2022
Disclaimer: The views expressed in this presentation are those of the author(s) and do not necessarily represent the views or policies of the U.S.
Environmental Protection Agency, nor does mention of trade names or products represent endorsement for use.
ORCID 0000-0002-2668-4821
Office of Research and
Development
Various Versions of This Talk
www.slideshare.net/AntonyWilliams
Office of Research and
Development
A related publication…
Office of Research and
Development
Some Questions for you…
•Consider…
– How many of you have an ORCID?
– How many of you have LinkedIn?
– How many of you have SlideShare?
– How many of you have published >3 papers?
– How many of you share your work online?
•Maybe after this it will change…
Office of Research and
Development
Who markets your work???
If not you, then who?
•“It's not the job of researchers to become
experts in public relations — that's why
universities have press offices, says Matt
Shipman, research communications lead at
North Carolina State University in Raleigh.
But he recommends scientists toot their
own horns as well. ”
• http://www.nature.com/news/kudos-promises-to-help-scientists-promote-their-papers-to-new-audiences-1.20346
Office of Research and
Development
My Hopes for Today
• Encourage you in the “era of participation”
• Provide an overview of some tools available
• Share some stories, statistics and strategies
• Encourage you to “share for the sake of
community/science as well as for yourself”
• OUTCOMES
• You will claim an ORCiD
• You will invest ~2 hours per month on your profile
• You have a bigger “Impact” online….
Office of Research and
Development
6
ORCID – The Scientists SSN
Office of Research and
Development
What’s the value of ORCID?
• ORCIDs are now expected for many publications
• Single click through to your ORCID page – how
rich is your ORCID biography??? See
https://orcid.org/0000-0002-2668-4821
Office of Research and
Development
Publishers Requiring
ORCIDs…
https://orcid.org/content/mandating-orcid-publication-
workflows-open-letter
Office of Research and
Development
It’s a Scientists SSN – use
it in various places
Office of Research and
Development
Use ORCID on all products
• Use your ORCID on everything you produce that
will be indexed:
–Presentations
–Posters
–Your profiles
Office of Research and
Development
Google will index all of your
works…even if ORCID doesn’t
Office of Research and
Development
12
Scientists are Evaluated: “Statistics”
•Research datasets
•Scientific software
•Publications – peer-reviewed and many others
•Posters and presentations at conferences
•Electronic theses and dissertations
•Performances in film and audio
•Other forms of research
•CAVEAT: Make sure you are allowed to share
Office of Research and
Development
13
LinkedIn: Career Networking Tool
http://www.linkedin.com/in/AntonyWilliams
Office of Research and
Development
14
Something I worked on…
Office of Research and
Development
15
Ability to Highlight Projects
Office of Research and
Development
16
Manage Articles Here Too…
Office of Research and
Development
Your Postings Get Networked
Office of Research and
Development
Ask for Recommendations
Office of Research and
Development
Ask for “Endorsements”,
or get them…
Office of Research and
Development
Instant Summary as a PDF
Office of Research and
Development
Presentations
Office of Research and
Development
Sharing your works online –
can get 1000s of views
Office of Research and
Development
Analytics
Office of Research and
Development
Slideshare – Highly Accessed
Office of Research and
Development
Slideshare – NOT Just Slides
Office of Research and
Development
We also use “FigShare”
Office of Research and
Development
Presentations and Datasets
Office of Research and
Development
Including all Posters…
everything gets DOI’ed
Office of Research and
Development
DOI everything if you can
Office of Research and
Development
DOI your research outputs and
put online… Don’t Wait!
Office of Research and
Development
31
ResearchGate for Networking
Office of Research and
Development
Add MANY Flavors of Research
Office of Research and
Development
ResearchGate for Sharing a PROJECT
Office of Research and
Development
34
ResearchGate for Networking
Office of Research and
Development
Prompts you to Improve Your Profile
Office of Research and
Development
What about “Data Sharing”?
Office of Research and
Development
Supplementary Data Access
Office of Research and
Development
“Personal Data Sharing”?
Office of Research and
Development
39
Credit for Reviewing Papers?
Office of Research and
Development
40
Your PUBLIC review record
Office of Research and
Development
41
Linked in ORCID too..
Office of Research and
Development
42
Alt-Metrics Manifesto
http://altmetrics.org/manifesto/
Office of Research and
Development
https://impactstory.org/u/0000-0002-2668-4821
Office of Research and
Development
Office of Research and
Development
Office of Research and
Development
AltMetric Scores and “Donuts”
Office of Research and
Development
47
Google Scholar Tracks
Publications and Citations
http://scholar.google.com/citations?user=O2L8nh4AAAAJ
Office of Research and
Development
Try Twitter
• Connect and communicate
• Use a “brand name” on Twitter
• Greatest value for me – leading people into information I
wish to share including my presentations and publications
• Think amplification of your work….
Office of Research and
Development
Use Twitter to Awaken Old Articles
Office of Research and
Development
50
Book Chapters on Amazon
Office of Research and
Development
Branding: I am ChemConnector
Office of Research and
Development
My Primary CV is my Blog
Office of Research and
Development
But the top of my CV…
Office of Research and
Development
54
What Next?
My Recommendations
• Register for an ORCID ID
• Enhance your LinkedIn profile
• Use Google Scholar Citations and curate
• Choose: ResearchGate or Academia.edu
• Use: Publons
• Participate building your profile – share data,
papers, presentations, etc..
Office of Research and
Development
Various Versions of This Talk
www.slideshare.net/AntonyWilliams
Email: williams.antony@epa.gov

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GREENELIT Webinar: Sharing Yourself Using Social Media Tools

  • 1. Sharing Yourself and Your Science using Social Media Tools for Scientists Antony Williams Center for Computational Toxicology and Exposure GREENELIT Webinar: “How to raise a research profile?” 24th January 2022 Disclaimer: The views expressed in this presentation are those of the author(s) and do not necessarily represent the views or policies of the U.S. Environmental Protection Agency, nor does mention of trade names or products represent endorsement for use. ORCID 0000-0002-2668-4821
  • 2. Office of Research and Development Various Versions of This Talk www.slideshare.net/AntonyWilliams
  • 3. Office of Research and Development A related publication…
  • 4. Office of Research and Development Some Questions for you… •Consider… – How many of you have an ORCID? – How many of you have LinkedIn? – How many of you have SlideShare? – How many of you have published >3 papers? – How many of you share your work online? •Maybe after this it will change…
  • 5. Office of Research and Development Who markets your work??? If not you, then who? •“It's not the job of researchers to become experts in public relations — that's why universities have press offices, says Matt Shipman, research communications lead at North Carolina State University in Raleigh. But he recommends scientists toot their own horns as well. ” • http://www.nature.com/news/kudos-promises-to-help-scientists-promote-their-papers-to-new-audiences-1.20346
  • 6. Office of Research and Development My Hopes for Today • Encourage you in the “era of participation” • Provide an overview of some tools available • Share some stories, statistics and strategies • Encourage you to “share for the sake of community/science as well as for yourself” • OUTCOMES • You will claim an ORCiD • You will invest ~2 hours per month on your profile • You have a bigger “Impact” online….
  • 7. Office of Research and Development 6 ORCID – The Scientists SSN
  • 8. Office of Research and Development What’s the value of ORCID? • ORCIDs are now expected for many publications • Single click through to your ORCID page – how rich is your ORCID biography??? See https://orcid.org/0000-0002-2668-4821
  • 9. Office of Research and Development Publishers Requiring ORCIDs… https://orcid.org/content/mandating-orcid-publication- workflows-open-letter
  • 10. Office of Research and Development It’s a Scientists SSN – use it in various places
  • 11. Office of Research and Development Use ORCID on all products • Use your ORCID on everything you produce that will be indexed: –Presentations –Posters –Your profiles
  • 12. Office of Research and Development Google will index all of your works…even if ORCID doesn’t
  • 13. Office of Research and Development 12 Scientists are Evaluated: “Statistics” •Research datasets •Scientific software •Publications – peer-reviewed and many others •Posters and presentations at conferences •Electronic theses and dissertations •Performances in film and audio •Other forms of research •CAVEAT: Make sure you are allowed to share
  • 14. Office of Research and Development 13 LinkedIn: Career Networking Tool http://www.linkedin.com/in/AntonyWilliams
  • 15. Office of Research and Development 14 Something I worked on…
  • 16. Office of Research and Development 15 Ability to Highlight Projects
  • 17. Office of Research and Development 16 Manage Articles Here Too…
  • 18. Office of Research and Development Your Postings Get Networked
  • 19. Office of Research and Development Ask for Recommendations
  • 20. Office of Research and Development Ask for “Endorsements”, or get them…
  • 21. Office of Research and Development Instant Summary as a PDF
  • 22. Office of Research and Development Presentations
  • 23. Office of Research and Development Sharing your works online – can get 1000s of views
  • 24. Office of Research and Development Analytics
  • 25. Office of Research and Development Slideshare – Highly Accessed
  • 26. Office of Research and Development Slideshare – NOT Just Slides
  • 27. Office of Research and Development We also use “FigShare”
  • 28. Office of Research and Development Presentations and Datasets
  • 29. Office of Research and Development Including all Posters… everything gets DOI’ed
  • 30. Office of Research and Development DOI everything if you can
  • 31. Office of Research and Development DOI your research outputs and put online… Don’t Wait!
  • 32. Office of Research and Development 31 ResearchGate for Networking
  • 33. Office of Research and Development Add MANY Flavors of Research
  • 34. Office of Research and Development ResearchGate for Sharing a PROJECT
  • 35. Office of Research and Development 34 ResearchGate for Networking
  • 36. Office of Research and Development Prompts you to Improve Your Profile
  • 37. Office of Research and Development What about “Data Sharing”?
  • 38. Office of Research and Development Supplementary Data Access
  • 39. Office of Research and Development “Personal Data Sharing”?
  • 40. Office of Research and Development 39 Credit for Reviewing Papers?
  • 41. Office of Research and Development 40 Your PUBLIC review record
  • 42. Office of Research and Development 41 Linked in ORCID too..
  • 43. Office of Research and Development 42 Alt-Metrics Manifesto http://altmetrics.org/manifesto/
  • 44. Office of Research and Development https://impactstory.org/u/0000-0002-2668-4821
  • 45. Office of Research and Development
  • 46. Office of Research and Development
  • 47. Office of Research and Development AltMetric Scores and “Donuts”
  • 48. Office of Research and Development 47 Google Scholar Tracks Publications and Citations http://scholar.google.com/citations?user=O2L8nh4AAAAJ
  • 49. Office of Research and Development Try Twitter • Connect and communicate • Use a “brand name” on Twitter • Greatest value for me – leading people into information I wish to share including my presentations and publications • Think amplification of your work….
  • 50. Office of Research and Development Use Twitter to Awaken Old Articles
  • 51. Office of Research and Development 50 Book Chapters on Amazon
  • 52. Office of Research and Development Branding: I am ChemConnector
  • 53. Office of Research and Development My Primary CV is my Blog
  • 54. Office of Research and Development But the top of my CV…
  • 55. Office of Research and Development 54 What Next? My Recommendations • Register for an ORCID ID • Enhance your LinkedIn profile • Use Google Scholar Citations and curate • Choose: ResearchGate or Academia.edu • Use: Publons • Participate building your profile – share data, papers, presentations, etc..
  • 56. Office of Research and Development Various Versions of This Talk www.slideshare.net/AntonyWilliams Email: williams.antony@epa.gov