Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.
Social Media Tools for Scientists
and Building an Online Profile
Antony Williams
National Center for Computational Toxicol...
Office of Research and
Development
All Slides Are Here
www.slideshare.net/AntonyWilliams
Office of Research and
Development
This is how I got here…
Office of Research and
Development
My Hopes for Today
• Encourage you in the “era of participation”
• Provide an overview ...
Office of Research and
Development
Scientists measured by Impact
Office of Research and
Development
5
Scientists are Constantly
Evaluated Based on “Statistics”
•Publications – peer-review...
Office of Research and
Development
How to Measure Impact
Office of Research and
Development
Self-marketing vs. Narcissism
You choose…
http://research-acumen.eu/wp-content/uploads/...
Office of Research and
Development
If not you, then who?
•“It's not the job of researchers to
become experts in public rel...
Office of Research and
Development
Is self-marketing of value???
• How much work do you put into your own
scientific profi...
Office of Research and
Development
Your Profile as a Scientist
• If you are an active scientist – i.e. already
published, ...
Office of Research and
Development
Everyone Should Be LinkedIn
• Your PRIMARY Online CV for headhunters
• Expose work hist...
Office of Research and
Development
LinkedIn
http://www.linkedin.com/in/AntonyWilliams
Office of Research and
Development
My Career Captured…
Office of Research and
Development
And “Endorsements”
Office of Research and
Development
Highlight “Projects”
Office of Research and
Development
Manage Articles Here Too.
Office of Research and
Development
…and presentations
Office of Research and
Development
Sharing your works online
Office of Research and
Development
Slideshare – Highly Accessed
Office of Research and
Development
Slideshare – NOT Just Slides
Office of Research and
Development
Classical Measures
• In our domain your publication record is key…
• Do you know your h...
Office of Research and
Development
My Google Scholar Profile
http://scholar.google.com/citations?user=O2L8nh4AAAAJ
Office of Research and
Development
Automated Notifications
Office of Research and
Development
Search: Janelia
Office of Research and
Development
Search: Janelia
Office of Research and
Development
Search: Janelia
Office of Research and
Development
Search: Janelia
Office of Research and
Development
Check your profile data
Office of Research and
Development
Name Disambiguation
•There are many “Anthony Williams”
Office of Research and
Development
Name Disambiguation
•But my name is “Antony J. Williams”
Office of Research and
Development
You MUST own your profile
•Name Disambiguation is important…
Office of Research and
Development
Open Researcher &
Contributor ID
Office of Research and
Development
ORCiD
Office of Research and
Development
How many have ORCiDs?
Office of Research and
Development
Josh’s ORCiD Online
http://orcid.org/0000-0002-4436-1057
Office of Research and
Development
Office of Research and
Development
ORCiDs are proliferating
• Increasingly requested:
• Publications
• Grant Applications
...
Office of Research and
Development
Used for Data Aggregation
http://academickarma.org/0000-0002-2668-4821
Office of Research and
Development
An OPEN Profile for Reuse
Office of Research and
Development
QRCode Your Profile
Office of Research and
Development
41
ResearchGate is Another Tool for
Networking and Citation Tracking
Office of Research and
Development
42
ResearchGate
Office of Research and
Development
What do numbers mean??
Office of Research and
Development
44
Academia.edu
https://epa.academia.edu/AntonyWilliams
Office of Research and
Development
Academia.edu
https://epa.academia.edu/AntonyWilliams
Office of Research and
Development
Scientists are “Quantified”
• We ARE quantified, stats are gathered and analyzed
• Empl...
Office of Research and
Development
Slideshare - Analytics
Office of Research and
Development
Academia.edu
Office of Research and
Development
Academia.edu
Office of Research and
Development
Numbers and IMPACT….
Office of Research and
Development
51
Alt-Metrics Manifesto
http://altmetrics.org/manifesto/
Office of Research and
Development
National Information Standards
Organization and “Altmetrics”
• http://www.niso.org/apps...
Office of Research and
Development
https://impactstory.org/u/0000-0002-2668-4821
Office of Research and
Development
https://impactstory.org/u/0000-0002-2668-4821
Office of Research and
Development
https://impactstory.org/u/0000-0002-2668-4821
Office of Research and
Development
Plum Analytics
https://plu.mx/u/awilliams/
Office of Research and
Development
Plum Analytics
https://plu.mx/u/awilliams/
Office of Research and
Development
AltMetric “Donuts”
Office of Research and
Development
AltMetric “Donuts”
Office of Research and
Development
AltMetric Stats for Your
Publications???
Office of Research and
Development
AltMetric Stats for Your
Publications???
Office of Research and
Development
Do you MARKET your
Publications?
• Try blogging…to explain, enhance and share your
arti...
Office of Research and
Development
My Blog
…also my Primary CV
Office of Research and
Development
My primary CV is on my blog
http://www.chemconnector.com/antonywilliams_cv/
Office of Research and
Development
Try Twitter
• 140 characters to connect and communicate
• Use a “brand name” on Twitter...
Office of Research and
Development
Research Paper Amplification
• Kudos connects papers to social media platforms such as
...
Office of Research and
Development
Explain
Office of Research and
Development
Measured 15 hours later
Office of Research and
Development
AltMetrics within 48 Hours
Office of Research and
Development
Within Two Weeks
http://www.chemconnector.com/2014/06/20/give-me-kudos-for-my-articles/...
Office of Research and
Development
A publication as a point-in-time
• From a publication how do you cite forward?
• to err...
Office of Research and
Development
Social Media for Amplification
Office of Research and
Development
Social Media for Amplification
Office of Research and
Development
The Power of Blogs
(from Sean Ekins, @collabchem)
Office of Research and
Development
Enrich
Office of Research and
Development
AltMetric: Article Level Metrics
https://www.altmetric.com/details/1425979?src=bookmark...
Office of Research and
Development
Is exposure important???
• Does a highly viewed paper mean better
science? CLEARLY NO!
...
Office of Research and
Development
78
Credit for Reviewing Papers?
Office of Research and
Development
Measuring Institutional Impact?
Office of Research and
Development
What we are building…
MOCKUP: Landing Page
Office of Research and
Development
What we would like…
MOCKUP: Scientists
Scientific Papers: By Author
Office of Research and
Development
Data & Tools:
0
50
100
150
200
1-Sep-2015 1-Oct-2015 1-Nov-2015 1-Dec-2015 1-Jan-2016 1...
Office of Research and
Development
Publications: Using Widgets
• We are investigating AltMetric, PlumX and Kudos Widgets
83
Office of Research and
Development
84
What Next?
My Recommendations
• Register for an ORCID ID
• Enhance your LinkedIn pro...
Office of Research and
Development
85
What I said…
http://www.nature.com/news/kudos-promises-to-help-scientists-promote-th...
Office of Research and
Development
How fast can you build profile?
Office of Research and
Development
Side Benefits – Updated CV
Office of Research and
Development
Thank you
Email: tony27587@gmail.com
ORCID: 0000-0002-2668-4821
Twitter: @ChemConnector...
Upcoming SlideShare
Loading in …5
×

Social Media Tools for Scientists and Building an Online Profile

2,137 views

Published on

Despite the availability of many platforms for scientists to connect and share with their peers in the scientific community the majority do not make use of these tools, despite their promise and potential impact and influence on our careers. We are already being indexed and exposed on the internet via our publications, presentations and data and new “AltMetric scores” are being assigned to scientific publications as measures of popularity and, supposedly, of impact. We now have even more ways to contribute to science, to annotate and curate data, to “publish” in new ways, and many of these activities are as part of a growing crowdsourcing network. This presentation provides an overview of the various types of networking and collaborative sites available to scientists and ways to expose your scientific activities online. It will discuss the new world of AltMetrics that is in an explosive growth curve and will help you understand how to influence and leverage some of these new measures. Participating online, whether it be simply for career advancement or for wider exposure of your research, there are now a series of web applications that can provide a great opportunity to develop a scientific profile within the community.

Published in: Science

Social Media Tools for Scientists and Building an Online Profile

  1. 1. Social Media Tools for Scientists and Building an Online Profile Antony Williams National Center for Computational Toxicology The views expressed in this presentation are those of the author and do not necessarily reflect the views or policies of the U.S. EPA
  2. 2. Office of Research and Development All Slides Are Here www.slideshare.net/AntonyWilliams
  3. 3. Office of Research and Development This is how I got here…
  4. 4. Office of Research and Development My Hopes for Today • Encourage you in the “era of participation” • Provide an overview of tools available • Share some stories, statistics and strategies • Encourage you to “share for the sake of science as well as for yourself” • OUTCOMES • You will claim an ORCiD • You will invest ~2 hours per month on your profile • You have a bigger “Impact” online….
  5. 5. Office of Research and Development Scientists measured by Impact
  6. 6. Office of Research and Development 5 Scientists are Constantly Evaluated Based on “Statistics” •Publications – peer-reviewed and many others •Posters and presentations at conferences •Electronic theses and dissertations •Performances in film and audio •Research datasets •Scientific software •Other forms of research
  7. 7. Office of Research and Development How to Measure Impact
  8. 8. Office of Research and Development Self-marketing vs. Narcissism You choose… http://research-acumen.eu/wp-content/uploads/Users- narcissism-and-control.pdf
  9. 9. Office of Research and Development If not you, then who? •“It's not the job of researchers to become experts in public relations — that's why universities have press offices, says Matt Shipman, research communications lead at North Carolina State University in Raleigh. But he recommends scientists toot their own horns as well. ” • http://www.nature.com/news/kudos-promises-to-help-scientists-promote-their-papers-to-new- audiences-1.20346
  10. 10. Office of Research and Development Is self-marketing of value??? • How much work do you put into your own scientific profile? (versus Facebook ) • How much “data” do you actively share? • How much do you produce on your hard drive? Reports? Lit reviews? Presentations? • Post-publication, how much work is put into sharing with the community? • More visible does NOT mean better science
  11. 11. Office of Research and Development Your Profile as a Scientist • If you are an active scientist – i.e. already published, active researcher, generator of data, early, mid- or late career there is lots to do! • If you are a junior scientist the benefits of investing time now will provide a strong foundation for your future! • So what do I do??
  12. 12. Office of Research and Development Everyone Should Be LinkedIn • Your PRIMARY Online CV for headhunters • Expose work history, skills, your professional interests, your memberships – your profile WILL be watched! • Who you are linked to says a lot about who you are. Get LinkedIn to people in your domain. • Professional relationships rather than just friendships. • (Use FaceBook for friends and family)
  13. 13. Office of Research and Development LinkedIn http://www.linkedin.com/in/AntonyWilliams
  14. 14. Office of Research and Development My Career Captured…
  15. 15. Office of Research and Development And “Endorsements”
  16. 16. Office of Research and Development Highlight “Projects”
  17. 17. Office of Research and Development Manage Articles Here Too.
  18. 18. Office of Research and Development …and presentations
  19. 19. Office of Research and Development Sharing your works online
  20. 20. Office of Research and Development Slideshare – Highly Accessed
  21. 21. Office of Research and Development Slideshare – NOT Just Slides
  22. 22. Office of Research and Development Classical Measures • In our domain your publication record is key… • Do you know your h-index? (Is it accurate?) • Are you notified when people cite your work? • How fast can you share your entire list of publications?
  23. 23. Office of Research and Development My Google Scholar Profile http://scholar.google.com/citations?user=O2L8nh4AAAAJ
  24. 24. Office of Research and Development Automated Notifications
  25. 25. Office of Research and Development Search: Janelia
  26. 26. Office of Research and Development Search: Janelia
  27. 27. Office of Research and Development Search: Janelia
  28. 28. Office of Research and Development Search: Janelia
  29. 29. Office of Research and Development Check your profile data
  30. 30. Office of Research and Development Name Disambiguation •There are many “Anthony Williams”
  31. 31. Office of Research and Development Name Disambiguation •But my name is “Antony J. Williams”
  32. 32. Office of Research and Development You MUST own your profile •Name Disambiguation is important…
  33. 33. Office of Research and Development Open Researcher & Contributor ID
  34. 34. Office of Research and Development ORCiD
  35. 35. Office of Research and Development How many have ORCiDs?
  36. 36. Office of Research and Development Josh’s ORCiD Online http://orcid.org/0000-0002-4436-1057
  37. 37. Office of Research and Development
  38. 38. Office of Research and Development ORCiDs are proliferating • Increasingly requested: • Publications • Grant Applications • Data depositions
  39. 39. Office of Research and Development Used for Data Aggregation http://academickarma.org/0000-0002-2668-4821
  40. 40. Office of Research and Development An OPEN Profile for Reuse
  41. 41. Office of Research and Development QRCode Your Profile
  42. 42. Office of Research and Development 41 ResearchGate is Another Tool for Networking and Citation Tracking
  43. 43. Office of Research and Development 42 ResearchGate
  44. 44. Office of Research and Development What do numbers mean??
  45. 45. Office of Research and Development 44 Academia.edu https://epa.academia.edu/AntonyWilliams
  46. 46. Office of Research and Development Academia.edu https://epa.academia.edu/AntonyWilliams
  47. 47. Office of Research and Development Scientists are “Quantified” • We ARE quantified, stats are gathered and analyzed • Employers USE them, tenure will depend on them and these already happen without your participation • Scientists Impact Factors, H-index and many other variants.
  48. 48. Office of Research and Development Slideshare - Analytics
  49. 49. Office of Research and Development Academia.edu
  50. 50. Office of Research and Development Academia.edu
  51. 51. Office of Research and Development Numbers and IMPACT….
  52. 52. Office of Research and Development 51 Alt-Metrics Manifesto http://altmetrics.org/manifesto/
  53. 53. Office of Research and Development National Information Standards Organization and “Altmetrics” • http://www.niso.org/apps/group_public/download.php/13809/Altmetrics_project_phase1_white_paper.pdf
  54. 54. Office of Research and Development https://impactstory.org/u/0000-0002-2668-4821
  55. 55. Office of Research and Development https://impactstory.org/u/0000-0002-2668-4821
  56. 56. Office of Research and Development https://impactstory.org/u/0000-0002-2668-4821
  57. 57. Office of Research and Development Plum Analytics https://plu.mx/u/awilliams/
  58. 58. Office of Research and Development Plum Analytics https://plu.mx/u/awilliams/
  59. 59. Office of Research and Development AltMetric “Donuts”
  60. 60. Office of Research and Development AltMetric “Donuts”
  61. 61. Office of Research and Development AltMetric Stats for Your Publications???
  62. 62. Office of Research and Development AltMetric Stats for Your Publications???
  63. 63. Office of Research and Development Do you MARKET your Publications? • Try blogging…to explain, enhance and share your articles
  64. 64. Office of Research and Development My Blog …also my Primary CV
  65. 65. Office of Research and Development My primary CV is on my blog http://www.chemconnector.com/antonywilliams_cv/
  66. 66. Office of Research and Development Try Twitter • 140 characters to connect and communicate • Use a “brand name” on Twitter • Greatest value for me – leading people into information I wish to share including my presentations and publications • Think amplification of your work….
  67. 67. Office of Research and Development Research Paper Amplification • Kudos connects papers to social media platforms such as Twitter for amplification
  68. 68. Office of Research and Development Explain
  69. 69. Office of Research and Development Measured 15 hours later
  70. 70. Office of Research and Development AltMetrics within 48 Hours
  71. 71. Office of Research and Development Within Two Weeks http://www.chemconnector.com/2014/06/20/give-me-kudos-for-my-articles/ 12 shares 45 share referrals 1240 Kudos views 431 downloads
  72. 72. Office of Research and Development A publication as a point-in-time • From a publication how do you cite forward? • to errata? • to your later publications? • to electronic notebook pages? • to blog posts about your work? • to other peoples related publications? • to reinterpreted data you don’t publish?
  73. 73. Office of Research and Development Social Media for Amplification
  74. 74. Office of Research and Development Social Media for Amplification
  75. 75. Office of Research and Development The Power of Blogs (from Sean Ekins, @collabchem)
  76. 76. Office of Research and Development Enrich
  77. 77. Office of Research and Development AltMetric: Article Level Metrics https://www.altmetric.com/details/1425979?src=bookmarklet 76
  78. 78. Office of Research and Development Is exposure important??? • Does a highly viewed paper mean better science? CLEARLY NO! • If AltMetrics is one of the new measures clearly visibility and discoverability is important • If there is a downside to investing in exposing your publications, what is it? • YES…it can be called “gaming” or “savvy”
  79. 79. Office of Research and Development 78 Credit for Reviewing Papers?
  80. 80. Office of Research and Development Measuring Institutional Impact?
  81. 81. Office of Research and Development What we are building… MOCKUP: Landing Page
  82. 82. Office of Research and Development What we would like… MOCKUP: Scientists Scientific Papers: By Author
  83. 83. Office of Research and Development Data & Tools: 0 50 100 150 200 1-Sep-2015 1-Oct-2015 1-Nov-2015 1-Dec-2015 1-Jan-2016 1-Feb-2016 ToxCast Data Download Webpage Traffic (Daily) Pageviews Unique Pageviews 0 500 1,000 1,500 2,000 2,500 September '15 October '15 November '15 December '15 January '16 February '16 ToxCast Data Download Webpage Traffic (Monthly) Pageviews Unique Pageviews What we would like… MOCKUP: Data Usage
  84. 84. Office of Research and Development Publications: Using Widgets • We are investigating AltMetric, PlumX and Kudos Widgets 83
  85. 85. Office of Research and Development 84 What Next? My Recommendations • Register for an ORCID ID • Enhance your LinkedIn profile • Use Google Scholar Citations and curate • Choose: ResearchGate or Academia.edu • Use: Kudos and Publons • Participate building your profile – share data, papers, presentations, etc..
  86. 86. Office of Research and Development 85 What I said… http://www.nature.com/news/kudos-promises-to-help-scientists-promote-their-papers-to-new-audiences-1.20346 …choose two or three social-media platforms, invest the time to get them set up, and then spend perhaps two hours a month keeping them current. If nothing else, he says, build a LinkedIn profile as an online CV, claim and update an ORCID ID, and log peer-review activities on Publons.com. …a research paper is itself the end product of an extraordinary investment of time and energy. It takes thousands of hours of research, data analysis, writing and peer review, he says. “Shouldn't you put at least 10 to 20 hours of work into making sure that you can get the message out to relevant people?”
  87. 87. Office of Research and Development How fast can you build profile?
  88. 88. Office of Research and Development Side Benefits – Updated CV
  89. 89. Office of Research and Development Thank you Email: tony27587@gmail.com ORCID: 0000-0002-2668-4821 Twitter: @ChemConnector Personal Blog: www.chemconnector.com SLIDES: www.slideshare.net/AntonyWilliams

×