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FRONT OFFICE
MS. ANGELICA S.A REYES
COURSE
CONTENT
Introduction
Importance of Front Office
Front Office Organizational Chart
Front Office Staff Roles and Functions
Qualities of Front Office Staff
Handling Customers/Guests
Categories of Complaints
COURSE
CONTENT
Surfacing Common Complaints
Professional Telephone Etiquettes
Organizing Files
Current Trends and Issues in
Hospitality Industry
Hotel Reservation and Reservation
Form
Actual/ Hands-On Activity
FRONT OFFICE
First point of
contact of a
hotel. Front
office oversees
all the aspects of
office
management.
IMPORTANCE OF FRONT DESK…
Greeting customers and clients.
Receives information about guests and will then pass this
on to the relevant department within the establishment.
Required to handle reservation, registration, arrival and
departure.
Also deals with simple tasks such as printing, typing and
processing of mails.
Answering phone calls, handles wake up calls and
complaints.
FRONT
OFFICE
MANAGER
ASSISTANT
FRONT OFFICE
MANAGER
GUEST
RELATION
EXECUTIVE
FRONT OFFICE
SUPERVISOR• Reservation Supervisor
• Reservation Assistant
• Information Supervisor
• Information Assistant
• Senior Receptionist
• Receptionist
• Head Cashier
• Cashier
• Telephone Supervisor
• Telephone Operator
• Trainee
LOBBY
MANAGER
• Senior Bell Captain
• Bell Captain
• Bell Boy
• Trainee
QUALITIES OF FRONT OFFICE STAFF
PUNCTUALITY
POSTURE
POLITENESS
KNOWLEDGE COMMUNICATION
SALESMANSHIP
NEAT AND ORGANIZE
GUEST FEEDBACK
UPDATED CLERICAL WORK
AVOID GOSSIPS
REFRAIN FROM
MAKING PERSONAL
COMMENT
AVOID USING
UNCERTAIN
WORDS
VOICE
MODULATION &
SPEECH CLARITY
Welcoming Guests
As a front office staff, your job isn’t only to greet guests
but also to make them feel welcome. A friendly smile
and a warm greeting make a great start.
Hello, welcome to _______________!
How can I help you today?
Checking Guests In
Do you have a reservation?
What name is the reservation under?
Could I have your ID and credit card, please?
Your room is on the [number] floor, room number.
Breakfast is served from [time] to [time] every
morning at/in [location/room].
Is there anything else I can help you with?
Enjoy your stay.
Appointment Check In
Staff: Good Morning! “Welcome to Sitio Lucia, how can I help?”
Client: Hi, I am here for Ms.Jeann, at 6:00pm.
Staff: “Great! Yes, I will let Ms. Jeann, know you’re here,
immediately. May I know if you want something to drink like
latte/cappuccino/tea/hot cocoa/cocktail or a
magazine/stylebook to flip through while you wait? “
Client: No, thank you.
Staff: “By chance have you seen our new amenities yet? We have
added a few new feature and service. One of our attendants can
show them to you right quick while you wait for Ms. Jeann, we’d be
happy to assist.”
Walk-In Welcome
Staff: “Welcome to Sitio Lucia, how can I assist you?”
Client: Hi, do you have any availability for a room today? Sorry for
showing up last minute, I’ve never been here before.
Staff: “That’s no problem Ma’am. Yes, I see we have an opening at
North Wing, does that work well for you?”
Client: Yes, thank you!
Staff: “Since it’s your first time here why don’t I give you a quick tour
of our facilities and show you some of our products and services?”
[Provide first time guests with a hot scented towel or sample product like hand lotion. Now is the
best time to mention additional services or services that complement the one they are about to
receive while the new client waits for their first appointment]
Up-Selling More Expensive Services
“Good Day Mam! Maybe you want to upgrade
your room from standard to deluxe for only $40?
The deluxe room is much larger and most of all
you may have an overview of the ocean.
Cross-Selling Services
“Alright Ms. Reyes, you are all set for your
Spa/Salon service at 5pm. We are currently
offering 15% off our rejuvenating body scrub if
you have extra time. I would be happy to book
you for a complementary service right after
your scheduled service.”
Checking Guests Out
Could I have your room number and key, please?
Your total is [amount]. How will you be paying for this,
please?
“Thank you and hope to see you again soon.”
-This is a great way to say goodbye, thank your guest
and send them off on a happy note. If they’re
continuing their vacation to another location, you could
add: Enjoy the rest of your vacation. If they’re leaving
for home, you could add: Have a pleasant trip home.
“How did you enjoy your stay with us? Would
you like me to enter your name for a
complementary service on your next visit?”
“How was your Spa Service today? I see you
purchased a moisturizing cream from us, how
are you doing on product?”
“Did you enjoy your lunch? How was the food
from our famous hotel buffet?”
HANDLING
CUSTOMERS
Main challenge
for front desk
staff.
It is very vital to
make them feel
important.
Requires tactics.
CATEGORIES OF COMPLAINTS
MECHANICAL
SERVICE
PROBLEMS
STAFF
ATTITUDE
UNUSUAL PROBLEMS
SURFACING
COMMON
COMPLAINTS
Listen with concern and
courtesy.
Remain calm and
adjust your mindset.
Offer a possible
solution/s.
Take action
immediately.
Actively sympathize.
Apologize.
Never argue with the
guest, nor raise your
voice.
Try to show maximum
amount of interest.
Never go alone to a
guest room.
Some guests will
never be satisfied and
no amount of effort by
hotel employees will
satisfy them.
Some complaints are
unsolvable.
Take several
minutes to
yourself after
the ordeal.
Follow up
with the
guest/s and
also ask for
feedback.
Handling Customer Concerns:
“We noticed you came in this
morning in a rush, would you like
us to arrange a local lunch
delivery or Starbucks drink to enjoy
while your being taken care of?”
“Ms. Reyes is running a bit behind and
we apologize… Mam, thank you so
much for waiting, we would like to offer
you a gift that you can use at home or
for a free/complementary service on
your next visit.”
“I’m so sorry to hear that Mam, but I am
thankful that you expressed your
concerns to me as your thoughts are
important to us. I will write down exactly
what you told me and speak with the
manager about this issue today.”
PROFESSIONAL TELEPHONE ETIQUETTES
Learn the extensions of all
the employees and learn all
the employee’s full names,
titles and departments.
Don’t let the phone ring
more than 3times.
Refrain from using
“telephone voice”.
Let the caller
know that you
are putting her
on hold before
actually doing
it.
Establish a
greeting for
callers.
Smile when you answer
the phone and it will
brighten your voice.
Articulate your words and
speak clearly.
Remain composed and
never lose your temper or
become rude even if the
caller becomes hostile.
Do not allow yourself to
become distracted at your
desk by conversation.
Keep a notepad and pencil
nearby.
On-the-
Phone
Script:
Greetings
“It’s a great day at Sitio
Lucia, how can I help
make you smile today?”
“Thank you for calling
Sitio Lucia, this is _____,
how may I help you
today?”
“The holidays are coming at Sitio
Lucia, how may I be of service?”
“With all the choices you have,
we truly appreciate you choosing
Sitio Lucia, how can I assist you
today?”
ORGANIZING FILES - Ability to manage data
and organize files is an essential skill which
is required for front desk management.
FILING ALPHABETICALLY
Letter by Letter
– considers each letter in
each word in the order of
appearance.
Word by Word
– orders items based on
the first letter of each
word in succession.
GROUP ITEMS INDEXING
• Dictionary Format – files are in
alphabetical order.
• Encyclopedia Format – files are
grouped by type or subject, and
then each group is alphabetically
arranged.
- let you access the
file using a different
logical arrangement
of records.
LABELLING
- should start
with the general
category and
then be
followed by the
specific
subcategory.
Organizing
Filing
Cabinets
Begin to go through your files.
Set aside unnecessary files.
Don’t be afraid to get rid of
things.
Be careful when throwing
things away at work.
Decide which things need to
be kept.
Shred every document that
you’ve set aside. Shred and
destroy digital media too.
Making
Files
Easy to
Find
Clearly label each folder. Make
sure that writing on the tab is
large, legible and makes sense.
Let each drawer hold its own
category.
Considering using colored folders/
color coding system.
Organizing an
Electronic Filing
System
Utilizes an
electronic device,
such as
computer, to store
and organize files
for easy access.
CURRENT TRENDS IN HOSPITALITY INDUSTRY
EMPHASIS ON
HOTEL LOBBYING
MOBILE-ENABLED FRONT
DESK MANAGEMENT
ELECTRONIC CHECK-IN
LOYALTY
PROGRAMS
5 ISSUES EVERY HOTEL FRONT DESK FACES
Reservations Issues
Loyalty Programs
Guest Room Issues
Hotel Services and Amenities
Billing Questions
METHODS OF HOTEL RESERVATION
Through Telephone
Through Computer
Through Personal Contact
ADVANTAGES OF RESERVATION FORM
Acts as a permanent record.
Summary of information standard.
It acts as a prompt sheet.
Running check in progress.
Enables the management to find out who
took the reservation.
Helps in marketing strategies and sales
promotion strategies.
CONTENTS OF
RESERVATION FORM
Name of the Guest
Company and
Designation
Address
Phone Number
Check-In/Check-Out
Time
Payment Type
Arrival Date and Time
Departure Date and Time
Room Type
Room Rate
No. of Pax
Special Request
Terms and Conditions
Signature
THANK YOU.
GOD BLESS!!!

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Front Office

  • 2. COURSE CONTENT Introduction Importance of Front Office Front Office Organizational Chart Front Office Staff Roles and Functions Qualities of Front Office Staff Handling Customers/Guests Categories of Complaints
  • 3. COURSE CONTENT Surfacing Common Complaints Professional Telephone Etiquettes Organizing Files Current Trends and Issues in Hospitality Industry Hotel Reservation and Reservation Form Actual/ Hands-On Activity
  • 4. FRONT OFFICE First point of contact of a hotel. Front office oversees all the aspects of office management.
  • 5. IMPORTANCE OF FRONT DESK… Greeting customers and clients. Receives information about guests and will then pass this on to the relevant department within the establishment. Required to handle reservation, registration, arrival and departure. Also deals with simple tasks such as printing, typing and processing of mails. Answering phone calls, handles wake up calls and complaints.
  • 6.
  • 8. FRONT OFFICE SUPERVISOR• Reservation Supervisor • Reservation Assistant • Information Supervisor • Information Assistant • Senior Receptionist • Receptionist • Head Cashier • Cashier • Telephone Supervisor • Telephone Operator • Trainee
  • 9. LOBBY MANAGER • Senior Bell Captain • Bell Captain • Bell Boy • Trainee
  • 10. QUALITIES OF FRONT OFFICE STAFF PUNCTUALITY POSTURE POLITENESS
  • 13. UPDATED CLERICAL WORK AVOID GOSSIPS REFRAIN FROM MAKING PERSONAL COMMENT AVOID USING UNCERTAIN WORDS
  • 15. Welcoming Guests As a front office staff, your job isn’t only to greet guests but also to make them feel welcome. A friendly smile and a warm greeting make a great start. Hello, welcome to _______________! How can I help you today?
  • 16. Checking Guests In Do you have a reservation? What name is the reservation under? Could I have your ID and credit card, please? Your room is on the [number] floor, room number. Breakfast is served from [time] to [time] every morning at/in [location/room]. Is there anything else I can help you with? Enjoy your stay.
  • 17. Appointment Check In Staff: Good Morning! “Welcome to Sitio Lucia, how can I help?” Client: Hi, I am here for Ms.Jeann, at 6:00pm. Staff: “Great! Yes, I will let Ms. Jeann, know you’re here, immediately. May I know if you want something to drink like latte/cappuccino/tea/hot cocoa/cocktail or a magazine/stylebook to flip through while you wait? “ Client: No, thank you. Staff: “By chance have you seen our new amenities yet? We have added a few new feature and service. One of our attendants can show them to you right quick while you wait for Ms. Jeann, we’d be happy to assist.”
  • 18. Walk-In Welcome Staff: “Welcome to Sitio Lucia, how can I assist you?” Client: Hi, do you have any availability for a room today? Sorry for showing up last minute, I’ve never been here before. Staff: “That’s no problem Ma’am. Yes, I see we have an opening at North Wing, does that work well for you?” Client: Yes, thank you! Staff: “Since it’s your first time here why don’t I give you a quick tour of our facilities and show you some of our products and services?” [Provide first time guests with a hot scented towel or sample product like hand lotion. Now is the best time to mention additional services or services that complement the one they are about to receive while the new client waits for their first appointment]
  • 19. Up-Selling More Expensive Services “Good Day Mam! Maybe you want to upgrade your room from standard to deluxe for only $40? The deluxe room is much larger and most of all you may have an overview of the ocean.
  • 20. Cross-Selling Services “Alright Ms. Reyes, you are all set for your Spa/Salon service at 5pm. We are currently offering 15% off our rejuvenating body scrub if you have extra time. I would be happy to book you for a complementary service right after your scheduled service.”
  • 21. Checking Guests Out Could I have your room number and key, please? Your total is [amount]. How will you be paying for this, please? “Thank you and hope to see you again soon.” -This is a great way to say goodbye, thank your guest and send them off on a happy note. If they’re continuing their vacation to another location, you could add: Enjoy the rest of your vacation. If they’re leaving for home, you could add: Have a pleasant trip home.
  • 22. “How did you enjoy your stay with us? Would you like me to enter your name for a complementary service on your next visit?” “How was your Spa Service today? I see you purchased a moisturizing cream from us, how are you doing on product?” “Did you enjoy your lunch? How was the food from our famous hotel buffet?”
  • 23. HANDLING CUSTOMERS Main challenge for front desk staff. It is very vital to make them feel important. Requires tactics.
  • 27. SURFACING COMMON COMPLAINTS Listen with concern and courtesy. Remain calm and adjust your mindset. Offer a possible solution/s. Take action immediately.
  • 28. Actively sympathize. Apologize. Never argue with the guest, nor raise your voice. Try to show maximum amount of interest.
  • 29. Never go alone to a guest room. Some guests will never be satisfied and no amount of effort by hotel employees will satisfy them. Some complaints are unsolvable.
  • 30. Take several minutes to yourself after the ordeal. Follow up with the guest/s and also ask for feedback.
  • 31. Handling Customer Concerns: “We noticed you came in this morning in a rush, would you like us to arrange a local lunch delivery or Starbucks drink to enjoy while your being taken care of?”
  • 32. “Ms. Reyes is running a bit behind and we apologize… Mam, thank you so much for waiting, we would like to offer you a gift that you can use at home or for a free/complementary service on your next visit.”
  • 33. “I’m so sorry to hear that Mam, but I am thankful that you expressed your concerns to me as your thoughts are important to us. I will write down exactly what you told me and speak with the manager about this issue today.”
  • 34. PROFESSIONAL TELEPHONE ETIQUETTES Learn the extensions of all the employees and learn all the employee’s full names, titles and departments. Don’t let the phone ring more than 3times. Refrain from using “telephone voice”.
  • 35. Let the caller know that you are putting her on hold before actually doing it. Establish a greeting for callers.
  • 36. Smile when you answer the phone and it will brighten your voice. Articulate your words and speak clearly. Remain composed and never lose your temper or become rude even if the caller becomes hostile.
  • 37. Do not allow yourself to become distracted at your desk by conversation. Keep a notepad and pencil nearby.
  • 38. On-the- Phone Script: Greetings “It’s a great day at Sitio Lucia, how can I help make you smile today?” “Thank you for calling Sitio Lucia, this is _____, how may I help you today?”
  • 39. “The holidays are coming at Sitio Lucia, how may I be of service?” “With all the choices you have, we truly appreciate you choosing Sitio Lucia, how can I assist you today?”
  • 40. ORGANIZING FILES - Ability to manage data and organize files is an essential skill which is required for front desk management. FILING ALPHABETICALLY Letter by Letter – considers each letter in each word in the order of appearance. Word by Word – orders items based on the first letter of each word in succession.
  • 41. GROUP ITEMS INDEXING • Dictionary Format – files are in alphabetical order. • Encyclopedia Format – files are grouped by type or subject, and then each group is alphabetically arranged. - let you access the file using a different logical arrangement of records.
  • 42. LABELLING - should start with the general category and then be followed by the specific subcategory.
  • 43. Organizing Filing Cabinets Begin to go through your files. Set aside unnecessary files. Don’t be afraid to get rid of things. Be careful when throwing things away at work. Decide which things need to be kept. Shred every document that you’ve set aside. Shred and destroy digital media too.
  • 44. Making Files Easy to Find Clearly label each folder. Make sure that writing on the tab is large, legible and makes sense. Let each drawer hold its own category. Considering using colored folders/ color coding system.
  • 45. Organizing an Electronic Filing System Utilizes an electronic device, such as computer, to store and organize files for easy access.
  • 46. CURRENT TRENDS IN HOSPITALITY INDUSTRY EMPHASIS ON HOTEL LOBBYING
  • 49.
  • 50. 5 ISSUES EVERY HOTEL FRONT DESK FACES Reservations Issues Loyalty Programs Guest Room Issues Hotel Services and Amenities Billing Questions
  • 51. METHODS OF HOTEL RESERVATION Through Telephone Through Computer Through Personal Contact
  • 52. ADVANTAGES OF RESERVATION FORM Acts as a permanent record. Summary of information standard. It acts as a prompt sheet. Running check in progress. Enables the management to find out who took the reservation. Helps in marketing strategies and sales promotion strategies.
  • 53. CONTENTS OF RESERVATION FORM Name of the Guest Company and Designation Address Phone Number Check-In/Check-Out Time Payment Type Arrival Date and Time Departure Date and Time Room Type Room Rate No. of Pax Special Request Terms and Conditions Signature
  • 54.
  • 55.