SlideShare a Scribd company logo
1 of 2
Download to read offline
148 Global Compact International Yearbook 2013
Managing CSR Across
Boundaries
To facilitate this commitment and
growth, we are working to make so-
cial and environmental contributions
toward the sustainable development of
society. With globalization expanding
and deepening in recent years, issues
facing society are becoming increasingly
complicated and diversified. In tandem
with this social change come increasing
changes in the business environment. In
this situation, corporations are expected
to make meaningful contributions to-
ward overcoming multiple social issues
while also creating economic value.
Ricoh was one of the first companies to
become a participant to the UN Global
Compact in 2002 and the first corpora-
tion in Japan to establish a dedicated
Corporate Social Responsibility division
in 2003, within Ricoh Europe, the CSR
Office was formed in 2006. The division
produced the Ricoh CSR Charter and
Ricoh Code of Conduct, which was
based on the principles defined in the
UN Global Compact. It also incorpo-
rated the principles and philosophies
of Ricoh’s founder. Currently Ricoh is
reviewing the use of ISO 26000 and
its operating companies in Europe are
now evaluating how best to use this
framework to deliver more value to
all stakeholders.
Ricoh has a wide stakeholder group that
is involved on a global basis. It reviews
the CSR activities of its partner com-
panies and key members of its global
supply chain against international CSR
frameworks and makes continuous im-
provements through a self-assessment
process. As it pursues business growth
while simultaneously helping to sup-
port the development of society, Ricoh
recognizes the need to do more than just
respond to constantly changing environ-
ments and to the needs of society. Ricoh
believes it is necessary to work as a mem-
ber of society to create new value that
will facilitate sustainable social growth
and to address various challenges facing
society. With this understanding, it is
proactively cooperating with a variety of
stakeholders globally in implementing
social initiatives and activities. It proac-
tively involves its individual employees
in these activities through corporate
programs and regional employee-volun-
teering schemes. It expects that each of
these activities will increase awareness
of social issues and help employees to
understand how they can contribute
to solving such issues by encouraging
them to take action. In 2012 a Global
Social Policy was launched, which covers
three themes:
•	Global Environment Conservation
•	Community Development
•	Raising the Next Generation
Putting good intention into
practice: social issues
In its value-creating CSR activities that
revolve around local communities, the
Ricoh Group provides its products, ser-
vices, and human resources for the
purpose of contributing to the resolu-
tion of social problems in developing
countries. In 2011, Ricoh launched
Ricoh
By Andrew Lofts, Ricoh
From the very beginning, Ricoh has been energized by combining innovative products and
services with a sustainable approach to business. The company’s founder, Kiyoshi Ichimura,
nurtured a unique pool of thinkers who envisioned a world where business, society, and the
planet are interconnected. As a group, we have a regional framework whereby we connect
to the collective imagination and creativity of all our people, which ensures alignment
across all regions. To support Ricoh’s goals and meet social expectations, accurately and
promptly, the Ricoh Group actively introduces internationally-established CSR frameworks
throughout its supply chain.
149
Good Practice CSR Management
Global Compact International Yearbook 2013
the Education Support Program in the
Medak District in Andhra Pradesh State,
situated in the south of India, and has
been working together with Save the
Children to help improve local educa-
tion conditions. Ricoh employees visited
the area, where they conducted a field
survey and interviewed school faculty,
educational bureau staff, parents, and
children, through which various issues
were identified. Among the several is-
sues listed, the study pointed out that
most schools did not have any printing
machines or duplicators, which meant
that teachers did not have any means
to print tests and teaching materials
and that communities could not share
information effectively.
To address this issue, Ricoh implement-
ed a program to donate digital duplica-
tors to local schools and educational
institutions. Training is provided to
children, teachers, and officials of lo-
cal governments on how to use the
machines for the purposes of improv-
ing the quality of classes and helping
community residents to share informa-
tion effectively. At the same time, with
the aim of improving the educational
environment in the target area, Ricoh
is conducting educational activities,
for instance, hosting seminars for the
school management committee and
organizing “children's groups.”
Putting good intention into
practice: environmental issues
For the Ricoh Group to become the type
of organization it envisions, not only
does the Group need to realize change
toward the creation of a sustainable
society, but society as a whole also needs
to realize such change. In 1994, Ricoh
established the Comet Circle as the basis
to encourage such change. The Comet
Circle expresses the greater picture of its
environmental-impact-reduction scheme,
which includes not only the scope of the
Ricoh Group as a manufacturer and sales
company, but also the entire lifecycle of
its products, including upstream and
downstream of its business activities.
For the seventh year, Ricoh has sup-
ported the annual United Nations World
Environment Day to raise awareness of
its commitment to reducing its environ-
mental impacts and to encourage positive
change among employees, suppliers,
and customers.
By linking its environmental commit-
ment to forward-thinking business
strategies, Ricoh promotes development
that is profitable and sustainable at cus-
tomer sites as well as its own operations.
Ricoh's services include supporting
the migration from paper to electronic
invoicing, realizing savings of up to
90 percent and through the Sustain-
ability Optimisation program, which
typically reduces CO2
by 33 percent.
Ricoh continually reviews sustainability
requirements on a people, plant, and
profits basis. Ricoh takes the lead in its
industry to ensure that all stakeholders
are fully informed and have the oppor-
tunity to work in a collaborative way to
achieve the needs of all.
Materials
recovery
company
Parts
manu-
facturer
Shredder
company
User of
recycling
materials
Materials
manu-
facturer
Materials
supplier
Oil
recovery
company,
smelting
company
Thermal
energy
collection
company
Final
disposal
company
Parts
recovery
center
Product
manu-
facturer
Recycling
center
Product
recovery
center
Collection
center
Sales
company
User
Crushing of products
© 1994 RICOH
Sorting and disassembly
Shredder dust
Landfill
Energy recovery
(Energy, CO2
)
Dissambly oil
Metals
Generation of raw materials
• Chemical recycling
• Metals recycling
Fossil and mineral resources etc.
Long use
Reuse of products
Reuse of parts
Closed loop
materials
recycling
Open loop
materials
recycling
Concept of a sustainable society: The Comet Circle ™
Maintenance
company

More Related Content

What's hot (9)

CSR in forest sector
CSR in forest sectorCSR in forest sector
CSR in forest sector
 
CSR Strategy Consulting Approach
CSR Strategy Consulting ApproachCSR Strategy Consulting Approach
CSR Strategy Consulting Approach
 
Disney Sustainability
Disney SustainabilityDisney Sustainability
Disney Sustainability
 
Csr strategy
Csr strategyCsr strategy
Csr strategy
 
EVALUATION OF CORPORATE SOCIAL RESPONSIBILITY AND ETHICS OF WIPRO
EVALUATION OF CORPORATE SOCIAL RESPONSIBILITY AND ETHICS OF WIPROEVALUATION OF CORPORATE SOCIAL RESPONSIBILITY AND ETHICS OF WIPRO
EVALUATION OF CORPORATE SOCIAL RESPONSIBILITY AND ETHICS OF WIPRO
 
25 business i environment i society mba 2016
25 business i environment i society mba 201625 business i environment i society mba 2016
25 business i environment i society mba 2016
 
Intel CSR Analysis
Intel CSR AnalysisIntel CSR Analysis
Intel CSR Analysis
 
WIPRO CSR PPT(IMT-Hyderabad)
WIPRO CSR PPT(IMT-Hyderabad)WIPRO CSR PPT(IMT-Hyderabad)
WIPRO CSR PPT(IMT-Hyderabad)
 
Apple inc
Apple incApple inc
Apple inc
 

Similar to GCIY_2013_Ricoh_print

1)Discuss recruiting today via social tools. Are you pro or agains.docx
1)Discuss recruiting today via social tools. Are you pro or agains.docx1)Discuss recruiting today via social tools. Are you pro or agains.docx
1)Discuss recruiting today via social tools. Are you pro or agains.docx
monicafrancis71118
 
City Developments Limited a journeyin sustainable business
City Developments Limited a journeyin sustainable business City Developments Limited a journeyin sustainable business
City Developments Limited a journeyin sustainable business
VinaOconner450
 
Gojek_Sustainability_Report_30-04-2021.pdf
Gojek_Sustainability_Report_30-04-2021.pdfGojek_Sustainability_Report_30-04-2021.pdf
Gojek_Sustainability_Report_30-04-2021.pdf
TRNGVVN9
 
CSR in Action UAE 2016 Overview
CSR in Action UAE 2016 OverviewCSR in Action UAE 2016 Overview
CSR in Action UAE 2016 Overview
Omar Hamdan
 

Similar to GCIY_2013_Ricoh_print (20)

5 Successful Examples of Corporate Social Responsibility
5 Successful Examples of Corporate Social Responsibility5 Successful Examples of Corporate Social Responsibility
5 Successful Examples of Corporate Social Responsibility
 
FY2021-lenovo-sustainability-report.pdf
FY2021-lenovo-sustainability-report.pdfFY2021-lenovo-sustainability-report.pdf
FY2021-lenovo-sustainability-report.pdf
 
Csr in india ,a case study on hindalco
Csr in india ,a case study on hindalcoCsr in india ,a case study on hindalco
Csr in india ,a case study on hindalco
 
Polyeco
Polyeco Polyeco
Polyeco
 
1)Discuss recruiting today via social tools. Are you pro or agains.docx
1)Discuss recruiting today via social tools. Are you pro or agains.docx1)Discuss recruiting today via social tools. Are you pro or agains.docx
1)Discuss recruiting today via social tools. Are you pro or agains.docx
 
Social cost benefit analysis
Social cost benefit analysisSocial cost benefit analysis
Social cost benefit analysis
 
Panasonic India CSR Policy
Panasonic India CSR PolicyPanasonic India CSR Policy
Panasonic India CSR Policy
 
City Developments Limited a journeyin sustainable business
City Developments Limited a journeyin sustainable business City Developments Limited a journeyin sustainable business
City Developments Limited a journeyin sustainable business
 
Gojek_Sustainability_Report_30-04-2021.pdf
Gojek_Sustainability_Report_30-04-2021.pdfGojek_Sustainability_Report_30-04-2021.pdf
Gojek_Sustainability_Report_30-04-2021.pdf
 
CSR in Action UAE 2016 Overview
CSR in Action UAE 2016 OverviewCSR in Action UAE 2016 Overview
CSR in Action UAE 2016 Overview
 
Corporate r esponsibility basic learning
Corporate r esponsibility  basic learningCorporate r esponsibility  basic learning
Corporate r esponsibility basic learning
 
audit csr.pptx
audit csr.pptxaudit csr.pptx
audit csr.pptx
 
Brands for good Introduction
Brands for good IntroductionBrands for good Introduction
Brands for good Introduction
 
Uniting Business in the Decade of Action 20th anniversary of the United Natio...
Uniting Business in the Decade of Action 20th anniversary of the United Natio...Uniting Business in the Decade of Action 20th anniversary of the United Natio...
Uniting Business in the Decade of Action 20th anniversary of the United Natio...
 
Corporate Social Responsibility Essay Example
Corporate Social Responsibility Essay ExampleCorporate Social Responsibility Essay Example
Corporate Social Responsibility Essay Example
 
CSR Activities of Brands
CSR Activities of BrandsCSR Activities of Brands
CSR Activities of Brands
 
Corporate Social Responsibility
Corporate Social ResponsibilityCorporate Social Responsibility
Corporate Social Responsibility
 
Csr / corporate social responsibility
Csr / corporate social responsibilityCsr / corporate social responsibility
Csr / corporate social responsibility
 
Reading csr implementation guide for business
Reading csr   implementation guide for businessReading csr   implementation guide for business
Reading csr implementation guide for business
 
Corporate social responsibility
Corporate social responsibilityCorporate social responsibility
Corporate social responsibility
 

GCIY_2013_Ricoh_print

  • 1. 148 Global Compact International Yearbook 2013 Managing CSR Across Boundaries To facilitate this commitment and growth, we are working to make so- cial and environmental contributions toward the sustainable development of society. With globalization expanding and deepening in recent years, issues facing society are becoming increasingly complicated and diversified. In tandem with this social change come increasing changes in the business environment. In this situation, corporations are expected to make meaningful contributions to- ward overcoming multiple social issues while also creating economic value. Ricoh was one of the first companies to become a participant to the UN Global Compact in 2002 and the first corpora- tion in Japan to establish a dedicated Corporate Social Responsibility division in 2003, within Ricoh Europe, the CSR Office was formed in 2006. The division produced the Ricoh CSR Charter and Ricoh Code of Conduct, which was based on the principles defined in the UN Global Compact. It also incorpo- rated the principles and philosophies of Ricoh’s founder. Currently Ricoh is reviewing the use of ISO 26000 and its operating companies in Europe are now evaluating how best to use this framework to deliver more value to all stakeholders. Ricoh has a wide stakeholder group that is involved on a global basis. It reviews the CSR activities of its partner com- panies and key members of its global supply chain against international CSR frameworks and makes continuous im- provements through a self-assessment process. As it pursues business growth while simultaneously helping to sup- port the development of society, Ricoh recognizes the need to do more than just respond to constantly changing environ- ments and to the needs of society. Ricoh believes it is necessary to work as a mem- ber of society to create new value that will facilitate sustainable social growth and to address various challenges facing society. With this understanding, it is proactively cooperating with a variety of stakeholders globally in implementing social initiatives and activities. It proac- tively involves its individual employees in these activities through corporate programs and regional employee-volun- teering schemes. It expects that each of these activities will increase awareness of social issues and help employees to understand how they can contribute to solving such issues by encouraging them to take action. In 2012 a Global Social Policy was launched, which covers three themes: • Global Environment Conservation • Community Development • Raising the Next Generation Putting good intention into practice: social issues In its value-creating CSR activities that revolve around local communities, the Ricoh Group provides its products, ser- vices, and human resources for the purpose of contributing to the resolu- tion of social problems in developing countries. In 2011, Ricoh launched Ricoh By Andrew Lofts, Ricoh From the very beginning, Ricoh has been energized by combining innovative products and services with a sustainable approach to business. The company’s founder, Kiyoshi Ichimura, nurtured a unique pool of thinkers who envisioned a world where business, society, and the planet are interconnected. As a group, we have a regional framework whereby we connect to the collective imagination and creativity of all our people, which ensures alignment across all regions. To support Ricoh’s goals and meet social expectations, accurately and promptly, the Ricoh Group actively introduces internationally-established CSR frameworks throughout its supply chain.
  • 2. 149 Good Practice CSR Management Global Compact International Yearbook 2013 the Education Support Program in the Medak District in Andhra Pradesh State, situated in the south of India, and has been working together with Save the Children to help improve local educa- tion conditions. Ricoh employees visited the area, where they conducted a field survey and interviewed school faculty, educational bureau staff, parents, and children, through which various issues were identified. Among the several is- sues listed, the study pointed out that most schools did not have any printing machines or duplicators, which meant that teachers did not have any means to print tests and teaching materials and that communities could not share information effectively. To address this issue, Ricoh implement- ed a program to donate digital duplica- tors to local schools and educational institutions. Training is provided to children, teachers, and officials of lo- cal governments on how to use the machines for the purposes of improv- ing the quality of classes and helping community residents to share informa- tion effectively. At the same time, with the aim of improving the educational environment in the target area, Ricoh is conducting educational activities, for instance, hosting seminars for the school management committee and organizing “children's groups.” Putting good intention into practice: environmental issues For the Ricoh Group to become the type of organization it envisions, not only does the Group need to realize change toward the creation of a sustainable society, but society as a whole also needs to realize such change. In 1994, Ricoh established the Comet Circle as the basis to encourage such change. The Comet Circle expresses the greater picture of its environmental-impact-reduction scheme, which includes not only the scope of the Ricoh Group as a manufacturer and sales company, but also the entire lifecycle of its products, including upstream and downstream of its business activities. For the seventh year, Ricoh has sup- ported the annual United Nations World Environment Day to raise awareness of its commitment to reducing its environ- mental impacts and to encourage positive change among employees, suppliers, and customers. By linking its environmental commit- ment to forward-thinking business strategies, Ricoh promotes development that is profitable and sustainable at cus- tomer sites as well as its own operations. Ricoh's services include supporting the migration from paper to electronic invoicing, realizing savings of up to 90 percent and through the Sustain- ability Optimisation program, which typically reduces CO2 by 33 percent. Ricoh continually reviews sustainability requirements on a people, plant, and profits basis. Ricoh takes the lead in its industry to ensure that all stakeholders are fully informed and have the oppor- tunity to work in a collaborative way to achieve the needs of all. Materials recovery company Parts manu- facturer Shredder company User of recycling materials Materials manu- facturer Materials supplier Oil recovery company, smelting company Thermal energy collection company Final disposal company Parts recovery center Product manu- facturer Recycling center Product recovery center Collection center Sales company User Crushing of products © 1994 RICOH Sorting and disassembly Shredder dust Landfill Energy recovery (Energy, CO2 ) Dissambly oil Metals Generation of raw materials • Chemical recycling • Metals recycling Fossil and mineral resources etc. Long use Reuse of products Reuse of parts Closed loop materials recycling Open loop materials recycling Concept of a sustainable society: The Comet Circle ™ Maintenance company