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PN Capabilities Deck - Anatoly Nirshberg

ParadigmNEXT is a digital marketing agency that provides various services including digital strategy, content strategy, search engine optimization, social media optimization, and website design. They take a unique blended approach of digital and traditional research to understand customers and help clients reach their goals. ParadigmNEXT's team of creative and technical specialists work together to effectively execute digital strategies. Their approach focuses on building lasting relationships with customers.

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INBOUND
& DIGITAL MARKETING
CAPABILITIES
full-circle
digital marketing
and production
agency
inbound marketing
design &
development
desktop
and mobile
apps
ParadigmNEXT uses a unique blend of digital and
traditional research to uncover opportunities and
help you understand your customers
ParadigmNEXT has creative and tech specialists
who work together to bring our strategy to life
ParadigmNEXT’s approach focuses on building
lasting relationships with your customers
Why ParadigmNEXT?
DIGITAL STRATEGY &
SEAMLESS
EXECUTION
1
2
3
Why ParadigmNEXT?
You have a limited budget to
devote to marketing, and don’t
have time to develop a
compelling online presence.
That’s why you want a company
like ParadigmNEXT to help you
reach new customers from every
corner online.
Our expertise, resources, and
deep commitment to our craft
make us the ideal choice to meet
your digital marketing needs.
Digital Strategy
Content Strategy
Customer Insight
Search Engine Marketing (SEM)
Search Engine Optimization (SEO)
Social Media Optimization
Reputation Management
Facebook Advertising
LinkedIN Optimization
Retargeting
List Optimization
Direct Email
Branding
Graphic Design
Responsive Website Design
Mobile App Design
Interactive Video
E-Commerce
Award Winning Agency that has
presented finalists at SXSW and
TechWeek Accelerators
Content marketing experts that have
created relevant content needed to build
valuable relationships while setting up
strategic distribution and optimization
channels to make the most impact to
target audience.
Entrepreneurs in residence that are able
to understand the big picture of running
a business while worrying about all the
details of making a great impression
with your customers.
Marketing professionals experienced in
online and offline marketing, helping you
thrive in today’s media environment. Our
lean and focused team is dedicated to
bringing your customers an
unforgettable experience, and you a
competitive edge.
We will be there to choose the right
design services that can make the
difference between a mundane,
forgettable experience for your visitors
and one that engages them and
distinguishes you from your competitors.
Strategy Team
YANA NIRSHBERG
Managing partner
As a marketing and publishing
expert, Yana Nirshberg lives and
breathes innovation. Her record of
serial entrepreneurship and
professionalism have led her to the
cutting edge of marketing strategy
and techniques. Yana represents
an entirely new school of thought,
one that believes in the value of
perfectly created and well
distributed content.
ANATOLY NIRSHBERG
Ideation Director
As a marketing industry leader,
Anatoly Nirshberg provides complete
creative services, from business and
marketing planning, to
comprehensive and integrated
creative solutions. Anatoly’s
philosophy is to approach all
opportunities from a holistic,
integrated perspective and pursue
big ideas with a point-of-relevance
mindset. Anatoly can often be found
behind the handlebars of his
motorcycle.
Partner, Head of Technology
EUGENE FINE
Eugene helps organizations succeed
through leveraging best practices in
Software Products and Operations
Management. He has an extensive
experience in Strategic Planning,
Product Planning and Management, UX,
Analytics, Project and Program
Management, BPR and Operations. He
has a proven international track record
with over 15 years of experience as a
Senior Operations and Technology
Executive.
JOSHUA MEYER
SEO Research & Strategy
Josh provides SEO strategy and
research. With a marketing
background, he puts in the
analytical and competitive research
to make sure that your website is
found by your target market online.
By utilizing the latest digital
marketing software and through in-
depth competitor analysis, he
makes sure your digital content fits
into your overall marketing mix while
helping you reach your goals.
ARTEM GORODETSKIY
Creative Director
Artem is a lead UX/UI designer. His is
goal is to connect usability, business
goals and aesthetics in simple and
appealing designs. Slick and usable
interfaces are his obsession.
DAVE TUNNEY
Campaign Manager
Dave is the Campaign Manager for
ParadigmNEXT. Dave arrived from
Dublin, Ireland and has experience
working with both international
brands and lean startups. Dave
specializes in achieving growth
through innovative marketing and
creative strategy.
Community
Manager
Photography
Business
Development
Digital
Marketing AE
Associate
Digital Project
Manager
Front End
Web Designer
Full Stack
Developer
AARON
ROSEN
ANDREW
DAVIS
TONYA
BREDELEVA
Junior Publicist
MICHELLE
KRICHEVSKAYA
ALEX
KUZNETSOV
NICK
REASNER
MARCIN
CYMMER
AMANDA
FERNANDEZ
Our Team

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PN Capabilities Deck - Anatoly Nirshberg

  • 1. INBOUND & DIGITAL MARKETING CAPABILITIES full-circle digital marketing and production agency inbound marketing design & development desktop and mobile apps
  • 2. ParadigmNEXT uses a unique blend of digital and traditional research to uncover opportunities and help you understand your customers ParadigmNEXT has creative and tech specialists who work together to bring our strategy to life ParadigmNEXT’s approach focuses on building lasting relationships with your customers Why ParadigmNEXT? DIGITAL STRATEGY & SEAMLESS EXECUTION 1 2 3
  • 3. Why ParadigmNEXT? You have a limited budget to devote to marketing, and don’t have time to develop a compelling online presence. That’s why you want a company like ParadigmNEXT to help you reach new customers from every corner online. Our expertise, resources, and deep commitment to our craft make us the ideal choice to meet your digital marketing needs. Digital Strategy Content Strategy Customer Insight Search Engine Marketing (SEM) Search Engine Optimization (SEO) Social Media Optimization Reputation Management Facebook Advertising LinkedIN Optimization Retargeting List Optimization Direct Email Branding Graphic Design Responsive Website Design Mobile App Design Interactive Video E-Commerce
  • 4. Award Winning Agency that has presented finalists at SXSW and TechWeek Accelerators Content marketing experts that have created relevant content needed to build valuable relationships while setting up strategic distribution and optimization channels to make the most impact to target audience. Entrepreneurs in residence that are able to understand the big picture of running a business while worrying about all the details of making a great impression with your customers. Marketing professionals experienced in online and offline marketing, helping you thrive in today’s media environment. Our lean and focused team is dedicated to bringing your customers an unforgettable experience, and you a competitive edge. We will be there to choose the right design services that can make the difference between a mundane, forgettable experience for your visitors and one that engages them and distinguishes you from your competitors.
  • 5. Strategy Team YANA NIRSHBERG Managing partner As a marketing and publishing expert, Yana Nirshberg lives and breathes innovation. Her record of serial entrepreneurship and professionalism have led her to the cutting edge of marketing strategy and techniques. Yana represents an entirely new school of thought, one that believes in the value of perfectly created and well distributed content. ANATOLY NIRSHBERG Ideation Director As a marketing industry leader, Anatoly Nirshberg provides complete creative services, from business and marketing planning, to comprehensive and integrated creative solutions. Anatoly’s philosophy is to approach all opportunities from a holistic, integrated perspective and pursue big ideas with a point-of-relevance mindset. Anatoly can often be found behind the handlebars of his motorcycle. Partner, Head of Technology EUGENE FINE Eugene helps organizations succeed through leveraging best practices in Software Products and Operations Management. He has an extensive experience in Strategic Planning, Product Planning and Management, UX, Analytics, Project and Program Management, BPR and Operations. He has a proven international track record with over 15 years of experience as a Senior Operations and Technology Executive. JOSHUA MEYER SEO Research & Strategy Josh provides SEO strategy and research. With a marketing background, he puts in the analytical and competitive research to make sure that your website is found by your target market online. By utilizing the latest digital marketing software and through in- depth competitor analysis, he makes sure your digital content fits into your overall marketing mix while helping you reach your goals. ARTEM GORODETSKIY Creative Director Artem is a lead UX/UI designer. His is goal is to connect usability, business goals and aesthetics in simple and appealing designs. Slick and usable interfaces are his obsession. DAVE TUNNEY Campaign Manager Dave is the Campaign Manager for ParadigmNEXT. Dave arrived from Dublin, Ireland and has experience working with both international brands and lean startups. Dave specializes in achieving growth through innovative marketing and creative strategy.
  • 6. Community Manager Photography Business Development Digital Marketing AE Associate Digital Project Manager Front End Web Designer Full Stack Developer AARON ROSEN ANDREW DAVIS TONYA BREDELEVA Junior Publicist MICHELLE KRICHEVSKAYA ALEX KUZNETSOV NICK REASNER MARCIN CYMMER AMANDA FERNANDEZ Our Team
  • 7. BC Training, a popular Adobe Business Catalyst training software website, looked for assistance with the launch of their new website. These areas included email marketing, social media marketing, and Google advertising. To improve the effectiveness of their website launch, ParadigmNEXT contributed to their campaign with a series of valuable custom email marketing messages, Facebook and Twitter ads, remarketing ads through the Google Display Network, and Google Search Network keyword-targeting ads. With the help of these services, BC Training's sales exceeded expectations by 42% upon their website's launch, and they attained hundreds of followers through their social media and email campaigns. BC Training Samples from our portfolio
  • 8. In early 2015, Brides-To-Be wanted to boost their online marketing campaign, and wanted to establish themselves as "Chicago's Only Bride-To-Be Fitness Training Program." To help improve their efforts, ParadigmNEXT spent a month transforming the small personal training studio with powerful landing pages, A/B tested Facebook ads, canned and personal email correspondence with leads, and a series of automated emails to further entice those leads. As a result, a $500 ad investment turned into $9,763 worth of business for Brides-To-Be. Samples From Our Portfolio Brides-To-Be Campaign 2015
  • 9. Samples from our portfolio interfirst.com Interfirst Mortgage Company, a leading loan originator in Illinois, wanted assistance with their online presence through inbound marketing, as well as their sales funnel and other aspects of their website that needed additional attention. ParadigmNEXT helped improve their website with a service package that included optimization, UI/UX, products sales funnel considerations with additional CRM, and underwriting platforms integrations. These services helped further meet their customer satisfaction goals and improve their website's overall user-friendliness. Interfirst Bank - Wholesale Mortgage Bank
  • 10. As experts in home and business security system design and implementation, LaMarco Systems wanted to further improve their online presence with a comprehensive inbound marketing campaign and user-friendly website. ParadigmNEXT revamped their online business with a full online package that included a website redesign and SEO, along with custom UI/UX and a product catalog with CRM and client portal integration. As a result, LaMarco Systems benefited from having a more established online business with an easy-to-use platform. LaMarco Systems Samples from our portfolio lamarcosystems.com
  • 11. Stitched Studio designs top-quality custom T-shirts for a wide range of customers. To further establish their business online, they wanted assistance with branding and web design. With help from ParadigmNEXT, Stitched experienced a better online presence with a new logo design, modern website design, and improved social media integration, along with design and development for a custom product builder application/feature, and eCommerce platform development. Each of these services helped Stitched promote themselves as an authority in their industry. Stitched - DIY Custom T-Shirt Design paradigmnext.com/portfolio/stitchedstudio Samples from our portfolio
  • 12. Mia Bossi, a luxury diaper bag manufacturer, wanted to improve customer relations with an improved brand image and web design. The ParadigmNEXT team helped fulfill their needs with a redesigned logo, custom UI/UX, sales funnel considerations, and blog integration for their shopping cart. Subsequently, Mia Bossi benefited from having a website with a stylish and unique look, with optimal interactivity for customers that could help increase sales for their complete line of products. Mia Bossi - Diaper Bags for Stylish Moms miabossi.com Samples from our portfolio
  • 13. Channel IQ, a provider of online retail monitoring and management solutions, sought to improve their website with improved optimization and design. To help realize their website's full potential, ParadigmNEXT provided Channel IQ with a variety of services including optimization, UI/UX with products sales funnel considerations and additional CRM integration, and backend/client portal redesign. These services served to improve their online presence and customer interactivity. Channel IQ - Online Price Monitoring and Channel Management Samples from our portfolio
  • 14. eventup.com EVENTup provides nationwide event planning for many types of occasions, with a growing list of venues. To maximize user-friendliness and promote their brand image, they sought effective branding and web design services. ParadigmNEXT provided them with branding, front end UI/UX for their eCommerce website with CRM integrations, and a backend portal client to improve customer interactivity. EVENTup customers can now easily plan events through a website that's visually appealing and simple to navigate, with unique branding. EVENTup - Marketplace for Venues Samples from our portfolio
  • 15. VERIE, developers of a smartphone app that allows users to accurately identify and locate people they are connected to, wanted help with their design, branding, and development. The ParadigmNEXT team assisted them with full incubation, including branding, a go-to-market strategy, MVP app development, and desktop UI/UX development services. We also helped them through submissions to SXSW and TECHWEEK incubators, developing and designing pitches and investment decks for fundraising. These services helped maximize user-friendliness and further expose VERIE with extensive press and media coverage. VERIE - Digital ID Card Samples from our portfolio
  • 16. Samples from our portfolio Ten65, the equivalent of Uber for trucking, allows individuals or companies to connect with nearby truckers if they need help moving large supplies. To make their operations more efficient, Ten65 needed an easy-to-use interface and effective branding. ParadigmNEXT was able to help improve customer interaction by providing full incubation, including branding, a go-to-market strategy, MVP app development, desktop UI/UX design, and web development. The finalized app and website made using Ten65's services easier than ever. Ten65 App - Uber for Trucking and Hotshot Deliveries
  • 17. Contact Us Today PHONE: 312-882-5370 EMAIL: amanda@paradigmNEXT.com ADDRESS: 116 W Hubbard Street Ste. #4 Chicago, IL 60654 ParadigmNEXT.com