This document prompts the reader to reflect on and answer questions about their past and present sales experiences. The questions ask about how customer interactions have changed since first starting in their business, their most memorable customer interaction, and the lessons learned from that experience. The reader is asked to write responses to these questions and keep them handy to refer to in future lessons.

1. From Winning Her Business © 2019 Bridget Brennan and HarperCollins Leadership
LESSON 2 – ACTIVITY: SALES PAST & PRESENT
In this activity, you’ll be prompted to answer questions that will help you reflect on your past and
present sales experiences.
Write or type your responses to the following questions:
How have your own customer interactions changed since you first started in your business? What are
the biggest differences?
What was your most memorable interaction with a customer? What details stand out to you about it?
What lesson(s) did you take away from this experience?
Note: Keep these responses close by, so you can refer to them during the next few lessons.