Just ASK Event Planning will focus on managing corporate and family events by prioritizing client needs. The business aims to promptly and efficiently serve clients while maintaining excellent relationships with vendors. Competitors in the wedding planning industry include Every Aspect Event Planning, Posh Events, and Artisan Elite Studio, which offer a range of full-service, partial planning, and day-of event services.

1. NACIS Code 812990
wedding planning services.
Industry Analysis
Mission
Just ASK Event Planning will manage corporate and
family events by focusing on our client’s needs.
Keys to Success
~Service our clients' needs promptly and efficiently.
~Maintain an excellent working relationship with
vendors such as florists, hair salons and bridal shops.
~Maintain a professional image at all times.
Business Description Bargaining
Power of
Suppliers:
LOW
Rivalry:
MEDIUM
Potential New
Entrants:
MEDIUM
Substitutes:
MEDIUM –
HIGH
Porter’s 5 Forces
Bargaining
Power of
Buyers:
MEDIUM
Alex Dr. Smith Sarah
Age/Gender M/F: 25+ M/F: 55+ F: 18+
Description Parent Grandparent Bride
Frequency 1-2 times, 1-3 times, 1 time,
wedding
Pricing Price Sensitive Price Sensitive Price Sensitive
Customers
~Family Reunions
~Weddings
~Anniversaries
~Birthday Parties
~Cotillions
~Corporate Events
~And Much More
~Social Media Sites
~Business Cards
~Yellow Pages
~Word of Mouth
~Website
~Tradeshows
AdvertisingEvents
• Every Aspect Event Planning: plan all aspects, last portion of
the event, or just work on the day of event.
• Posh Events: bring client’s vision of event to life.
• Artisan Elite Studio: full service event planning business.
• Unforgettable Events: services for weddings & other events.
Competitors
Sample Service
Pricing
Full Service Partial Planning
Service
Day of Event
Service
Wedding
$5-25K – includes
event planning and
execution to bride’s
specification-
ceremony, flowers,
music, photography,
setup, cleanup, dinner,
dance floor, live band
$1.5-3K – includes
ceremony, flowers,
setup, clean up
$500-1K includes
event execution
Birthday Party
$1-4K includes
planning and
execution to customer
specification - cake,
party games, balloons,
setup, clean up
$500-2K includes
execution of
customer’s plan -
setup, clean up
$250- 500 - includes
event execution
Corporate
Event
$5-25K – includes
event planning and
execution to client’s
specification- room
prep, supplies,
welcome table,
nametags, setup,
cleanup, lunch, etc.
$2-5K- includes
execution of client’s
plan – set up, clean up
$1-4K includes event
execution of client’s
plan
“Atlanta prestige without the price”