1. B R A N D A D V O C A T E M A R K E T I N G
BAM Manual
Objective
• Planning, execution & material support for
pre-approved, turnkey LSM programs to be
executed at the restaurant level
Areas of Focus
• Business Outreach
• School Outreach
• Community Events & Outreach
Effective BAM Execution
• Locally Driven
• Consistent, Ongoing Execution
• Evaluate & Adapt
1
Editor's Notes
While talking would like to be able to click through and have images of creative pop up
Business bounce back
School spirit night
Event bounce back
In-store event
Branded tent
Any other ideas?
