Wow thesecows provide50000 youngpeople like me with milk everyday 4
Cows on the Hill The home farm is situated in very steep rainforest country on the NE side of Saddleback Mt 5
With views like this you can see whylifestyle farmers pay $70k/ha 6
Our second farm is located on a floodplain adjacent to the Jamberoo township 7
We conduct pasture andpharmaceuticalmilk trials here
March 20111 in 50 year flood Not only do we produce milk we can swim like Olympians. Believe me we needed to be today !!!!!!
And believe it or not it gets 33% less rainfall than the home farm March 20111 in 50 year floodSame paddock 1 hr. later
The Noblest ProfessionA career in agriculture isfeeding, clothing and housingthe world7 billion people and growing.
Agriculture needs best & brightest• Feeding the world is huge responsibility – it will need an extraordinary effort• And extraordinary people• The world needs talented young people choosing agrifood sector career pathways
Australia Needs You• 80,000 new workers required• 2000 ag science graduates needed per annum universities only turning out only 800 per yearI.e. There are 6 jobs for every 1 person graduating with an agriculture degree
2 million primary school students 1.5 million secondary students94% Agrifood Sector
2 million primary school students 1.5 million secondary students90% 4%
Key to Success• A critical factor in engaging young people in agricultural career pathways is the timing of career education interventions.• Capturing their attention in early to middle secondary years is crucial.
Art4Agriculture is a network of young people who share apassion to tell others about thepivotal role Australian farmers play in feeding the world. 18
Art4Agriculture design anddeliver events and activities that focus on youth, career opportunities, the environment and the arts and link them all back to agriculture.
Our programs use creative arts andmultimedia to tap into youth technology
The Cream of the Crop Competition• invites students in NSW secondary and tertiary education institutions to create a PowerPoint or a video which can be published on the web and win cash prizes.• students are asked to promote the importance of agriculture to their peers, to encourage a better understanding of agriculture as well as promote agricultural careers and rural life.
Need to replace this photo with anCream of Crop photo(or two)
Cream of the Crop Competition• The winning entries are loaded on the web providing contemporary authentic, positive and popular stories about agriculture and the environment written by young people for young people.• This initiative is vital as the changes to modern farming practices have moved much faster than educational resource development.
The Archibull Prize• invites students in suburban high schools to learn through hands on experience about the challenges of housing and feeding the world with a declining natural resource base.• The finished artworks and curriculum activities must explore and communicate the students’ vision for a sustainable future.
How it worksEach school is provided with a life size fibreglasscow on which the students create an artworkabout:• their allocated food or fibre industry• the farmers who produce it and• how this food or fibre is being produced sustainably.
Young Farming Champions• A young farmer who specialises in each commodity is paired with a school who is studying that particular commodity.• The young farmer comes to the school and talks to the students and shares their farming experiences.
The Tasks1. The Archibull• Use the blank fibreglass cow to inspire or create the artwork ……..2. The blog• Produce a weekly web blog which documents the journey of the artwork.
The Tasks3. The video• Produce a short video to raise the profile of the allocated food or fibre commodity or the farmers who produce it .4. The PowerPoint• Produce a PowerPoint for web publishing which reflects the students sustainability learnings
We take the finished artworks out of theclassroom and onto the streets. 38
And to big events like the SydneyRoyal Easter Show.
2 millionprimary schoolIMAGES ANDstudents 80%PERCEPTIONS1.5 million 49%secondary students
IMAGES AND PERCEPTIONS• 80% primary and 49% secondary students think agriculture is a good career choice for a young person• Both demographics say farmers work hard for too little reward• But is not all about the money
IMAGE GETS IN THE WAYThere is a perception of mud andgumboots as opposed to youngpeople from diverse backgroundsand career pathways working as ateam to produce affordable andnutritious food.
NOT SEXY ENOUGH Somehow there is the perception that foodproduction is „dirty‟ and not a noble cause. Weird eh!!!!!!
My career in Agriculture hasopened so many doors for me
My new career has opened many doors for me My trip to Canada
The students said“youre too pretty to be a farmer”& “I didnt know girls could be farmers “
I am a farmerand I am livingthe dream and you can too
I’m a farm girlwho wants to bethe change thatneeds to happen
I am using every platform available tome to inspireyoung people into agriculture
Another great industry initiativeNational Managers – Jaydee Events Pty LtdJohn Hutchison & Deanne KennedyPhone: 03 5659 4219 Fax: 03 5659 4412Mobiles: J: 0412 368 739 D: 0419 878 055Email: email@example.comAddress: PO Box 2, LOCH VIC 3945www.thepeopleindairy.org.au/projects/cows-create-careers.htm
But wait there is moreA list of all the agricultureeducation and awarenessprograms in Australia on offer toschools can be found herehttp://primaryindustrieseducation.com.au/stocktake.htm
Primary Industry Centre for Science Education (PICSE) http://www.picse.net/HUB/index.htm
Primary Industry Centre for Science Education (PICSE)“The most important word in our PICSEvocabulary is “Relationships”! Our ScienceEducation Officers (SEOs) build relationshipswith students, teachers, university academics,industry scientists, national colleagues and localcommunity supporters. These relationships arenot built through emails or flyers, but throughface to face discussions in classrooms, teacherstaffrooms, laboratories and other workplaces”
2011Locations of the National Office + 10 Activity Centres:
PICSE Integrated Model: Building Relationships & Passion Relevance of Science: run by Science Education Officer
Its not all mud and flies The one-stop shop for careers in cropping, livestock production, fisheries,forestry, horticulture and viticulture that feed the world and manage the environment.Check it out here www.csu.edu.au/special/acda/careers/
More information on Agrifood Pathways www.agrifoodskills.net.au/
The Big Question?? What about farmingAre young people interested in careers inagriculture• Yes they are• Art4Agriculture survey 2011• 80% primary school students said yes• 49% secondary students said yes
Vocational Education Training made me “work ready” for a career in the dairy industry see Emma‟s story herewww.youtube.com/watch?v=Kwt6pExh0pA
JOIN ME IN SPREADING THE WORDCAREERS THAT HELP FEED THEWORLD ARE THE PLACE TO BE My cows produce milk for 50,000 Australians everyday 73
2 million primary school students Extra-ordinary People 1.5 million secondary studentsAustralia needs the best and thebrightest to enter careers in the Agrifood Sector