2. Sources: BBMG, GlobeScan and SustainAbility, October 2013, McKinsey, Mintel, : iResearch, Frost & Sullivan
Upper middle class is booming (75% of total urban population and 45% of total population).
Expenditure is forecast at 56% of total urban private consumption in 2022.
They aspire to:
Have a healthier diet (78%),
Exercise more (73%),
Spend more time with family (72%),
Take better care of their appearance (69%)
Embrace a sustainable and distinctive lifestyle…
Internet Users (million): 674.8
Online Shopping Transactions
(RMB Billion): 2,814
M-Commerce (RMB Billion): 828.2
30%
+ 61%
+ 74%
953.1
7,300
3,200
…Through Internet & M-Commerce
2014 2018
3. VECOOS finds what is good for a sustainable,
happy & distinctive living
4. We cover Food, Travel, Fitness &
Wellbeing, Fashion & Home Design.
We propose: shopping (including tailor
made products), deals (with restaurants,
bars, spa, entertainment…), articles
We are Online & Offline
DEALS
6Lifestyle Business
fields
3 business offers
integrated in one
1unique customer
experience
5. Sustainability
•We prior eco-friendly products and services but also
create and share content about sustainable living,
•Our pricing is fair to enhance a daily consumption:
best value for money, mind and health, planet,
•We promote local products first as long as they fit
with our qualitative criteria,
•We support local makers, entrepreneurs, any green
and/or creative initiative,
•We believe and act for a sustainable commerce
between China and Europe,
Freshness
•We are curious and we propose regularly new
menus, products, deals, travels,
•We think that conviviality is key and organize
events, workshops, tasting to be part of an exciting
local life,
•We love stories and tell them through our store but
also online. Customer experience is renew every 3
months,
Bespoke
•We prior personal experience and satisfaction,
•We usually love designers work because they make
things better,
•We work with European craftsmen who have a
genuine know how to offer tailor made products,
•We know our travels for being exceptional,
customizable…unique!
6. We are a team of Internet,
E-commerce and Lifestyle professionals.
Our offices are in Shanghai and Chendgu.
Click below to check our first event
« Light Up Your 5 Senses »
Our community is made of people (professionals and customers)
who sharethe same objectives and values with us.
