These are lessons that I wish I would have learned earlier in my product management career.

1. LESSONS
IN PRODUCT
5
Alex Sherman
Principal Product Management Coach,
Kaiser Permanente

2. ( )

3. DON’T
BE A
HERO
1

5. https://www.nytimes.com/2016/02/28/magazine/what-google-learned-from-its-quest-to-build-the-perfect-team.html

6. https://rework.withgoogle.com/print/guides/5721312655835136/

7. https://www.ccl.org/articles/leading-effectively-articles/what-is-psychological-safety-at-work/

8. MAKE
HEROS OUT
OF OTHERS

9. OUTCOMES
OVER
OUTPUT
2

10. Outcome: A change in
behavior

11. You can have a project
that’s on-time and under
budget, but no one
actually uses the product.
-Emily Leahy
Design Manager, Pivotal

12. OUTCOME BASED ROADMAPS

13. HYPER
FOCUS
3

14. RUTHLESS
PRIORITIZATION

15. WHAT’S THE MOST
IMPORTANT THING
FOR US TO WORK ON…
today this week next 1-2 months

16. test
WHAT MILESTONES
ARE WE TRYING TO
ACHIEVE THIS WEEK?
synth
monday tuesday
talk to
people
wednesday thursday friday
ideate

18. https://www.producttalk.org/2019/08/show-your-work/

19. https://playbook.noulab.org/mental-models/breath-pattern-divergence-emergence-convergence

20. SHORT
FEEDBACK
LOOPS
4

21. The shorter the distance
between our decisions and
our consequences, the
faster we learn.
-Shane Parrish
The Great Mental Models: General Thinking Concepts

22. Even smart, well-educated people can
struggle to learn from experience. We
all know someone who’s been at the
of
fi
ce for 20 years and claims to have
20 years of experience, but they really
have one year repeated 20 times.
Source: https://fs.blog/2018/06/double-loop-learning/
Shane Parrish
Farnam Street Blog

24. retros every week

25. inspect & adapt

26. Create short feedback
loops with your team,
customers, and
stakeholders

27. DISCOVERY
5

28. DISCOVER NOT ONLY THE
NEEDS OF YOUR CUSTOMERS.
BUT THE NEEDS OF YOUR
TEAM, STAKEHOLDERS, &
ORGANIZATION.

29. Doing discovery
makes your job easier

30. Negotiation is not about
trying to convince the other
guy. It’s about trying to
understand them.
-Daniel Kahneman

31. Instead of using prototypes early and
iterating often with user feedback, about 60%
of the surveyed companies only use
prototypes late in the development process,
for internal use only.
tt
https://www.fastcompany.com/90255363/this-mckinsey-study-of-300-companies-reveals-what-every-business-needs-to-know-about-design-for-2019
KATHARINE SCHWAB
-FAST COMPANY

32. • informed decisions
• “I hope this works”
• clearer direction

33. DON’T BE A HERO
1
2 OUTCOMES OVER OUTPUT
3 HYPER FOCUS
4 SHORT FEEDBACK LOOPS
5 DO DISCOVERY

34. questions?