Настоящее и будущее международных платежей. Александру Бадулеску, Western Union
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WECON - Электронные деньги и платежи 2015 (1 октября, Москва)
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Настоящее и будущее международных платежей. Александру Бадулеску, Western Union
- 1. Настоящее и будущее международных платежей. Диверсификация каналов Октябрь 2015
- 2. Передвижения и торговля: глобализация и диверсификация Глобальное взаимодействие / по каналамФокус на регионы / каналы
- 3. 3 Потребности клиентов в условиях мультиканальности Простота Удобство Доступность Доверие Потребности
- 4. Глобальные тренды: миграция и денежные переводы Источники: внутренние расчеты Всемирного банка на основе Справочника по миграции и денежным переводам 2015, данных Отдела ООН по народонаселению и переписи населений Топ-5 стран назначения для мигрантов: • США • СаудовскаяАравия • Германия • Россия • ОАЭ Миграционный поток «Юг-Юг» больше, чем «Юг-Север»
- 5. Рост цифрового сегмента Наличные все еще очень важны Международный рынок денежных переводов: устойчивый рост Источник: оценка рынкаWU
- 6. Регулятивные тренды Финансовый рынок отличается высоким уровнем регулирования Регулирование становится жестче Опыт и репутация крайне важны при выборе бизнес-партнеров
- 7. Ключевая статистика: - 200 стран и территорий мира - 500,000+ пунктов обслуживания - 30 транзакций в секунду - 130 валют - 147 млн клиентов - 75 языков Глобальное присутствие в различных каналах
- 8. 8 Western Union в России Онлайн: на сайте Westernunion.ru Интернет-банкинг: например, Банк Авангард и «МКБ Онлайн» Платежные терминалы: включая QIWI Отделения партнеров: более 300 банков и более 200 ритейлеров по всей стране, включая пункты обслуживания Почты России и салоны «МегаФона» Платежные сервисы: VisaQIWIWallet, Яндекс.Деньги
Editor's Notes
- Regional / Channel Focus Closed networks Regulatory barriers to entry Days transmit expectations Global / Channel Partnerships Digital / ATM / Social / Mobile – connected networks – unlimited number of access points More inclusive regulations Immediate transmit expectations In a dynamic and constantly advancing payment landscape companies are looking for more efficient and innovative solutions to improve customer experience to meet consumer needs International trade is developing fast. People and trade are moving in more directions. As more people around the world become eager to participate in the global economy, their functional needs are changing – and so is our business model. We are investing in a wide range of technologies, from increasing our web presence to mobile functionality around the world. We should always start with customer. Customer profiles show us connectivity of different types of MTs. If we take digital less affluent consumer: • Over 20% of these customers are very recent migrants (length or residence 1-5 years) living abroad and sending money back home. They are less educated compared to general MT user population. • These consumers are highly banked, therefore we can postulate a high financial inclusion from bank account ownership perspective (2/3 of them are carded - debit card or credit card and almost 1/4 of them have an electronic wallet - account with 3rd party like PayPal). • The easiest and most preferred way for them to manage their bank account is online banking (over 80% manage bank account online) and considerable size uses ATMs or self-serve kiosk to manage bank account. • We see a very high cell phone penetration (over 90%) and 8 out of 10 less affluent digital customers own a smartphone. • Smartphone is the leading device for these customers to access internet Compiled by WU Global Insights and Analytics team
- In a dynamic and constantly advancing payment landscape companies are looking for more efficient and innovative solutions to improve customer experience. We are working to create an integrated experience where the power of mobile technology supports our retail network capabilities, and gives consumers an easy way to send money anytime, to nearly anywhere around the world, from the palm of their hand. Accessibility, ease of use and CEX are becoming critical differentiators and are the main decision drivers when select a MT provider by these customers (this a global trend over all different segments) Compiled by WU Global Insights and Analytics team
- The World Bank estimates there are 232 million international migrants and this is expected to surpass 250 million in 2015. Migrants’ remittances to developing countries are estimated to have reached $436 bn in 2014, a 4.4% increase over the 2013 level. All developing regions recorded positive growth except Europe and Central Asia (ECA), where remittance flows contracted due to the deterioration of the Russian economy and the depreciation of the ruble. In 2015, however, the growth of remittance flows to developing countries is expected to moderate sharply to 0.9% to $440 bn, led by a 12.7% decline in ECA and slowdown in East Asia and the Pacific, Middle-East and North Africa, and Sub-Saharan Africa. The positive impact on flows of a robust recovery in the US will be partially offset by continued weakness in Europe, the impact of lower oil prices on the Russian economy, the strengthening of the US dollar, and tighter immigration controls in many source countries for remittances. Remittance flows are expected to recover in 2016 to reach $479 bn by 2017, in line with the more positive global economic outlook. Mexico to the United States is the largest migration corridor in the world, accounting for 13 million migrants in 2013. Russia to Ukraine is the second largest, followed by Bangladesh to India, and Ukraine to Russia. The latter three are South-South corridors according to UN classification. Indeed, South-South migration stood at 37% of the global migrant stock, larger than South-North migration at 35% (see Figure 1). South-South remittances accounted for 34% of global remittance flows. The World Bank Migration and Development Brief 24, as of April 13, 2015 The World Bank estimates there are 232 million international migrants and this is expected to surpass 250 million in 2015. Refugee crisis in Europe of today changes the situation. Western Union and Western Union Foundation pledged a minimum of one million dollars USD for swift and effective support for families and communities most affected by the refugee crisis in Europe. Europe is currently facing the biggest refugee crisis since WWII with millions fleeing wars in Syria, Iraq and Afghanistan, and poverty in Africa. As a company we are guided by a purpose of moving money for better; it is a purpose that drives every decision we make and market we enter. WU vigorously condemns all illegal activities facilitating irregular migration, in particular the exploitation of individual s or families. We actively engage with international policy initiatives aimed at tackling illegal activities facilitating irregular migration. We routinely collaborate with law enforcement agencies worldwide to help fight human smuggling and trafficking and employ measures to help protect our systems from being abused. Refugees in Europe 2014: 600.000 2015: 1,000.000 (est) 2015 – 438,000 (as of end July) Germany: estimated total of 800,000 for 2015 Austria: estimated total of 80,000 for 2015
- Digital share grows due to several factors: Digital provides easier-to-use interface and/or social enabled apps Banks have left key corridors due increased regulatory issues raising costs and erasing profitability Mobile accounts > bank accounts in developing markets; “leapfrogs” to provide value storage without formal FI account Cash remains important everywhere – even in developed markets - Globally, 85% of consumer transactions are cash transactions. Between 45% - 55% of US consumer transactions are cash. - Cash usage: From India (99%), Indonesia (99%) and China (98%) to Spain (79%), Germany (68%), Australia (58%), UK (51%) - Even in Kenya, where more than 62% of citizens are active mobile money users, the recently released Kenya Financial Diaries found that among the 300 low-income households surveyed, just 1% of expenditures (mostly airtime top-ups) and 3% of all transactions were made electronically (Source: CGAP) McKinsey Payment Map, AITE, McKinsey Analysis Cash and digital do not evolve in isolation but WU’s analysis shows consistent, but slow movement towards digital remittances: Cash to cash transactions contributed 55% of total remittances in 2005, 48% in 2010 and expected to contribute 42% in 2015. Electronic instruments such as bank account funded transactions grew from 38% in 2005 to 42% in 2010 and expected to reach 48% by 2015 2/3 of all smartphones are in developing countries, which creates a huge opportunity Over one billion unbanked people have access to a mobile phone, the basis for extending the reach of financial services such as payments, transfers, insurance, savings, and credit. Western Union Internal Analysis, Global Insights and Analytics team Mobile technology development - 2/3 of all smartphones are in developing countries, which creates a huge opportunity - Over one billion unbanked people have access to a mobile phone, the basis for extending the reach of financial services such as payments, transfers, insurance, savings, and credit. - Some form of mobile money is now available in 61% of developing markets - The number of registered mobile money accounts globally grew to reach just under 300 million in 2014. - Despite representing a still relatively small portion of the global product mix, international remittances via mobile money was the fastest growing product in 2014 (65.5% YOY growth rate) Mobile money agent networks continue to grow quickly; at the end of 2014, there were 2.3 million mobile money outlets globally. Agent networks now out-size traditional financial and remittance service networks Compiled by WU Global Insights and Analytics team from: GSMA, Mobile financial services for the unbanked report, 2014 We are working to create an integrated experience where the power of mobile technology supports our retail network capabilities, and gives consumers an easy way to send money anytime, to nearly anywhere around the world, from the palm of their hand.
- Financial market is a highly regulated area and its development requires tougher standards and practices Role of compliance is increasing in parallel with diversifying channels and developing technologies It is very important to chose the right partners with well-organized processes - Remittance services are affected by a multitude of competing regulatory initiatives at international, regional, national and local (state/province) levels. In US alone, we review roughly 1,200 proposed legislative and regulatory changes each year - Costly investment is growing in a regulatory environment that is constantly changing – often with short term time frames - Western Union invests a significant amount of money around the world both in technology and in compliance - Western Union always operates in full compliance with local legislation and closely works with regulators and governments to safeguard the money transfer industry Some players cannot meet the high level of compliance and fall out of the race thus it is very important to chose the right partners
- Western Union is uniquely positioned to connect the digital and physical worlds for money transfer Western Union seeks to connect senders and receivers through the channel of choice Providing choice for consumers across technologies requires multi-industry collaboration; Western Union works in collaboration with hundreds of partners – banks, mobile network operators, M-Wallet providers, software companies, credit unions, microfinance institutions and payment card companies. We believe that customer-centricity, high service levels and consumer protection are key to driving true financial inclusion – and we are working to deliver. WU ER Q2 2015: Electronic channels revenue, which includes westernunion.com, account based money transfer through banks, and mobile money transfer, increased 19% in the quarter and represented 7% of total Company revenues. The Western Union Company has recently launched new transactional web sites in the Czech Republic, Hungary, Lithuania, Malta, and Slovakia. With these new introductions, Western Union now has online transactional services in 29 countries, enabling consumers to send money to over 200 countries and territories worldwide.
- Russia is the best in class example of how WU omni-channel strategy is implemented.