SlideShare a Scribd company logo
1 of 23
Ajah Puryear, Parth Patel, Jose Gil,
Noah Fulkroad, and Malik Donald.
Dibs
Inspiration & Problem
Without Dibs
With Dibs
Who are we?
Value Added
• An innovative and cost-effective avenue for
restaurants to better manage their tables.
• Customers receive a facilitated experience from
reserving, ordering, and then even paying.
Social Network DrivenHolistic Service
• Make reservations at their favorite restaurants.
• Browse the menu and pre-order their food.
• Provide their preference for the type of service
they receive.
The platform integrates with social media feeds
of our customers and showcases restaurant
activities of their friends.
Competitive Analysis
App Capabilities
Yelp Nowait OpenTable Dibs
Search for restaurants, make reservations and view
customer reviews ✓ ✓ ✓ ✓
Join a waitlist ✓ ✓ ✖ ✓
Pick your seating when making a reservation ✖ ✖ ✖ ✓
Place order when making a reservation ✖ ✖ ✖ ✓
Integrates with social media feed of customers ✖ ✖ ✖ ✓
Marketing Strategy
Optimize Social Media
Paid Advertisements
○ Search Ads
○ In-Store
Target: Millennials/Gen-Z
○ Ages: 18-38
How will we generate revenue?
Service subscription: $150/location/month
Reservation fee: $0.95/reservation
Ad Revenue: $50/location/month
Dibs
Prototype
Systems Architecture
Data Model
High Level - Relational Data Model
Process Model
Financial Outlook
ANALYSIS,
RESEARCH
& PLAN
1-3 MONTHs
MAINTENANCE
AND SUPPORT
CONTINUOUS PROCESS
DESIGN AND DEVELOP
4-6 MONTHS
USER TESTING
1 MONTH
Implementation
Questions?
Appendix
Project charter
Project charter
Financial Analysis
Assumptions
Restaurant Costs:
Dibs Costs:
Dibs Final Presentation
Dibs Final Presentation
Dibs Final Presentation
Dibs Final Presentation
Dibs Final Presentation

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Dibs Final Presentation