2. Problems
• Spamming messages.
• No single place to display sale items and
offers.
• Companies have no insights into what people
think about their advertisements and sales.
• No platform to help companies devise better
advertising models.
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3. Objectives
• Different social media platform analysis on
one dashboard.
• Use sentiment analysis to understand people’s
behaviour towards the advertisements.
• Provide the companies with location based
insights.
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5. Markan Application
• The app will use the user’s location to suggest
stores that are offering products at sale.
• The user can search through sale offers.
• Selective advertisements, far more effective.
• Markan will provide a platform for companies
to advertise location based ads.
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9. MARKAN Web Portal
• User can see the summarized information of
campaign outcomes from different social
media platform in one place.
• Gives you insights from user reviews and
comments.
• Provides you location based insights to user
reactions.
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10. MARKAN Web Portal
• Helps you make wise decision for the choice of
social media for your next campaign
• Shows sentiments related to various
attributes.
• No prominent product out yet, in the market.
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