Identify breakthrough digital innovations that transform my business models and customer engagement.

1. How to Identify and Implement Breakthrough
Digital Innovations for your Business
Overview of Innovation Program on
Fri-Sat, Sept 15-16, 2017
Bengaluru

3. How do I identify breakthrough digital
innovations that transform my business
models and customer engagement?

4. How do I implement these breakthrough
digital innovations through a roadmap for
change, given the digital maturity of my
business?

7. 15
Get Together
Friday
Sessions
Saturday
18.00 hrs
20.00 hrsTime09.30 hrs
17.30 hrsTime
Sessions
09.30 hrs
17.30 hrsTime
SeptBengaluruBengaluru Bengaluru
15
Sept
16
Sept
Friday

8. Program Outcomes
AN ASSESSMENT OF THE DIGITAL CAPABILITIES AND GAPS
for your current business
IDENTIFICATION OF NEW DIGITAL BUSINESS MODELS
as breakthrough innovations for your business
DEVELOPMENT OF A CUSTOMER JOURNEY
for an important buyer persona & customer segment for your business
DEVELOPMENT OF A CHANGE MANAGEMENT ROADMAP TO
DELIVER the breakthrough digital innovation for your business
TAKE AWAY
Taken together, these outcomes will
provide executives with a way to identify
and implement breakthrough digital
innovations for their business
Your IDENTIFICATION OF HOW THE CUSTOMER JOURNEY CAN BE
DIGITIZED to enable the breakthrough innovation for your business
ASSESSMENT OF THE IMPACTS OF THE BREAKTHROUGH
DIGITAL INNOVATION on the different components of your
current business model

9. Prof. Ram Nidumolu
Faculty
Program Content
New digital business models
enabled by digital transformation
The PICPOP model
applied to digital innovations
Breakthrough digital innovation as
business model innovation
CONTENT OF DAY - 1
IDENTIFICATION OF NEW DIGITAL BUSINESS
MODELS as breakthrough digital innovations
DAY-115SEPT2017
TRANSFORMATIONOFBUSINESSMODELS&VALUECREATION
Prof. Pradeep Racherla
Faculty
Creating a buyer persona for
key customer segments
Mapping the consumer journey
for key customers
Identify and redesign the customer
touchpoints digitally
DEVELOPMENT OF A CUSTOMER JOURNEY for the
breakthrough digital innovation for a key buyer persona in
an important customer market
IDENTIFICATION OF HOW THE CUSTOMER JOURNEY CAN
BE DIGITIZED to enable the breakthrough digital innovation

10. Develop the change roadmap to
implement the breakthrough innovation
CONTENT OF DAY - 2
Prof. Pradeep Racherla Prof. Ram Nidumolu
FacultyFaculty
DAY-216SEPT2017
TRANSFORMATIONOFCUSTOMERRELATIONSHIPS&EXPERIENCE
Program Content
Group project exercise on
developing the change roadmap
Evaluate impacts of the innovation
on business model components
Digital business maturity
framework for digital transformation
Group project exercise on identifying
barriers to implementing innovation
Presentations on breakthrough
digital innovation & change roadmap
AN ASSESSMENT OF THE DIGITAL CAPABILITIES
AND GAPS in your business
ASSESSMENT OF IMPACTS OF THE BREAKTHROUGH
DIGITAL INNOVATION on your business
A ROADMAP FOR CHANGE to implement the breakthrough
digital innovation in your business