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DIGITAL MARKETING
COMPANY IN MOHALI
https://extechdigital.in/best-digital-marketing-company-in-mohali-chandigarh/
WHAT IS DIGITAL MARKETING?
• Digital marketing refers to the practice of promoting
products, services, or brands using digital channels,
such as the internet, mobile devices, social media,
search engines, email, and other digital platforms. It
encompasses various strategies and techniques aimed
at reaching a target audience, engaging with them, and
driving desired actions or conversions.
• In digital marketing, businesses leverage the power of
digital technologies and online platforms to connect
with potential customers, build brand awareness, and
drive relevant traffic to their websites or online assets.
It involves a combination of marketing efforts,
including content creation, advertising, social media
management, search engine optimization, email
marketing, analytics, and more.
COMPONENTS OF DIGITAL MARKETING
Search Engine Optimization (SEO): Optimizing websites to improve visibility and organic search rankings on search engine results pages. This
involves on-page and off-page optimization techniques to enhance website visibility and attract relevant organic traffic.
Pay-Per-Click Advertising (PPC): Running targeted advertising campaigns on search engines and other platforms, where advertisers pay a fee
each time their ad is clicked. This method allows businesses to reach a specific audience and drive traffic to their websites quickly.
Social Media Marketing: Utilizing social media platforms like Facebook, Instagram, Twitter, LinkedIn, and others to engage with the target
audience, build brand awareness, and foster customer relationships. Social media marketing involves creating and sharing content, running
ads, and engaging with followers.
Content Marketing: Creating and distributing valuable, relevant, and engaging content to attract and retain a target audience. Content can
take various forms, such as blog posts, articles, videos, infographics, and more. Content marketing aims to provide value, educate, and build
trust with potential customers.
Email Marketing: Sending targeted emails to a subscriber list to nurture leads, build customer relationships, and promote products or services.
Email marketing allows businesses to communicate directly with their audience, share personalized messages, and drive conversions.
Influencer Marketing: Collaborating with influencers or individuals who have a strong following and influence in a particular niche. Influencer
marketing leverages the influencers' credibility and reach to promote products or services to their engaged audience.
Analytics and Data-Driven Insights: Utilizing web analytics tools to track, measure, and analyze the performance of digital marketing
campaigns. Data-driven insights help businesses make informed decisions, optimize strategies, and improve overall marketing effectiveness.
Digital marketing provides numerous advantages, such as broader reach, targeted audience segmentation, cost-effectiveness, measurable
results, and the ability to adapt and iterate strategies in real-time. It allows businesses of all sizes to compete in the online space and connect
with their audience on a global scale.
WHY DIGITAL MARKETING IS
IMPORTANT FOR WEBSITES?
1. Increased Online Visibility: Digital marketing techniques such as search engine optimization (SEO) and pay-per-click (PPC)
advertising help improve a website's visibility in search engine results. This increased visibility allows websites to attract more
organic and targeted traffic, resulting in higher chances of reaching and engaging with their desired audience.
2. Targeted Audience Reach: Digital marketing allows websites to reach their specific target audience with precision. Through
strategies like audience segmentation and targeted advertising, websites can tailor their marketing messages and offerings to
resonate with their intended audience, increasing the likelihood of conversions and customer engagement.
3. Lead Generation and Conversion: Digital marketing strategies are designed to generate leads and convert them into
customers. By implementing effective lead generation techniques such as content marketing, social media marketing, and
email marketing, websites can capture valuable leads and nurture them through the sales funnel, ultimately driving
conversions and revenue growth.
4. Brand Building and Awareness: Digital marketing provides opportunities to build and strengthen a website's brand presence
online. Through consistent messaging, engaging content, and active social media participation, websites can create brand
awareness, establish credibility, and foster a positive brand image among their target audience.
5. Cost-Effective Marketing: Compared to traditional marketing channels, digital marketing is often more cost-effective.
Websites can allocate their marketing budgets more efficiently by utilizing targeted advertising options, tracking and
optimizing campaigns in real-time, and leveraging cost-effective strategies such as content marketing and social media
marketing.
6. Measurable Results and Analytics: Digital marketing allows websites to track and measure their marketing efforts
accurately. Analytics tools provide insights into website traffic, user behavior, conversion rates, and other key performance
indicators. This data enables websites to make data-driven decisions, identify areas for improvement, and optimize their
marketing strategies for better results.
7. Competitive Advantage: In today's digital landscape, having a strong online presence is essential for staying competitive.
Websites that invest in digital marketing gain an edge over their competitors by reaching their target audience effectively,
building brand loyalty, and driving customer engagement.
Digital marketing plays a pivotal role in enhancing a website's visibility, attracting targeted traffic, generating leads, driving
conversions, and building a strong online brand presence. It is an integral part of any website's marketing strategy to achieve
success in the digital era.
WHO WE ARE?
Extech Digital Is Professional Digital Marketing
Agency In Melbourne (Established In 2012).
We Are A Reliable Internet Marketing Company
That Provides Digital Services To Clients.
Extech Digital Have An Excellent Team Of
Professionals And Technical Expertise. We Help
You Create And Optimize Your Business Online
& Help You Generate More Leads.
We Are 100% Result Focused Digital
Marketing Company In Chandigarh Focusing On
Generating More & More Leads & Conversions
For Our Clients.
WHY CHOOSE US?
There Are So Many Internet Marketing Agencies
In Chandigarh. We Provides Digital Services To
Their Clients, Then Why You Should Choose Us.
The Reason Is That, We Are #1 Conversion-
Focused Digital Marketing Company In
Chandigarh Focusing On Client Satisfaction
First. Every Customers Think Properly Before
Picking Any Service Online. They Only Choose
That Company That Committed Them To Fulfill All
Their Business Needs. We Are Trying To Fulfill
Our Customers Needs. You Should Definitely
Work With Us.
WHAT ARE YOU WAITING FOR? ALL THESE
BENEFITS ONLY FOR YOU
Contact Us Today & Tell Us Your Full Requirement. And We Will First
Understand About Your Business. And Then Give You Best Solution
Because That Will Help You To Grow Your Business Online. We Are #1
Data Driven Digital Marketing Company In Chandigarh, Mohali
Delivering 100% Result Driven Solutions To Our Domestic &
International Clients.
https://extechdigital.in/

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Digital Marketing Company in Mohali.pptx

  • 1. DIGITAL MARKETING COMPANY IN MOHALI https://extechdigital.in/best-digital-marketing-company-in-mohali-chandigarh/
  • 2. WHAT IS DIGITAL MARKETING? • Digital marketing refers to the practice of promoting products, services, or brands using digital channels, such as the internet, mobile devices, social media, search engines, email, and other digital platforms. It encompasses various strategies and techniques aimed at reaching a target audience, engaging with them, and driving desired actions or conversions. • In digital marketing, businesses leverage the power of digital technologies and online platforms to connect with potential customers, build brand awareness, and drive relevant traffic to their websites or online assets. It involves a combination of marketing efforts, including content creation, advertising, social media management, search engine optimization, email marketing, analytics, and more.
  • 3. COMPONENTS OF DIGITAL MARKETING Search Engine Optimization (SEO): Optimizing websites to improve visibility and organic search rankings on search engine results pages. This involves on-page and off-page optimization techniques to enhance website visibility and attract relevant organic traffic. Pay-Per-Click Advertising (PPC): Running targeted advertising campaigns on search engines and other platforms, where advertisers pay a fee each time their ad is clicked. This method allows businesses to reach a specific audience and drive traffic to their websites quickly. Social Media Marketing: Utilizing social media platforms like Facebook, Instagram, Twitter, LinkedIn, and others to engage with the target audience, build brand awareness, and foster customer relationships. Social media marketing involves creating and sharing content, running ads, and engaging with followers. Content Marketing: Creating and distributing valuable, relevant, and engaging content to attract and retain a target audience. Content can take various forms, such as blog posts, articles, videos, infographics, and more. Content marketing aims to provide value, educate, and build trust with potential customers. Email Marketing: Sending targeted emails to a subscriber list to nurture leads, build customer relationships, and promote products or services. Email marketing allows businesses to communicate directly with their audience, share personalized messages, and drive conversions. Influencer Marketing: Collaborating with influencers or individuals who have a strong following and influence in a particular niche. Influencer marketing leverages the influencers' credibility and reach to promote products or services to their engaged audience. Analytics and Data-Driven Insights: Utilizing web analytics tools to track, measure, and analyze the performance of digital marketing campaigns. Data-driven insights help businesses make informed decisions, optimize strategies, and improve overall marketing effectiveness. Digital marketing provides numerous advantages, such as broader reach, targeted audience segmentation, cost-effectiveness, measurable results, and the ability to adapt and iterate strategies in real-time. It allows businesses of all sizes to compete in the online space and connect with their audience on a global scale.
  • 4. WHY DIGITAL MARKETING IS IMPORTANT FOR WEBSITES?
  • 5. 1. Increased Online Visibility: Digital marketing techniques such as search engine optimization (SEO) and pay-per-click (PPC) advertising help improve a website's visibility in search engine results. This increased visibility allows websites to attract more organic and targeted traffic, resulting in higher chances of reaching and engaging with their desired audience. 2. Targeted Audience Reach: Digital marketing allows websites to reach their specific target audience with precision. Through strategies like audience segmentation and targeted advertising, websites can tailor their marketing messages and offerings to resonate with their intended audience, increasing the likelihood of conversions and customer engagement. 3. Lead Generation and Conversion: Digital marketing strategies are designed to generate leads and convert them into customers. By implementing effective lead generation techniques such as content marketing, social media marketing, and email marketing, websites can capture valuable leads and nurture them through the sales funnel, ultimately driving conversions and revenue growth. 4. Brand Building and Awareness: Digital marketing provides opportunities to build and strengthen a website's brand presence online. Through consistent messaging, engaging content, and active social media participation, websites can create brand awareness, establish credibility, and foster a positive brand image among their target audience. 5. Cost-Effective Marketing: Compared to traditional marketing channels, digital marketing is often more cost-effective. Websites can allocate their marketing budgets more efficiently by utilizing targeted advertising options, tracking and optimizing campaigns in real-time, and leveraging cost-effective strategies such as content marketing and social media marketing. 6. Measurable Results and Analytics: Digital marketing allows websites to track and measure their marketing efforts accurately. Analytics tools provide insights into website traffic, user behavior, conversion rates, and other key performance indicators. This data enables websites to make data-driven decisions, identify areas for improvement, and optimize their marketing strategies for better results. 7. Competitive Advantage: In today's digital landscape, having a strong online presence is essential for staying competitive. Websites that invest in digital marketing gain an edge over their competitors by reaching their target audience effectively, building brand loyalty, and driving customer engagement. Digital marketing plays a pivotal role in enhancing a website's visibility, attracting targeted traffic, generating leads, driving conversions, and building a strong online brand presence. It is an integral part of any website's marketing strategy to achieve success in the digital era.
  • 6. WHO WE ARE? Extech Digital Is Professional Digital Marketing Agency In Melbourne (Established In 2012). We Are A Reliable Internet Marketing Company That Provides Digital Services To Clients. Extech Digital Have An Excellent Team Of Professionals And Technical Expertise. We Help You Create And Optimize Your Business Online & Help You Generate More Leads. We Are 100% Result Focused Digital Marketing Company In Chandigarh Focusing On Generating More & More Leads & Conversions For Our Clients.
  • 7. WHY CHOOSE US? There Are So Many Internet Marketing Agencies In Chandigarh. We Provides Digital Services To Their Clients, Then Why You Should Choose Us. The Reason Is That, We Are #1 Conversion- Focused Digital Marketing Company In Chandigarh Focusing On Client Satisfaction First. Every Customers Think Properly Before Picking Any Service Online. They Only Choose That Company That Committed Them To Fulfill All Their Business Needs. We Are Trying To Fulfill Our Customers Needs. You Should Definitely Work With Us.
  • 8. WHAT ARE YOU WAITING FOR? ALL THESE BENEFITS ONLY FOR YOU Contact Us Today & Tell Us Your Full Requirement. And We Will First Understand About Your Business. And Then Give You Best Solution Because That Will Help You To Grow Your Business Online. We Are #1 Data Driven Digital Marketing Company In Chandigarh, Mohali Delivering 100% Result Driven Solutions To Our Domestic & International Clients. https://extechdigital.in/