1. I have overa decade of marketingexperience inhealth sector including both Business-to-Business and
Business-to-Customerstrategies.Duringmycareer, Ihave createdanddevelopedavarietyof marketing
channelstoaccomplishthe objectivesof the organization,whether it is increased corporate sales, fund
raising, greaterbrandawareness,new product launches and roll-outs as well as supervising personnel
and working alongside other marketing professionals, agencies and media partners.
Additionally,Ihave augmentedmyexperience with initiatives such as corporate management system,
brand creation,printing,electronic & print media insertion / collateral development, lead generation,
channel partner cultivation, customer segmentation / profiling, as well as CRM and acquisition
strategies.Iwasheavilyinvolvedincompliance toensure thatall of the marketing &advertising created
followed all rules and regulations at that time. I offer a history of proven results, as evidenced by the
following marketing accomplishments:
 Achieved 10 million plus per month business from corporate sector through marketing and
service efforts.
 Ledzakat campaignfor 3 yearsof FMH (comprisedof printmediaads & special editions, banner
installation & hoardings, posters in trade unions and PR initiatives – targets achieved annually
with incremental values).
 Arranged inhouse and corporate functions for the fundraising of poor and needy achieving
targets / goals.
 Managed personnel inavarietyof capacities:medical campsintrade unions,healthfairs at LCCI
& LSE, stalls of medical college at EXPO centre and medical, allied & nursing college open day.
 Close liaisonwithPHA, electronicandprintmediapartnersfororganizational imagebuildingand
brand awareness.
 Developed and executed SEO and SEM strategy for Niazi Group of Hospitals through Blog and
social media campaign (Facebook, Google Plus, Twitter, etc).
 In-house developingthe designsandexecutingadvertisingcampaignssavedmillionswhichwere
asked by advertising agency for out sourcing those campaigns.
I thrive inchallenging,fastpacedenvironmentwhere myprojectmanagement,creativityand marketing
research skills can directly affect how services are communicated and delivered to consumers. I am
known for my ability to quickly establish trust with employees and project collaborators, mediate
disputesandmotivate othersintoaction.InadditionIhave aproven track record of solid multi-tasking,
organizational leadership and decision making skills that can make an immediate contribution to your
esteemed organization.
I wouldappreciate the opportunityto discuss this position and how I can make a positive contribution
to yourorganizational goals.Myresume isattachedforyour review. Looking forward to work with your
organization and hearing from you soon.
WithProfoundRegards
Muhammad Abid Rashid
aabidrashid@hotmail.com
0321 9448168