1. Why have a
website

2. Credibility

3. - An appropriate name
- Clean design
- Great content
- Pictures / Video
- Portfolio /Case studies

4. - Awards
- Affiliations
- Testimonials
- News / press coverage
- Clients

5. - Team / People
- Blog
- Knowledge
- Easy contact
- No errors

6. http://credibility.stanf
ord.edu/guidelines/

7. Visibility

8. - Email ids
- Visiting card
- Blog / News letter
- Email campaigns
- Social media

9. - SEO
- PPC
- SMM

10. Visibility
+
Credibility
=

11. CONTENT is KING
- Original
- Current
- Error free
- Well structured
- Compact

12. DESIGN is QUEEN
- Balance / Grid
- Color
- Graphics
- Typography

13. • Multi browser compatibility
• Responsive – device compatible
• Content management
• W3C compatibility
• Load times
• Analytics

14. Further discussion –
aroy@aapnainfotech.com
or call @ 9899500454