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Codes and Conventions in
real-life magazines research
Codes Conventions
Light colour scheme
connotes this magazine’s
primary target audience
(women)
Bold white text on a red
background, as well as the use
of all-capital words, further
connotes that it’s a dramatic
headline, further enticing the
reader
Competition connotes a sense
of caring from the magazine,
and entices the reader.
Prize competitions, conventional for
real-life magazines such as That’s life
Having multiple dramatic coverlines is
typical of real–life magazines, & draws
the reader in
Headlines are of a dramatic
nature, conventional for real-
life magazines
Red/pink colour scheme make it
instantly recognisable as a real-life
magazine
Masthead in the top left of the page, in
red/ pink, and in sans-serif font, all
conventional elements of real-life
magazine mastheads
Codes Conventions
Light colour scheme conveys
that the primary audience of
this magazine are women, the
colour scheme of a real-life
magazine is often used in this
way. The main image being a
female also connotes its primary
target audience
Competition entices the reader in
and connotes a sense of
excitement. Blue background also
connotes feelings of the sky and
holidays, further promoting this
holiday competition to the reader
Dramatic headline entices the
reader, and connotes that the
magazine cares about them and
wants to provide interesting
stories
Competitions conventionally
found in real life magazines
Masthead colour scheme and
sans-serif font make it instantly
recognisable as a real-life
magazine
Dramatic headlines are
conventional for real-
life magazines
Light colour scheme, lots of
pinks & whites, often
found in real life magazines
Interactive task for readers, conventional
of real-life magazines
Codes Conventions
Pink & white colour schemed
masthead, conventional for
real-life magazines. Masthead
is unconventional however,
as it’s in a serif font type
Celebrity based coverlines
are very conventional for the
covers of real-life magazines
The masthead is unconventionally
in a serif font type, connoting that
this magazine may be more
elegant, fashion and looks based,
rather than dramatized coverlines
based.
The inclusion of weight based
stories connotes the magazines
primary target audience Light colour scheme
demonstrates that it is a
real-life magazine,
conventional
Skyline with extra information
& stories, conventionally found
in real life magazines, one
example of which is my
example of Take a Break on the
previous slide

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Codes and conventions in real life magazines research

  • 1. Codes and Conventions in real-life magazines research
  • 2. Codes Conventions Light colour scheme connotes this magazine’s primary target audience (women) Bold white text on a red background, as well as the use of all-capital words, further connotes that it’s a dramatic headline, further enticing the reader Competition connotes a sense of caring from the magazine, and entices the reader. Prize competitions, conventional for real-life magazines such as That’s life Having multiple dramatic coverlines is typical of real–life magazines, & draws the reader in Headlines are of a dramatic nature, conventional for real- life magazines Red/pink colour scheme make it instantly recognisable as a real-life magazine Masthead in the top left of the page, in red/ pink, and in sans-serif font, all conventional elements of real-life magazine mastheads
  • 3. Codes Conventions Light colour scheme conveys that the primary audience of this magazine are women, the colour scheme of a real-life magazine is often used in this way. The main image being a female also connotes its primary target audience Competition entices the reader in and connotes a sense of excitement. Blue background also connotes feelings of the sky and holidays, further promoting this holiday competition to the reader Dramatic headline entices the reader, and connotes that the magazine cares about them and wants to provide interesting stories Competitions conventionally found in real life magazines Masthead colour scheme and sans-serif font make it instantly recognisable as a real-life magazine Dramatic headlines are conventional for real- life magazines Light colour scheme, lots of pinks & whites, often found in real life magazines Interactive task for readers, conventional of real-life magazines
  • 4. Codes Conventions Pink & white colour schemed masthead, conventional for real-life magazines. Masthead is unconventional however, as it’s in a serif font type Celebrity based coverlines are very conventional for the covers of real-life magazines The masthead is unconventionally in a serif font type, connoting that this magazine may be more elegant, fashion and looks based, rather than dramatized coverlines based. The inclusion of weight based stories connotes the magazines primary target audience Light colour scheme demonstrates that it is a real-life magazine, conventional Skyline with extra information & stories, conventionally found in real life magazines, one example of which is my example of Take a Break on the previous slide