Innovation and connections design concept

1. project report 252011 Asian Smart Living Summer School24
While pondering and discussing the meaning of Neverland as we strolled through
the city, we were all of a sudden hit by the realization that no one was farther away
from Neverland than the people in our group. We discovered that all of our lives
were filled with pressure and that each and every one of us worked just like ants.
We were all suffering from something more than just lost time; we had all lost our
passion for life. Two major questions emerged for us to address:
1. How could we effectively relieve the pressure in our lives?
2. How do we re-light our passion for life when we are so busy with our work?
Mosh
Mentor / Yen Ching Chiuan (Singapore)
Coach / Joyce Huang (Taiwan)
Mentoring Assistant / Jill Wang (Taiwan)
Team members / Ting Yu Chen (Taiwan), Airi Sasaki (Japan / Finland),
Tung Yao Tsai (Taiwan), Chi Hua Wu (Taiwan) & Clement Zheng (Singapore)
TEAM12011 ASIAN SMART LIVING SUMMER SCHOOL

2. project report 272011 Asian Smart Living Summer School26
DEFINE
After we finished the field trips and interviews,
we sat down and shared our observations.
Each person first presented a list of keywords
based on the trip of the day (e.g., peaceful,
relaxing, delightful), then we thought about
the symbolic meanings of Neverland and who
the people were that needed Neverland the
most. Finally, we concurred that Neverland was not a place or environment, but an
attitude. More, it was even a lifestyle that was stress-free, peaceful and passionate.
We, therefore, focused our thinking in this direction.
Through brainstorming, we found that people who needed to change their
lifestyles the most were white-collar professionals. In order to get to know more
about our target subjects, we started from the point of view of these professionals
and wrote down the problems that they might face on post-its and finished an
empathy map. We found that white-collar professionals have their entire lives
dominated by their work. Under such heavy pressure in life, it is very easy to suffer
either mental or physical harm.
We spent three days visiting Dharma Drum Mountain (Fagushan), Yishanli in
Tamsui, and Xinpu in Xinchu for discovery. At Dharma Drum Mountain, we
experienced the meaning of“Chan”(Zen). In Yishanli, we talked to the elders in the
community and learned that they lived pressure-free lives. And at the persimmon
workshop in Xinpu, we observed the persistence and wisdom the local people
have for their work.
DISCOVER

3. project report 292011 Asian Smart Living Summer School28
After we clearly defined our target subject, we
began thinking about any possible creative
solutions. During this development stage, we
each first quickly described different ideas
or theories, and then paired up to discuss
in more depth and to fuse our ideas and let
them brew until they were concepts which
could actually generate results. If we were ever stuck or at an impasse, we switched
partners and started a new discussion. Our ideas became something like cells –
combining and dividing, and then combining and dividing again.
In the end, we came up with a lot of outlandish ideas, with the only goal of these
crazy ideas being to find the“extraordinary out of the ordinary.”Since we would
not be able to change the work of the professionals, we could instead transform
their boring daily routines into surprising and exciting missions or games.
Moreover, we could help them find alternative and out-of-the-ordinary lifestyles to
break them out of the rut of their ordinary existences.
In the preceding development stage, we presented many outlandish ideas, which
led to the decision for us to develop games they could incorporate into their lives.
This actually gave birth to the idea to create a gaming application for mobile
phones. In the design, we first defined the users by personas, then we planned
a complete application service for mobile phones through service blueprints to
elevate the feasibility of the service. Finally we drew the storyboard for the entire
service through visualized graphic simulation, and we delivered the service flow
with a short film.
DEVELOP
DELIVER

4. Life is difficult,
why not get yourself some
Download Mosh to your smart
phone.
Dr. Ernie is a young and
stressful emergency room
doctor.
HOW MOSH WORKS
The champion can get a
reward from the sponsor,
which is related to the weekly
theme.
Sign in with your email account.
Then you can start to watch,
rate and share the video you
like.
One day, he saw a funny video
on the Internet.
The sponsor can use the
opportunity to advertise their
products.
Rankings will be set every two
weeks.
After watching the video he
had a feeling of release.
We also have a partnership
with the government to
improve the quality of
employees’lives.
SCENARIO
FINAL
PRESENTATION