fixed

1. FA102a
Research and Speculative
Product/Service Development
Cyborg Ruochen Zhang

2. “First attack on a cyborg”
http://www.kurzweilai.net/first-attack-on-a-cyborg
Assignment One, Research
Cyborg Ruochen Zhang

3. • Digital Eye Glass helps people see better, who wear a computer
vision system.
• https://en.wikipedia.org/wiki/Ex_Machina_(film)#/media/File:Ex-machina-uk-poster.jpg
Assignment One, Research
Cyborg Ruochen Zhang

4. • “Humanistic computing: 'WearComp' as a new framework and
application for Intelligent signal processing”
• http://www.eyetap.org/papers/docs/HumanisticComputing_Mann1998_ProcIEEE.pdf
Assignment One, Research
Cyborg Ruochen Zhang

5. • “Steve Mann, a professor of electrical and computer engineering at
the University of Toronto and renowned as the world's first cyborg.”
Assignment One, Research
Cyborg Ruochen Zhang

6. “The Popularity of Cyborg”
- Necessity of Cyborg for some people
- Suggestion about Cyborg
- Promotion of the Application of Cyborg
Assignment One, Future Product or Service
Cyborg Ruochen Zhang

7. Source for Brand Character Words
Cyborg Ruochen Zhang

8. Name Process
•EyeMiracle
• This name was derived from the lyrics of
“There can be miracles” of Whitney Houston.
Cyborg Ruochen Zhang

9. Brand Character Diagram Sketches
Cyborg Ruochen Zhang

10. PERSONA
EyeMiracle
Reliable
Considerate
Charming
PURPOSE
Promote
Popularize
Facilitate
LANGUAGE
Firthright
Concise
Simple
TONE
Faithful
Helpful
Decisive
Brand Character DiagramCyborg Ruochen Zhang