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Choosing attractive target market
1.
CHOOSING ATTRACTIVE TARGET MARKET
2.
4 METHOD S
3.
4.
BEWARE OF NEW ENTRANTS
5.
SUBSTITUTE PRODUCTS
6.
BUYER,S BARGAINING POWER
7.
THANKYOU
8.
Created by Jay
s. Mehta, SPCE, during an internship by Prof. Sameer Mathur, IIM Lucknow. www.iiminternship.com
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