http://www.twenty4.com.au/ twenty4 have been doing digital for a long time. We think we are pretty good at what we do… but anyone can say they are good at something. Ringo thought he was a good drummer.

1. www.twenty4.com.au
Melbourne Sydney
a. 17b William Street, Cremorne VIC 3121 Australia a. Suite 1308, 109 Pitt St Sydney NSW 2000 Australia
p. +61 3 9005 0055 p. +61 2 8488 0055
f. +61 3 9011 9718 e. sydney@twenty4.com.au
e. melbourne@twenty4.com.au
‘/’/
We Live.
In a digital world. Offline we have offices in both Melbourne
and Sydney.
We Share.
Information and ideas with the people we work with.
We Form.
Partnerships. We get to know every business, their marketplace
and their customers.
We Think.
About trends, platforms and innovation.
We Do.
Digital Strategy, Creative, and Technology. We look after Web
Development, eCommerce, SEO, Social Media, and mobile.
We Move.
Across retail, corporate, government, entertainment and not-for-
profit brands and industries.
Digital Agency Melbourne and Sydney

2. www.twenty4.com.au
Melbourne Sydney
a. 17b William Street, Cremorne VIC 3121 Australia a. Suite 1308, 109 Pitt St Sydney NSW 2000 Australia
p. +61 3 9005 0055 p. +61 2 8488 0055
f. +61 3 9011 9718 e. sydney@twenty4.com.au
e. melbourne@twenty4.com.au
Discovery
Goals and Objectives / Market Research /
Competitor Analysis / Digital Strategy
A new website process starts by
understanding the business, goals,
consumers, brand strategy, user research
and how we best incorporate this into a
digital strategy. Consideration will also be
given to how this new development will
affect or streamline internal process’ within
the organisation.
Information Architecture
& UX
Wireframes / User Experience
Discovery stage has allowed us to start
considering the best possible experience
for a user. It has formed the basis for the
site structure, layout and how the user will
interact and navigate through the end
product. This website needs to be as
intuitive as possible and allow for unique
scenarios of people’s needs, computer
knowledge, browsing environments and habits. This step is often overlooked or undervalued, but is
paramount in setting the tone for overall success.
Digital Agency Melbourne and Sydney

3. www.twenty4.com.au
Melbourne Sydney
a. 17b William Street, Cremorne VIC 3121 Australia a. Suite 1308, 109 Pitt St Sydney NSW 2000 Australia
p. +61 3 9005 0055 p. +61 2 8488 0055
f. +61 3 9011 9718 e. sydney@twenty4.com.au
e. melbourne@twenty4.com.au
Design
UI / Prototyping / Graphic Design
With a clear blueprint plan, we can get to
the part that everybody loves – the visual
process of look and feel. The knowledge
from the Discovery / Information
Architecture and User Experience planning
stage is used to conceptualise the design
and user interface. Prototyping and
graphic design are the key tangible
aspects of this stage.
Development
HTML / CSS / Javascript / PHP / CMS /
Browser Compatibility
This stage of the project is where we the
design is brought into a web browser an
interactive, clickable version of the website
is created. This is the most time intensive
aspect and involves coding, development
and back-end CMS, EDM and Social
integration.
The focus of this stage is the develop the
working website, integration with backend systems, while considering user interaction and cross
browser functionality. twenty4specialise in standards-based development as well as in the
implementation with a number of CMS systems, that will bring the most out of the site with
dynamic content and interaction.
Digital Agency Melbourne and Sydney

4. www.twenty4.com.au
Melbourne Sydney
a. 17b William Street, Cremorne VIC 3121 Australia a. Suite 1308, 109 Pitt St Sydney NSW 2000 Australia
p. +61 3 9005 0055 p. +61 2 8488 0055
f. +61 3 9011 9718 e. sydney@twenty4.com.au
e. melbourne@twenty4.com.au
Training, Testing & Go
Live
Face to Face / Training Videos / Goals
Checklist
Training is performed as face to face
training that is tailored to the website
administrator and specific CMS setup. The
website training session is recorded for
future reference. A follow up is done to
ensure the website administrator is
comfortable with updating all aspects of
the website.
Metric Analysis
ROI / Google Analytics / Customer
Conversion / Goals & Funnels / Custom
Dashboard
Once the digital presence has been
launched to the world, it’s essential to future
success to review the performance and
engagement. A good digital presence can
only achieve greatness after launch when
we can see how people are using the site. It
also allows us to make informed decisions
together about future enhancements. We look at entry points, popular content and other
strategies to make sure that both you and users are getting the best web experience possible.
Digital Agency Melbourne and Sydney

5. www.twenty4.com.au
Melbourne Sydney
a. 17b William Street, Cremorne VIC 3121 Australia a. Suite 1308, 109 Pitt St Sydney NSW 2000 Australia
p. +61 3 9005 0055 p. +61 2 8488 0055
f. +61 3 9011 9718 e. sydney@twenty4.com.au
e. melbourne@twenty4.com.au
Ongoing Support
Phone / Email / Project Management
System
The time after the website is live is as
important as the build up period. The
internet does not stay still. We like to revisit
the project online to see what we have
learnt as well as introducing new
technology or ideas that might help grow
the website and online presence. The
twenty4 team manage feedback efficiently
through our web based project management system ensuring prompt response times, as well as
transparency to all stakeholders.
Digital Agency Melbourne and Sydney

6. www.twenty4.com.au
Melbourne Sydney
a. 17b William Street, Cremorne VIC 3121 Australia a. Suite 1308, 109 Pitt St Sydney NSW 2000 Australia
p. +61 3 9005 0055 p. +61 2 8488 0055
f. +61 3 9011 9718 e. sydney@twenty4.com.au
e. melbourne@twenty4.com.au
Should You Choose a
Digital Marketing Agency
for Your Business?
When you are planning to start a business,
what are the steps that you have to go
through? What are the things that you need?
Who are the persons that you are working
with in order to get things done and have
your business running smoothly? Do you need
to hire a digital marketing agency to help you
in setting up your products and service
online?
Having a digital marketing agency has an
assurance that you are working with experts
in marketing. Its employees have the best
knowledge in promoting your products and
services without spending a big amount of
money. Most of these companies offer a wide
range of services and features that are of a
big advantage especially to those who have
just started their online business.
1. One advantage of hiring a digital marketing
agency is that you have a productive use of
your time. You are not contained in the four
walls of your office and have your marketing
strategy planning meeting with your partners
or employees. Instead, you can be anywhere
at any given time while you still have an
access to the operations of your business.
When you outsource your business needs,
you can have the best persons to take care of
them. Your time can be spent in your other
endeavors which can be also productive and
will eventually help your business sooner or
later.
2. When you run a marketing campaign, you
know well that it can be a competitive
advantage. The digital marketing agency has
the best idea where exactly they can
strategically include your campaign and you
can surely expect positive results. Branding is
one important thing in marketing aside from
promoting your products and services or
increasing the exposure of your business. It
clearly defines your business and your target
market where you want your customer base.
3. They have the best solutions to offer you.
With lots of advancement in technology,
marketing has never been this easy. With the
availability of big screens in the main cities
and the 3D technology in cinematography,
these mediums were also used by marketing
companies for their advertisements.
Certainly, your products and services are
highly visible to the public. And what’s more?
When they are exactly your target audience,
you have a big catch.
4. Budget is never a problem. Marketing
campaigns can use a large amount but if you
let the professionals handle them for you,
then budget constraints will never be a big
worry to you. These experts already know

7. www.twenty4.com.au
Melbourne Sydney
a. 17b William Street, Cremorne VIC 3121 Australia a. Suite 1308, 109 Pitt St Sydney NSW 2000 Australia
p. +61 3 9005 0055 p. +61 2 8488 0055
f. +61 3 9011 9718 e. sydney@twenty4.com.au
e. melbourne@twenty4.com.au
how to promote your business. With the
detailed information you can provide, they
can strategically create a campaign using the
limited budget that you have without
compromising the quality of your
advertisement. Their contacts and
connections can also offer them some help in
order to minimize your expenses while
achieving the best results of your campaign.
All you have to do is look for the ideal
company to do the marketing campaign.
Having a Melbourne digital marketing agency
is one of your options.
8 Characteristics of
Trustworthy Digital
Marketing Agencies
Digital marketing agencies are becoming
more popular these days. With the rise of the
World Wide Web, modern businesses are
now obliged to market their products and
services online in order to reach more clients
and earn higher profits. Here are eight
characteristics to take note of when choosing
a trustworthy digital marketing agency to
help boost your business in the internet:
Experience
It takes time to master the tricks of the trade
when it comes to internet marketing
strategies. Choose the ones who have been in
the field for at least a year. Also check the
number of clients that they have served
before.
Expertise
Find out what kind of software, and programs
they use. Their team should be trained in
these tools. Most reliable companies proudly
broadcast the credentials of their technicians.
The ones with formal training are your best
bets.
Flexibility
The agency should be flexible when it comes
to meeting your online marketing needs.
Most internet processes change and update
frequently. For example, when it comes to
search engine optimization, a year ago,
creating multiple links at different parts of the
web that bring clients to the business site is a
popular tactic in increasing search engine
ranks. This year, that no longer works too
well. Search engines are now more particular
about the content of the webpage where the
links are found more than the number of
links. A flexible company would be able to see
these changes and adjust so that your
business could be up to date and web-
efficient at all times.
Timeliness
Timeliness is a must since online processes
are fast and quickly changing. The advertisers
should always present your needs on time,
based on the agreed timetable.

8. www.twenty4.com.au
Melbourne Sydney
a. 17b William Street, Cremorne VIC 3121 Australia a. Suite 1308, 109 Pitt St Sydney NSW 2000 Australia
p. +61 3 9005 0055 p. +61 2 8488 0055
f. +61 3 9011 9718 e. sydney@twenty4.com.au
e. melbourne@twenty4.com.au
Professionalism
They should be professional in dealing with
you. Signs of professionalism are bringing a
contract for your project, presenting receipts,
consulting you before making changes on
your campaign, and giving you weekly
updates regarding the progress of your
enterprise in the web.
Transparency
Their technicians should be transparent. They
should readily share the drafts of the
products, their work processes, and end
results. This allows you to understand where
your campaigns are heading.
Creativity
They should be able to present you with ideas
and suggestions that are fresh, quirky, and
imaginative. The World Wide Web is an
extremely competitive platform, which is why
it is important that your advertisers help you
stand out.
Research Skills
Their team should do a market research
before presenting project proposals to
guarantee that your campaigns are
competitive and to ensure that your tactics
are appealing to your target clients. For
instance, if you want to please kids with your
clothing line, a website with mellow music
and Victorian themes might not get their
attention.
What Are the Services
Offered by a Good Digital
Marketing Agency?
With the growing competition in the online
business, most owners want their own site to
go with the trend in the industry. It does not
only mean that the site looks good to the
customers but it should also be a user-
friendly one. In order to have a website that
has your preference and specification, you
have to hire the best digital marketing agency
that offers top-notch services
1. Best Programmers. Every digital marketing
agency has its own best programmers who
can work with HTML, JavaScript, PHP, CSS,
Flash, and CGI. What you need to do is to ask
for their portfolio to see which one has the
best qualifications for your needs. They can
design a website that is compatible with
various browsers used by the customers.
When the viewers have a better experience
with your site, most likely, they will be coming
back again and again.
2. Well-Designed and User-Friendly Website.
Your website should be well-designed and
user-friendly. At the first glance, the viewers
will have the interest to browse for your
products and services. It should be a well-
optimized site with a bold and modern design
that best suits the offered products and
services. The customers can easily find what

9. www.twenty4.com.au
Melbourne Sydney
a. 17b William Street, Cremorne VIC 3121 Australia a. Suite 1308, 109 Pitt St Sydney NSW 2000 Australia
p. +61 3 9005 0055 p. +61 2 8488 0055
f. +61 3 9011 9718 e. sydney@twenty4.com.au
e. melbourne@twenty4.com.au
they are looking for with the right and
valuable information provided for every
products and services offered.
3. Mobile Applications. For most websites,
they have utilized mobile applications which
are quite popular these days and will lead you
ahead of your competitors. And they have
proven how very effective these can be when
designed according the website’s products
and services. These should be relevant as well
as valuable to the users. Also, they can be
entertaining and educational, two things that
makes your application more in-demand in
the market. With a good digital marketing
agency, there is someone out there who is
very much familiar in the area of mobile
applications. He knows exactly what is best
for your website and what your audience
would like to have. He is familiar that the
customers want something new, modern,
valuable and interesting so he will
recommend you to web developers of the
mobile application that is best suited for your
site.
4. SEO and SEM.
One should never forget that, while website
development is going on, search engine
optimization (SEO) and search engine
marketing (SEM) are very important in the
process. In the recent years, there have been
lots of Google updates which have greatly
affected online businesses. Website owners
can have a hard time in keeping up with the
changes and let’s be honest. Not all of them
understand the correct process of setting up
SEO and SEM for their site.
This is where a digital marketing agency
comes in. There are experts who can handle
everything for you with the promise of much
better results. They can also offer link
building packages through social networks,
article directories, blog networks and a lot
more media to options so your website will
be highly visible to your target audience.