Building a great tourism destination takes several ingredients, including savvy and smart local / small businesses. Just like DMOs and CVBs, small businesses are struggling with social media marketing…what social channels do I use, how to I monitor comments and how much time do I spend? Troy Thompson makes your member training easier with Social Media for Local Business and the Social Media Cheat Sheet for Local Business. This quick, Do This, Not That, presentation provides you with the building blocks to educate your members and partners. Plus, tips, tricks and next steps for your small business partners.