When it comes to building your business online, you can do it one of 2 ways. Make the wrong move, and it could cost you your business. This will show you how not to do that! Enjoy :-)

1. The 4 Step Method
To Solution Based
Marketing
By Tj Gipson

2. This Slide Is For You If…
-You want to sell more stuff on the internet
- You want to be known as an authority in
your niche
- You’re just one cool mofo and that’s all there
is to it 
-If you’re in a business opportunity, internet
or network marketing.

3. There Are Really 2 Ways To Sell
Stuff Online…
The look at me I’m cool method-
(This is the way most guru’s sell.)
“Hey look at me. Ima cool guy
with cool stuff and if you want to
be cool like me…buy my stuff!”

4. The 2nd Method Is Solution Based
Solution based marketing looks like this:
-Identify the problem
-Get your prospects attention
-Demonstrate you can help
-To them where to get more help

5. Why The “Look At Me I’m Cool
Method Doesn’t Work Anymore
As you can imagine, no one cares how “cool” you
think you are. In fact, here’s a good rule of thumb.
-If you wouldn’t present your method in front of
someone, you probably shouldn’t use it.
Can you imagine this method in front of someone?
They’d probably think you were a little
Strange…

6. Why Solution Based Marketing
Works 97.7% of people will never
make a penny online. In
fact, loads of people are left
feeling like this every single
day…I call this:
“The how come I cant sell
diddly face.”

7. Why Solution Based Marketing
Works Continued
If you can:
IDENTIFY PROBLEM GET ATTENTION
TELL THEM WHERE
TO GET MORE HELP HELP THEM

8. Step 1- Identify The Problem
This is really the easy part. You just want to make sure it’s a
pressing problem. The biggest ones online are always
-Traffic
-Conversions
-Writing Articles/Blogposts

9. STEP 2- GRAB THEIR ATTENTION
This is a 4 part step. This includes:
-Bring the problem into the light
-Validate that problem with facts
-Make them feel the pain of that problem
-Offer the solution

10. STEP 2- GRAB THEIR ATTENTION
HERE’S AN EXAMPLE OF THAT:
“Struggling with traffic”
“ Most people struggle with this. In fact 97.7%
of people struggle with this per home based
business magazine”
“Which is huge problem. No traffic means no
sales. No sales means no money. No money
means no business.”
“But I have a way to help you”

11. Step 3- Show Them You Can Help
Them
You do that by…get ready…
SHOWING THEM YOU CAN ACTUALLY HELP
THEM…LOL
You basically demonstrate you can help them
by giving them R.I.A. Results In Advanced

12. Step 3- Show Them You Can Help
Them
Show them how they can solve their
problem. That can be done with:
-video training
-webinar
-article/blogpost

13. Step 4- Tell Them Where To Go
To Keep Getting Help
Once you’ve shown them you can help them.
Tell them where they continually get “that type
of help”
You can do that with:
-newsletters
-Facebook Fan Page
-Private Facebook Groups
-Inner Circles

14. And Those Are The 4 Steps
The reason you want to market this way is the
goodwill it shows to your marketplace.
Making money is beneficial. But having people
who love your stuff is better. Because it takes
care of the timeline for most marketers
Which is….

15. R.I.A -TIMELINE
LEADS CUSTOMERSYOU REPEAT
CUSTOMERS
VALUE GOAL
OUR JOB IS TO GET LEADS, TURN THEM INTO CUSTOMERS,
TURN THOSE CUSTOMERS TO REPEAT CUSTOMERS…AND
YOU DO THAT BY PROVIDING THE MARKETPACE WITH
CONSITENT VALUEABLE INFORMATION YOUR PROSPECTS
CAN USE. YOU HELP THEM, AND IN TURN, THEY HELP YOU!

16. THANKS FOR READING
I hope this gave you an “a-ha” moment. If it
did then
CLICK HERE TO COME TO WEBSITE AND
DOWNLOAD YOUR FREE CHEAT SHEET
THAT WILL SHOW 4 STEPS TO GET 100 PLUS
LEADS PER WEEK
http://sophisticatedsponsorship.com/follow
-exact-4-steps-get-100-leads-per-week/