1. SCLY1: Culture & Identity Postmodernism – A New Way of Looking at Identity

4. Social identity – refers to how they are perceived by others

6. Postmodernism A way of thinking developed in the 1970’s to explain the apparent failings of the ‘modernist’ approach that had been fashionable since the C19 Foucault – French Postmodernist

8. An emphasis on new materials

9. Faith in the march of scienceBauhaus Chair Frankenstein – the first modernist novel?

11. Emphasis on the individual rather than the group

12. Use of ‘pastiche’Poundbury – a vision of what England should be

13. Postmodernists claim that people’s identities can frequently change and may contain considerable contradictions

15. People have a great deal of choice about what social groups they join

16. People can change their identities through shopping and other forms of consumption

18. Progress is relative and not always inevitable Individuals are more significant than “grand theories” like class or gender Image is as important as reality – we can create our own “reality” Pastiche is important – a “pick ‘n mix” of styles in art, movies, fashion architecture etc Post-modernist

20. In some cases, this can lead to the adoption of assumed identities, every bit as entrenched as the more traditional labels rejected