Facebook advertisement

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Process of facebook advertisement
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Facebook advertisement

  1. 1. Step 1: Go to your facebook page>Build Audience>Creat An AdStep 2: Ad page > select your page & promotion you would like to do
  2. 2. Step3: Conform your ad Headline, text and picture.Step 4: select the currency you prefer, Account country and limit par day budget for ad.
  3. 3. Step 5: #Select the campaign duration. #Standardized pricing option is available (based on the budget)Step 6: Pricing: Click optionAutomatic and Manual optionRate per click (Biding option is available)
  4. 4. Step 7: Pricing: Impression OptionCost will be for per Thousand.Note: difference between paying for impressions (CPM) and paying for clicks (CPC)?CPM (impression) stands for cost per 1,000 impressions. This means you’ll pay whenpeople see your ad. When you set up your ad, your impressions will be optimized soyour ad shows to people who are most likely to help you reach your goal. For example,if your goal is to get more people to like your Page, your ad will be shown to people inyour target audience who are most likely to also like your Page.CPC (Click) stands for cost per click. If you are paying for clicks, you’ll be charged eachtime someone clicks on your ad or sponsored story. You can only pay for clicks if youchoose See Advanced Options when you’re setting up your ad, or if you’re advertisingan external website. This is because paying for clicks isn’t as valuable if your goal is toget people to take an action on Facebook. When you pay for clicks, your ad will beshown to the people who are most likely to click on your ad, but who may be unlikely totake any other action such as liking your Page, engaging with a Page post, installingyour app, using your app or joining your event.
  5. 5. Step 8: Click REVIEW> Get the ad overview at a glance
  6. 6. Step 9: Click “Place Order”> Select your payment method

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