SlideShare a Scribd company logo
1 of 17
Grab ‘Em and Don’t Let Go! E-Marketing:  How to Build Awareness and Attract Visitors to Your Web Site. Presented by Susan Carr
1. Know Your Targets. ,[object Object],[object Object],[object Object],[object Object],[object Object]
1.  Know Your Targets.
2. Create Content That Provides Value  and Adds Credibility. ,[object Object],[object Object],[object Object]
2. Create Content That Provides Value  and Adds Credibility.
3. Make Valuable Content Easy to Find.   ,[object Object],[object Object]
4. Make Sure Visitors Can Find the Site ,[object Object],[object Object],[object Object]
4. Make Sure Visitors Can Find the Site
4. Make Sure Visitors Can Find the Site
5. Provide Ways to Connect and Interact.   ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
5. Provide Ways to Connect and Interact.
6. Entice Visitors to Come Back   ,[object Object],[object Object],[object Object]
6. Entice Visitors to Come Back
7. Measure Your Results   ,[object Object],[object Object],[object Object]
7. Measure Your Results
Goal of this Process:  Build Relationships with Visitors. ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Thank you for your time. ,[object Object]

More Related Content

What's hot

Stop Fighting Start Analyzing
Stop Fighting Start AnalyzingStop Fighting Start Analyzing
Stop Fighting Start Analyzing
Keidra Chaney
 
Facebook Marketing Guide
Facebook Marketing GuideFacebook Marketing Guide
Facebook Marketing Guide
Push
 
How to get more out of Google
How to get more out of GoogleHow to get more out of Google
How to get more out of Google
Push
 

What's hot (20)

Workshop: Make your website work harder
Workshop: Make your website work harderWorkshop: Make your website work harder
Workshop: Make your website work harder
 
How Ebay Uncovered B2B Advocates They Didn'T Know They Had
How Ebay Uncovered B2B Advocates They Didn'T Know They HadHow Ebay Uncovered B2B Advocates They Didn'T Know They Had
How Ebay Uncovered B2B Advocates They Didn'T Know They Had
 
How to Create a Powerful LinkedIn Profile that Attracts Clients - Workshop Sl...
How to Create a Powerful LinkedIn Profile that Attracts Clients - Workshop Sl...How to Create a Powerful LinkedIn Profile that Attracts Clients - Workshop Sl...
How to Create a Powerful LinkedIn Profile that Attracts Clients - Workshop Sl...
 
Module 6 how to scale up your marketing and propagate leads on autopilot
Module 6   how to scale up your marketing and propagate leads on autopilotModule 6   how to scale up your marketing and propagate leads on autopilot
Module 6 how to scale up your marketing and propagate leads on autopilot
 
Module 5 how to publish content in linked in to attract more clients [autos...
Module 5   how to publish content in linked in to attract more clients [autos...Module 5   how to publish content in linked in to attract more clients [autos...
Module 5 how to publish content in linked in to attract more clients [autos...
 
How to create content that earn links
How to create content that earn linksHow to create content that earn links
How to create content that earn links
 
Dabble facebooknew
Dabble facebooknewDabble facebooknew
Dabble facebooknew
 
4 Ways Your Advocates Will Help Start A Movement
4 Ways Your Advocates Will Help Start A Movement4 Ways Your Advocates Will Help Start A Movement
4 Ways Your Advocates Will Help Start A Movement
 
Chiropractic marketing
Chiropractic marketingChiropractic marketing
Chiropractic marketing
 
The Advocacy Advantage: Making Your Community Come Alive
The Advocacy Advantage: Making Your Community Come AliveThe Advocacy Advantage: Making Your Community Come Alive
The Advocacy Advantage: Making Your Community Come Alive
 
Forward Progress Overview - Rapid Launch Plan - 2016 - Team Based Community ...
Forward Progress Overview - Rapid Launch Plan - 2016  - Team Based Community ...Forward Progress Overview - Rapid Launch Plan - 2016  - Team Based Community ...
Forward Progress Overview - Rapid Launch Plan - 2016 - Team Based Community ...
 
My web strategy
My web strategyMy web strategy
My web strategy
 
Overview of SourceIn 2013
Overview of SourceIn 2013Overview of SourceIn 2013
Overview of SourceIn 2013
 
Stop Fighting Start Analyzing
Stop Fighting Start AnalyzingStop Fighting Start Analyzing
Stop Fighting Start Analyzing
 
Social Media Marketing 101 Webinar
Social Media Marketing 101 WebinarSocial Media Marketing 101 Webinar
Social Media Marketing 101 Webinar
 
3 Secrets to Maintain & Market a Website Without Coding
3 Secrets to Maintain & Market a Website Without Coding3 Secrets to Maintain & Market a Website Without Coding
3 Secrets to Maintain & Market a Website Without Coding
 
LinkedIn Promotion Strategy
LinkedIn Promotion StrategyLinkedIn Promotion Strategy
LinkedIn Promotion Strategy
 
Facebook Marketing Guide
Facebook Marketing GuideFacebook Marketing Guide
Facebook Marketing Guide
 
Seo islamabad
Seo islamabadSeo islamabad
Seo islamabad
 
How to get more out of Google
How to get more out of GoogleHow to get more out of Google
How to get more out of Google
 

Viewers also liked (8)

Why Coaching
Why CoachingWhy Coaching
Why Coaching
 
Mantra[1]
Mantra[1]Mantra[1]
Mantra[1]
 
Safe In Common Launch Presentation Final
Safe In Common Launch Presentation FinalSafe In Common Launch Presentation Final
Safe In Common Launch Presentation Final
 
Mantra[1]
Mantra[1]Mantra[1]
Mantra[1]
 
Eagle Aircraft powerpoint
Eagle Aircraft powerpointEagle Aircraft powerpoint
Eagle Aircraft powerpoint
 
Raise
RaiseRaise
Raise
 
Useful common places
Useful common placesUseful common places
Useful common places
 
Mantra[1]
Mantra[1]Mantra[1]
Mantra[1]
 

Similar to Build A Sticky Web Site

Similar to Build A Sticky Web Site (20)

Maximize the Power of Sherpa
Maximize the Power of SherpaMaximize the Power of Sherpa
Maximize the Power of Sherpa
 
Digital Marketing: The Essential Toolkit
Digital Marketing: The Essential ToolkitDigital Marketing: The Essential Toolkit
Digital Marketing: The Essential Toolkit
 
A guide-to-inbound-marketing
A guide-to-inbound-marketingA guide-to-inbound-marketing
A guide-to-inbound-marketing
 
Mastering B2B Content Marketing
Mastering B2B Content MarketingMastering B2B Content Marketing
Mastering B2B Content Marketing
 
Leveraging Inbound Marketing to Generate Traffic, Leads and Sales
Leveraging Inbound Marketing to Generate Traffic, Leads and SalesLeveraging Inbound Marketing to Generate Traffic, Leads and Sales
Leveraging Inbound Marketing to Generate Traffic, Leads and Sales
 
Creating a High Converting Inbound Marketing Strategy
Creating a High Converting Inbound Marketing StrategyCreating a High Converting Inbound Marketing Strategy
Creating a High Converting Inbound Marketing Strategy
 
Making digital marketing work and measuring the results
Making digital marketing work and measuring the resultsMaking digital marketing work and measuring the results
Making digital marketing work and measuring the results
 
Making digital marketing work
Making digital marketing workMaking digital marketing work
Making digital marketing work
 
How To Increase Website Traffic in 2022.pptx
How To Increase Website Traffic in 2022.pptxHow To Increase Website Traffic in 2022.pptx
How To Increase Website Traffic in 2022.pptx
 
Essentials to getting online
Essentials to getting onlineEssentials to getting online
Essentials to getting online
 
Leicester Digital - Facebook for B2B Organisations
Leicester Digital - Facebook for B2B OrganisationsLeicester Digital - Facebook for B2B Organisations
Leicester Digital - Facebook for B2B Organisations
 
How to Increase Website Traffic in 2022.pptx
How to Increase Website Traffic in 2022.pptxHow to Increase Website Traffic in 2022.pptx
How to Increase Website Traffic in 2022.pptx
 
How digital marketing can drive revenue for construction companies.
How digital marketing can drive revenue for construction companies. How digital marketing can drive revenue for construction companies.
How digital marketing can drive revenue for construction companies.
 
The Ultimate Guide to Inbound Marketing
The Ultimate Guide to Inbound MarketingThe Ultimate Guide to Inbound Marketing
The Ultimate Guide to Inbound Marketing
 
Maximize sherpa v7 jan 2012
Maximize sherpa v7   jan 2012Maximize sherpa v7   jan 2012
Maximize sherpa v7 jan 2012
 
Leveraging the Right Social Media and Digital Marketing Channels to Drve Growth
Leveraging the Right Social Media and Digital Marketing Channels to Drve GrowthLeveraging the Right Social Media and Digital Marketing Channels to Drve Growth
Leveraging the Right Social Media and Digital Marketing Channels to Drve Growth
 
Inbound Marketing: Overview for Higher Education
Inbound Marketing: Overview for Higher EducationInbound Marketing: Overview for Higher Education
Inbound Marketing: Overview for Higher Education
 
How to get clients for web development in India?
How to get clients for web development in India?How to get clients for web development in India?
How to get clients for web development in India?
 
5 Traffic Strategies to Grow Lead Generation - Derek Hyde, TrustedChoice.com
5 Traffic Strategies to Grow Lead Generation - Derek Hyde, TrustedChoice.com5 Traffic Strategies to Grow Lead Generation - Derek Hyde, TrustedChoice.com
5 Traffic Strategies to Grow Lead Generation - Derek Hyde, TrustedChoice.com
 
TrustedChoice.com - 5 Digital Marketing Strategies for Insurance Lead Generation
TrustedChoice.com - 5 Digital Marketing Strategies for Insurance Lead GenerationTrustedChoice.com - 5 Digital Marketing Strategies for Insurance Lead Generation
TrustedChoice.com - 5 Digital Marketing Strategies for Insurance Lead Generation
 

Build A Sticky Web Site