11. APPROXIMATELY
2 MILLION
GO TO AA
S UE
BUT WHAT IS
ABOUT THE OTHER B IG
HE
228 MILLION T
230
MILLION
DRINKERS
12. APPROXIMATELY
2 MILLION
GO TO AA
S UE
BUT WHAT IS
ABOUT THE OTHER B IG
HE
228 MILLION T WHERE CAN
THEY GO TO
230 CHANGE THEIR
DRINKING
MILLION
DRINKERS
BEHAVIOUR?
16. H OW IT WO R KS
A person desires to
change their pattern of
1 drinking as a personal
intervention or
challenge.
17. H OW IT WO R KS
They sign up to HSM.
2 com for a three, six or
twelve month season of
sobriety.
18. H OW IT WO R KS
They set personal goals
3 to be achieved during
their HSM period.
19. H OW IT WO R KS
They use their blog on
4 HSM.com to reflect, get
support and help others
in their HSM.
20. H OW IT WO R KS
After completing their
HSM individuals make
5 better choices around
alcohol and influence
others to do the same.
21. “I’VE TRIED TO GIVE UP DRINKING BEFORE, TO
LITTLE EFFECT. FEELING LIKE THERE ARE PEOPLE
WHO ARE IN MY CORNER, WANTING ME TO
SUCCEED HAS HELPED ME MOST IN THE TIMES I
PROBABLY WOULD HAVE GIVEN UP.”
CLAIRE, 3 MONTH HSMER
P RO B LE M SO LUTI O N
Within a heavy drinking culture people We provide a very public, social
often find it hard to take a break from contract for individuals to commit
drinking due to social and psychological and be supported in taking the break
expectations that reinforce the behaviour.
they want to take while achieving their
This means they often miss out on doing
the things they want to do with their life. personal goals.
22. WHY DO A H S M
Doing a Hello Sunday 2 out of 3 people achieve
Morning has a significant the goals they first set by
impact on improving doing a HSM.
mental and physical
wellbeing
$
The average person who Each person’s blog has
does a 12 week HSM a self-reported positive
saves over $1200 by impact on the drinking
reducing their spend on culture of 10 people
alcohol. around them
2012
DIGITAL PARTNERSHIP
23. OUR MISSION:
TO CHANGE THE WORLD’S
RELATIONSHIP WITH ALCOHOL
2012
DIGITAL PARTNERSHIP
24. OUR MISSION:
TO CHANGE THE WORLD’S
RELATIONSHIP WITH ALCOHOL
2012
DIGITAL PARTNERSHIP
ONE SUNDAY AT A TIME
25. WE WANT TO TRANSFORM HELLO SUNDAY
MORNING INTO THE WORLD’S LEADING
PLATFORM FOR PEOPLE WHO WANT TO CHANGE
THEIR RELATIONSHIP WITH ALCOHOL.
2012
DIGITAL PARTNERSHIP
26. AND WE’RE LOOKING FOR YOUR HELP TO
ACHIEVE OUR TWO GOALS:
2012
DIGITAL PARTNERSHIP
27. 1 100,000 HSMers
2012
DIGITAL PARTNERSHIP
5,000 100,000
28. 2 FINANCIAL SELF-SUSTAINABILITY
2012
DIGITAL PARTNERSHIP
29. WE ARE LOOKING TO BRING TOGETHER THE BEST
DIGITAL TEAM IN THE WORLD TO BUILD OUR NEW
PRODUCT AND PLATFORM WITH:
30. WE ARE LOOKING TO BRING TOGETHER THE BEST
DIGITAL TEAM IN THE WORLD TO BUILD OUR NEW
PRODUCT AND PLATFORM WITH:
SMALL
AGENCIES
31. WE ARE LOOKING TO BRING TOGETHER THE BEST
DIGITAL TEAM IN THE WORLD TO BUILD OUR NEW
PRODUCT AND PLATFORM WITH:
SMALL BIG
AGENCIES AGENCIES
32. WE ARE LOOKING TO BRING TOGETHER THE BEST
DIGITAL TEAM IN THE WORLD TO BUILD OUR NEW
PRODUCT AND PLATFORM WITH:
SMALL BIG TALENTED
AGENCIES AGENCIES INDIVIDUALS
33. IDEALLY YOU HAVE STRONG SKILLS & EXPERIENCE
INNOVATION SOCIAL FRONT/BACK
DESIGN UI/UX HEALTH TECH MEDIA END DEV.
COMMUNITY PRODUCT E COMMERCE
BUILDING DEV.
IN ONE OR MORE OF THESE AREAS
34. WANT TO HELP US CREATE A PLATFORM
THAT WILL CHANGE THE WAY MILLIONS OF
PEOPLE DRINK? GET IN TOUCH AT
WWW.INVESTORS.HELLOSUNDAYMORNING.COM