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How to measure Social Media ROI

by Marketer and Digital and Social Media Leader at Reaching SMBs LLC on Dec 04, 2009

  • 6,237 views

How can you determine ROI in online communities and social networks? Contrary to popular belief, it’s not impossible. ...

How can you determine ROI in online communities and social networks? Contrary to popular belief, it’s not impossible.

In this free webinar Gary Angel - President of Semphonic, the largest vendor neutral web analytics consultancy in the US, and Scott K Wilder, community and social media expert and formerly manager of Intuit’s Small Business community and social marketing program – will show you how.

This webinar will provide practical tools, methods and guidance that you can use to understand where and how your audience spends their time, and how to zero in on the key conversations and the key influencers who are impacting what people think of your organization.

We’ll pursue the holy social measurement grail – methods to track leads, sales and more from community and social campaigns. Finally, we will show you how to quantify your success on other sites.

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