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Unlock your Service potential Introducing Serve2XL
Contents 11-01-10 © 2010  serve2XL  -  All rights reserved Introduction Who we are Our vision Our approach Value of service Our service portfolio
Perspectives on Service Introduction 11-01-10 © 2010  serve2XL  -  All rights reserved
Serve2XL is your partner to improve and excel in service Lead Optimise Execute ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Identity Vision Value Serve2XL is a new consultancy firm specialised in all aspects of Service. We have over 15 years of service experience in High Tech, Consumer Electronics, Telecom and MRO Service is an inseparable part of your product. Service is present in all fibres of your value chain processes. Service requires understanding your customer. Approach We apply an integrated and holistic approach in optimising your service business to reach customer satisfaction and loyalty. Who we are 11-01-10 © 2010  serve2XL  -  All rights reserved
Service concepts are on the move Analysts predict continued focus on service With respect to the analysts we see the following trend This means service becomes a board room topic ... ... where it all starts with strategic service positioning You are not selling products anymore, not selling services but selling complete customer focussed solutions Past Future Product centric Break / fix Cost One size fits all Customer centric Proactive Revenue Differentiation Service for design Design for service Contract SLA Strategy Competence Organisation Supplier Stakeholder Customer Our vision 11-01-10 © 2010  serve2XL  -  All rights reserved Budget driven Revenue driven Cost Centre Dependent Business Unit Independent Business Unit Strategic  Business Unit ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Service supports the product Service differen- tiates the product Service leads  the product Service is  the product Service Revenue Service Portfolio = Importance / Availability of Service Past Now Near Future 2012 Long Term 2012-2015 Deliver Tailor Ensure Operation Invent Ad hoc tech-nical services Financial services Service contracting Value added services Operating services
But what is service all about? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],“ Service is the collection of all customer facing activities contribution to the value and obligations of a product” Our vision 11-01-10 © 2010  serve2XL  -  All rights reserved
To address multiple business drivers Serve2XL  uses an integrated and holistic approach Our approach Action on multiple dimensions Customer Satisfaction improvement Revenue increase Cost reduction Processes Systems Knowledge Work instructions Assets Org. structure People Culture Reporting  Internal alignment Business model Product portfolio Market positioning Image Innovation Sales channels Market expectations Alternatives Culture Vendors Logistics providers Service providers Competitors Legislation Environment Banks Shareholders Market watchers Driver 11-01-10 © 2010  serve2XL  -  All rights reserved Strategy Competence Organisation Supplier Stakeholder Customer Customer Satisfaction Service  revenue Cost
Service value according to analysts € Value of Service ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Improved customer satisfaction Increased revenue Reduced cost ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],11-01-10 © 2010  serve2XL  -  All rights reserved
Our demonstrated service value Value of Service ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],The challenge is to optimise all three axes at the same time, not at the expense of each other ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],11-01-10 © 2010  serve2XL  -  All rights reserved Customer Satisfaction Revenue Cost
Serve2XL portfolio ,[object Object],[object Object],[object Object],[object Object],[object Object],Our service portfolio 11/01/10 © 2010  serve2XL  -  All rights reserved ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Customer satisfaction Revenue Cost
Serve2XL – Key Takeaways 11-01-10 © 2010 Serve2XL - All rights reserved More than ever service will contribute to a company’s revenue. Having a differentiated service portfolio becomes more and more important. Serve2XL uses its integrated holistic approach to design and embed service companywide. Serve2XL tries to seek the optimum service value; a trade off between customer satisfaction, service revenue and related costs. Service revenue Cost Customer Satisfaction Strategy Competence Organisation Supplier Stakeholder Customer Service Revenue Service Portfolio = Importance / Availability of Service Past Now Near Future 2012 Long Term 2012-2015 Deliver Tailor Ensure Operation Invent Ad hoc tech-nical services Financial services Service contracting Value added services Operating services
Contact information 11-01-10 © 2010  serve2XL  -  All rights reserved Maarten Pruijmboom 06 – 24 860 944 Coen Jeukens 06 – 46 408 444 Dennis Bisschops 06 – 25 460 181  [email_address] www.serve2xl.nl Heer Arendstraat 34 3401 ZP  IJsselstein 030 – 687 1615

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Introduction to Serve2XL

  • 1. Unlock your Service potential Introducing Serve2XL
  • 2. Contents 11-01-10 © 2010 serve2XL - All rights reserved Introduction Who we are Our vision Our approach Value of service Our service portfolio
  • 3. Perspectives on Service Introduction 11-01-10 © 2010 serve2XL - All rights reserved
  • 4.
  • 5.
  • 6.
  • 7. To address multiple business drivers Serve2XL uses an integrated and holistic approach Our approach Action on multiple dimensions Customer Satisfaction improvement Revenue increase Cost reduction Processes Systems Knowledge Work instructions Assets Org. structure People Culture Reporting Internal alignment Business model Product portfolio Market positioning Image Innovation Sales channels Market expectations Alternatives Culture Vendors Logistics providers Service providers Competitors Legislation Environment Banks Shareholders Market watchers Driver 11-01-10 © 2010 serve2XL - All rights reserved Strategy Competence Organisation Supplier Stakeholder Customer Customer Satisfaction Service revenue Cost
  • 8.
  • 9.
  • 10.
  • 11. Serve2XL – Key Takeaways 11-01-10 © 2010 Serve2XL - All rights reserved More than ever service will contribute to a company’s revenue. Having a differentiated service portfolio becomes more and more important. Serve2XL uses its integrated holistic approach to design and embed service companywide. Serve2XL tries to seek the optimum service value; a trade off between customer satisfaction, service revenue and related costs. Service revenue Cost Customer Satisfaction Strategy Competence Organisation Supplier Stakeholder Customer Service Revenue Service Portfolio = Importance / Availability of Service Past Now Near Future 2012 Long Term 2012-2015 Deliver Tailor Ensure Operation Invent Ad hoc tech-nical services Financial services Service contracting Value added services Operating services
  • 12. Contact information 11-01-10 © 2010 serve2XL - All rights reserved Maarten Pruijmboom 06 – 24 860 944 Coen Jeukens 06 – 46 408 444 Dennis Bisschops 06 – 25 460 181 [email_address] www.serve2xl.nl Heer Arendstraat 34 3401 ZP IJsselstein 030 – 687 1615

Editor's Notes

  1. Dit is een visuele weergave van het woord Service. Service kan op vele manieren uitgelegd worden. Een selectie: “ Voor mijn organisatie betekent service het plegen van onderhoud zodat de installed base blijft produceren” “ Service is net die extra stap die leidt tot een uitmuntende klantbeleving ” “ Wij ontwikkelen additionele diensten om de klant een betere service te bieden” “ Service is ondersteuning tijdens het gebruik van een product/ dienst” “ Service is meedenken met de klant” Service is een verzameling van alle klantgeoriënteerde activiteiten die bijdragen aan de waarde en verplichtingen van een product/dienst “ Service realiseert de belofte van uw verkoper”
  2. Analisten roepen dat service bij zal dragen aan het verbeteren van de positie van een organisatie. Bedrijven nemen dat graag over, maar zijn huiverig om de investeringen te doen. Juist in een crisis wordt het spanningsveld zichtbaar: je weet dat je iets aan service moet doen, maar de portemonnaie houdt je tegen. Heeft ook te maken met de horizon van de besluitvorming. Destalnietemin laten cijfers zien dat het loont.
  3. Het is zaak om te verbeteren op alle drie de assen tegelijkertijd (en niet dat de ene as te n koste gaat van de andere). In beeldspraak kan je zeggen dat het oppervlak van de driehoek vergroot moet worden.