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Yo Momma! Documentation

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Documentation of Yo Momma! application

Entertainment & HumorTechnology
1 of 29
Yo Momma! Can We Beat “Rock You”? Marketing, Dashboard, Features Rokas Salasevicius Jeff Laretto Gabe Alatorre
The Beginning of the Story… ,[object Object],[object Object]
How do They Do? 1% 2% Not too bad, you can make business out of it…
More Statistics About Them Not there 4 days Not there Not there 0 days Days to reach 1000 users Who cares Australians Who cares Who cares Rock You Developer $0 $147,000 $59 $118 $55,000 Valuation 0 5,600 7 26 1,880 Active users 17 280,000 400 500 188,000 Installs 9.15.2007 7.3.2007 10.2.2007 8.24.2007 7.3.2007 Start Yo Momma Yo Momma Yo Mama… Yo Mama So Fat Yo Mama Jokes Categories
Let’s Check Out the Leaders ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What’s Our Plan? ,[object Object],What is that? AARRR
AARRR Basics ,[object Object],[object Object],[object Object],[object Object],[object Object]
Acquisition ,[object Object],[object Object],Clown back
Activation ,[object Object],[object Object],[object Object],[object Object],[object Object],So fat So ugly So dirty So Greasy
Retention and Referral ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Revenue ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Marketing Plan Diagram Prepared by some Consulting Company  We talked about our viral platform, but still…
Getting 5,000 users ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Finding Yo Momma Fans ,[object Object],[object Object],[object Object],[object Object]
Let’s Do It! ,[object Object],[object Object],[object Object],[object Object],[object Object],What? Facebook detected activity that resembles spamming. This may lead to your account being disabled.
Do It Slowly ,[object Object],[object Object],[object Object],[object Object],[object Object]
Create Specific Event on Facebook ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Other Tools ,[object Object],[object Object],[object Object],[object Object],Why we are talking and not doing it? My Facebook account is on watch!
Features and Iterations Listening to our users Learning from our competitors
What Do Competitors Do? Display joke on your profile
Their Canvas Page – No Features Australians “ Rock You” – Invite Page
Comparing to Leading Competitors ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Enhancing User Experience ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Feature Development Plan November Week 2 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Feature Development Plan November Week 3 ,[object Object],[object Object],[object Object],[object Object]
Feature Development Plan November Week 4 ,[object Object],[object Object]
Feature Development Plan December Week 1 ,[object Object],[object Object]
Feature Development Plan December Week 1-2 ,[object Object],[object Object],[object Object],[object Object]
Thank You! Help us get first 5,000 users Install Our Application Today Apps.facebook.com/trashtalker

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Yo Momma! Documentation

  • 1. Yo Momma! Can We Beat “Rock You”? Marketing, Dashboard, Features Rokas Salasevicius Jeff Laretto Gabe Alatorre
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  • 3. How do They Do? 1% 2% Not too bad, you can make business out of it…
  • 4. More Statistics About Them Not there 4 days Not there Not there 0 days Days to reach 1000 users Who cares Australians Who cares Who cares Rock You Developer $0 $147,000 $59 $118 $55,000 Valuation 0 5,600 7 26 1,880 Active users 17 280,000 400 500 188,000 Installs 9.15.2007 7.3.2007 10.2.2007 8.24.2007 7.3.2007 Start Yo Momma Yo Momma Yo Mama… Yo Mama So Fat Yo Mama Jokes Categories
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  • 12. Marketing Plan Diagram Prepared by some Consulting Company  We talked about our viral platform, but still…
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  • 19. Features and Iterations Listening to our users Learning from our competitors
  • 20. What Do Competitors Do? Display joke on your profile
  • 21. Their Canvas Page – No Features Australians “ Rock You” – Invite Page
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  • 29. Thank You! Help us get first 5,000 users Install Our Application Today Apps.facebook.com/trashtalker