Designers: Guilty By Association We are known for our stylistic gestures and whimsical, indulgent ideas, often created whilst wearing black polo necks. Taxi drivers think I design shoes for living. Most designers do. They design apps to help up find pizza faster and design sexy products that help us wake up on time. We deserve better. I’m one of many designers who are trying to reformulate the role design can play in the world. Using the design process to tackle many of the complex and serious problems facing our society. Some call it social design, service design or design activism. BUT the labels don’t matter. What does matter is the HOW. How does this kind of design actually work and what does this mean for our future? Judging by the speed and enthusiasm with which design students are signing up for newly created courses on experience design, social and humanitarian design, more design activists and provocateurs will emerge in the future. It’s time to get responsible. Watch this talk here: https://www.youtube.com/watch?v=TBSnVMDKC0g Read the audience reaction here: https://storify.com/Redjotter/guilty-by-association-talk-ux

1. Hello manchester
You look nice

2. dinner

3. tea

4. brew

5. on it like a car bonnet

6. @redjotter

7. DESIGNER. DOER.
BUSINESS OWNER.
STARTER. TEACHER.
LEARNER. VISUALISER.
CONNECTOR.

8. WHY WE ARE ALL GUILTY BY
ASSOCIATION

9. THE EVER EXPANDING
UNIVERSE OF DESIGN

10. WHAT DO WE DO NEXT?

21. Sarah Drummond | #sdingov | @wearesnook

23. The Matter

24. "I used to want to be a lawyer
but school was crap, I can't get
a job and I don't do anything all
day"
Over £70 million
Princes Trust, cost of exclusion

26. Research Build Produce
Present &
Distribute After Care
Have you heard?
An exciting pilot project has been taking place in North East Edinburgh for the past 6
weeks with a group of six fantastic young people aged between 14 and 23. They have
been working on a question asked by The City of Edinburgh Council:
“How can young people’s voices be heard in the Forth community planning process?”
This Monday the group will be presenting their responses back to their client and their
local community a published newspaper that they have produced hot off the press and
available to purchase. This is The Matter.
The
You should have asked us ages ago. Savethe date!
What:
When:
Where:
Time:
The Matter: First Edition launchThis Monday 22nd October 2012North Pilton Neighbourhood Centre6:30pm
stakeholder map
Yourquestion
here
organisations
places
services
publ
icfigures
thepublic
The
Preparing your pitch

27. Research

28. Research

29. Research

30. Build Ideas

31. Produce
& Ship

32. Present
& Distribute

33. Present
& Distribute

34. “The newspaper took
them from ‘I will be
on benefits for the
rest of my life’ to
seeing a better future
and getting stuff
done”
!
Tim Packer
City of Edinburgh Council

35. "We realised we can
make anything happen"

36. Know Sugar

42. PERSONAL RESPONSIBILTYpersonal responsibility

45. Hello Manchester
You look nice
THE EVER EXPANDING
UNIVERSE OF DESIGN

46. SOCIAL INNOVATOR.
HYBRID RESEARCHER.
CODER. CEO.
ENTREPRENEUR.
BUSINESS DESIGN

49. 01
www.hyperisland.com

50. Students
500 per year 47 nationalities5 locations9 programmes
TUI Creative Connection

51. COMPANIES
culture &
change
business
transformation
digital innovation
TUI Creative Connection

53. howwework
facilitative
consultancy
REAL BUSINESS
CHALLENGES
ExPERIENCE BASED
TUI Creative Connection

54. how do we design designers?

55. be more open

60. ma
digital
experience
design

62. culture of learning

63. side projects

65. CYCLEHACK IS A GLOBAL MOVEMENT ON
A MISSION TO MAKE THE WORLD MORE
SUSTAINABLE BY REDUCING THE
BARRIERS TO CYCLING
SARAH DRUMMOND

71. WHAT DO WE DO NEXT?

72. “you can’t be what you can’t see”

73. write

74. show your work

75. think bigger

76. don’t complain fix

78. no
longer

79. fucking
amazing

80. mind
blowingly
brilliant

81. ONE THING
YOU WILL DO NEXT
!
#NOTGBA

82. Hello Manchester
You look nice
bye manchester
You still look nice

83. let’s be friends
lauren.currie@hyperisland.com
@redjotter