Comparing the characteristics and outcomes of SMBs that confidently use IT to drive their business from Symantec™.

1. SMBITCONFIDENCEINDEXSMBITCONFIDENCEINDEX
Comparing the characteristics and outcomes of SMBs that confidently use IT to drive their business
Reportfewer
cyberattacks
Ratestorage
management
aseasier
Reportbetterstorage
utilizationrates
Ratethemselves
asmoresecure
45%58%
STRATEGY
IT
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ITismoreimpactfulon
theircorebusiness
objectives
Thesetop-tier
SMBsaremore
secure
Theybettermanage
computingcomplexity
1
2
Reportshorter
backupwindows
Yet,theirITbudgets
arelower
Reportlosses
fromcyberattacks
arelower
OutcomesforTop-TierSMBs
Foundermorelikelytohave
largecorporateexperience
Investsinhigh-quality
computinginfrastructure
UsesITstrategicallyto
movebusinessforward
100
100
100
ONE HUNDRED DOLLARS
ONE HUNDRED DOLLARS
100100
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CharacteristicsofTop-TierSMBs
HowCanYouBeaTop-TierSMB? ThinkLikeaFounder!
3
7%loweroverall7%loweroverall
44%51% 36%51%
39%78%
44%83%
Morelikelytodeploy
advancedcomputing
initiatives
34%78%
Top-TierSMBs
Bottom-TierSMBs
58% 12%
51% 13%
37% 10%
51%
Source:
Symantec2013
GlobalSMBSurvey
Investforvalue,notcost1
Make investments that provide the highest value over
time as opposed to the cheapest price today
KeepyourIThouseinorder3
Be sure to deploy robust data protection solutions such
as multi-layered security and backup
UseITstrategicallytoaddress
corebusinessobjectives
2
Match the right IT initiative to the business goal and
deploy advanced computing initiatives