July 2014 Chamber of Commerce Presentation - 10 Things Every Company Should Know About Google
Upcoming SlideShare
Loading in...5
×

Like this? Share it with your network

Share

July 2014 Chamber of Commerce Presentation - 10 Things Every Company Should Know About Google

  • 262 views
Uploaded on

There is no magic to getting to becoming number #1 on a Google search. Google wants to give searchers the results that will most please them, because they want people to come back to Google when......

There is no magic to getting to becoming number #1 on a Google search. Google wants to give searchers the results that will most please them, because they want people to come back to Google when they want to find anything online.

If you want your business to get more leads and customers from people searching online, then you need to understand how Google chooses the top websites when someone searches. This presentation does not have any secrets. It’s just the facts about how Google looks at your website and what you can and should be doing be more visible to your market online.

  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Be the first to comment
    Be the first to like this
No Downloads

Views

Total Views
262
On Slideshare
257
From Embeds
5
Number of Embeds
3

Actions

Shares
Downloads
0
Comments
0
Likes
0

Embeds 5

http://info.ajsingerstudios.com 3
http://www.slideee.com 1
http://preview.hs-sites.com 1

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
    No notes for slide

Transcript

  • 1. 10 Things Every Business Should Know About Google @aj613 | ajsingerstudios.com | adam@ajsinger.com
  • 2. #1 Search and Search Placement are Important Based on a study by Catalyst Search Marketing in 2013 using 17,500 terms related to consumer packaged goods
  • 3. #2 Google Wants to Make Your Customer Happy • Relevant • Authoritativ e • Local
  • 4. #3 What is Relevant Be the Search!
  • 5. #4 What is Authoritative Links Shares Reviews Blog Posts
  • 6. #5 How to Be Local Moz.com/Local Info group, Neustar Localeze, Acxiom, and Factual schema.org
  • 7. #6 It’s A LOT more than Websites http://moz.com/blog/mega-serp-a-visual-guide-to-goo
  • 8. Placement = Bid x ClickThroughRate 1 2 3 #7 Google Wants to Make Money 6 45
  • 9. #8 AdWords • Keywords • Text or Display • PayPerClick (PPC) • PayPerMille (PPM) • Connects to Analytics
  • 10. #9 Search and Social
  • 11. #10 Search is Personal
  • 12. What to Do Next • Visit AJSingerStudios.com • Download “Learn SEO from the Experts” • Request a Consultation
  • 13. • Moz.com • Moz.com/local • searchengineland.com • HubSpot.com Resources
  • 14. Please Be in Touch • ajsingerstudios.com to download Learning SEO from the Experts • @aj613 • facebook.com/ajsingerstudios • plus.google.com/+ajsingerstudios
  • 15. Would Love A Good Review • google.com/local • search for AJ Singer Studios