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Open Source Education Free Learning Real Results
Hello!
Kick the Pedal in the World After Midnight
When life hands you a lemon...
Some Do…
Some think… $$$ And
When this happens…
Many people do this…
Some create things like this
Or something like this…
They think like this… Events evaporate. Patterns persist.
There is always $ to be made
Change. Lots of it. All the time. What’s the constant?
W(H)AM!
[object Object],Time Rate of Learning Pace of Change New World Change Past Now
Business & Change It’s actually the same thing… Rules change, business changes
[object Object],Time Rate of Learning Pace of Change New World Same Problem: Events Evaporate, Patterns Persist Consultants Get Rich Business & Change
Companies keep asking: ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
All they see is….
[object Object],[object Object],[object Object],[object Object],[object Object]
Money Making Machine ?s ,[object Object],[object Object],[object Object],[object Object]
Let’s reduce this to…. ,[object Object],[object Object],[object Object],[object Object]
Evolve, Dominate or Die! Blockbuster Inc. is the largest chain of DVD, Blu-ray Disc, and video game rental stores in the world. The first Blockbuster store was opened in Dallas, Texas in October, 1985.
Do you remember….
And…
And…
Opportunity!
Netflix is an online DVD rental service. Established in 1997 it has amassed a collection of 100,000 titles and approximately 10 million subscribers. The company has more than 55 million discs and, on average, ships 1.9 million DVDs to customers each day. It topped the Top 100 Online Retail Satisfaction Index with an American Customer Satisfaction Index score of 86, well over the industry average of 75. Evolve!
Evolve!
Evolve! Dominate!
Die! Blockbuster Inc. is the largest chain of DVD, Blu-ray Disc, and video game rental stores in the world. The first Blockbuster store was opened in Dallas, Texas in October, 1985.  On the 3rd of March 2009, Blockbuster Inc hired legal counsel to explore a possible bankruptcy filing.
Evolve, Dominate or Die!
[object Object],[object Object],[object Object],[object Object],[object Object],http://www.classicbands.com/bestsellers.html Sales = $815,000,000 Number   Artist   Sales   1   The Beatles  106,530,000  2   Garth Brooks  92,000,000  3   Led Zeppelin  83,620,000  4   Elvis Presley  77,280,000  5   Eagles  65,000,000  6   Billy Joel  63,250,000  7   Barbra Streisand  62,750,000  8   Elton John  61,620,000  9  Aerosmith  54,370,000  10   Pink Floyd  52,600,000  Date of Release Title Label Billboard Peak RIAA  Certified January 13, 1973 Aerosmith Columbia #21 2x Platinum March 1, 1974 Get Your Wings Columbia #74 3x Platinum April 8, 1975 Toys in the Attic Columbia #11 8x Platinum May 3, 1976 Rocks Columbia #3 4x Platinum December 1, 1977 Draw the Line Columbia #11 2x Platinum November 1, 1979 Night in the Ruts Columbia #14 Platinum August 1, 1982 Rock in a Hard Place Columbia #32 Gold October 21, 1985 Done with Mirrors Geffen #36 Gold August 18, 1987 Permanent Vacation Geffen #11 5x Platinum September 12, 1989 Pump Geffen #5 7x Platinum April 20, 1993 Get a Grip Geffen #1 7x Platinum March 18, 1997 Nine Lives Columbia #1 2x Platinum March 6, 2001 Just Push Play Columbia #2 Platinum March 30, 2004 Honkin' on Bobo Columbia #5 Gold
Old Wolrd Business Model
Aerosmith: Old World Limitations ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Aerosmith: Old World Limitations ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Gold #5 Columbia Honkin' on Bobo March 30, 2004 Platinum #2 Columbia Just Push Play March 6, 2001 2x Platinum #1 Columbia Nine Lives March 18, 1997
?
A MMM that Kicks the Pedal…
Do you remember?
And…
A New World MMM
The Game
Single player Multi-player On-line The Game
The (Web-enabled) Platforms
[object Object],[object Object],[object Object],[object Object],[object Object],The Content
The Web Multiplier
Look who’s back! They evolved!
The MMM in action
The MMM + Consumer Space
The Winners It's a win-win-win-win for everybody: Musicians & labels make $$$ Gamers get continuously fresh content            , $$$ Video game companies sell new games using the same basic mechanics    $$$ The platform manufacturers sell more units    $$$
The Results ,[object Object],[object Object],[object Object]
Guitar Hero  released a special Aerosmith edition last year.  The band has gone on record in saying that it is already the single most profitable product they have ever released . This video game has earned them more money in one year than any of their albums, even the records that have been sitting on shelves for over twenty years.  http://media.www.uwmleader.com/media/storage/paper980/news/2009/01/29/Music/Guitar.Hero.The.Music.Industrys.Villain-3606224.shtml The Results $
The Results Merchandising, concert sales, their ability to sign a new contract (have) all been unbelievably influenced by their participation in Guitar Hero http://www.strategyinformer.com/news/2149/activision-blizzard-aerosmith-makes-more-money-from-guitar-hero-than-album-sales
The Results Merchandising, concert sales, their ability to sign a new contract (have) all been unbelievably influenced by their participation in Guitar Hero http://www.strategyinformer.com/news/2149/activision-blizzard-aerosmith-makes-more-money-from-guitar-hero-than-album-sales = They have a future! RISK REMOVAL
The MMM Explained
Last Words ,[object Object],[object Object],[object Object]
Then
Now – Air Guitar in the New World!
You and your friends this weekend
History redux
We’re egalitarian, so…
Five Money Making Machine ?s ,[object Object],[object Object],[object Object],[object Object],[object Object]
Questions? ,[object Object]
 

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Money Making Machines: Old and New

Editor's Notes

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  7. Gamers can get a bunch of content that expands and enhances their gaming experience. Video game companies can sell a boat load of easy-to-make titles that basically rely on the same game mechanic, just with different songs. And the musicians, well, they make out with out some serious cash, thanks to payments up front and ongoing royalties. Irving Azoff, whose company manages Aerosmith told the Wall Street Journal that videogame deals can be “much more lucrative than anything you can do in the record business.”