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Better
Collaboration™
The case for
Visual
Collaboration
Better
Collaboration™
TheValue of
face-to-face
Interaction
Every experienced manager
and business professional
knows the importance of face-
to-face interaction.
It is a critical ingredient
for fostering relationship,
conveying a message and
making sure it adequacy
received.
A study by the Baylor College
of Medicine shows that visual
cues help people understand
what’s being said six times
better than speech alone.
 Expressions
 Eye Contact
 Body Language
Better
Collaboration™
However…
Not always is it feasible or justifiable to
physically meet your counterpart/s in person.
3
Better
Collaboration™
Visual
Collaboration
tools…
allow you to benefit from
face-to-face interaction
and work more efficiently
with remote co-
workers, partners and
customers -- whether
they're on a different floor
or in a different
hemisphere.
True, it is not the same
experience as being next to
each other, but it is
significantly better than
traditional alternatives
which are based on voice
and text communications.
Better
Collaboration™
While the value
may be clear, many
organizations
struggle about
which tools to use
5
Better
Collaboration™
Or
how to use them
6
Better
Collaboration™
May 2013
7
About
Better
Collaboration™
Better
Collaboration™
Mission
Helping organizations maximize
productivity and efficiency
by taking full advantage of
visual collaboration tools
8
Better
Collaboration™
Services
 Consulting
 Collaboration Policy
 Technology Selection
 Best Practices
 User Adoption
 Events
 Live videoconferences, bringing
together experts and thought-leaders
to collaborate about dispersed team
collaboration
Better
Collaboration™
Team
Mor Sela, Founder
 Telework and visual collaboration advocate
 12 years experience in unified communications and videoconferencing
 MBA, NewYork Institute ofTechnology
Ravi Srinivasan, Principal Consultant
 Telework and outsourcing management expert
 20 years experience in technology and management consulting
 MS, Engineering, Stanford University
Lynn Patra, Research Analyst
 Telework advocate and Organizational Psychologist
 Over 5 years experience in research and analysis
 MA,Organizational Psychology, California State
University,Sacramento
10

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