1. SEO/SEM Analysis Report
By- Prem Nath Vishwakarma

2. Search Engine Optimization (SEO)
• Review of our site content and structure.
• Technical advice on website development: for redirects, error pages,
banner & use of JavaScript.
• Content development as visitors flow.
• Management of online business development campaigns.
• Keyword research for targeted audiences.
• Expertise in specific markets and geographies.

3. Inbound Marketing Structure
• Search Engine Optimization (SEO)
• Search Advertising
• Email Marketing
• Social Media Marketing
• Blogging
• Webinars
• Premium Content (E-books, Newsletter)

4. Structuring as Channel

5. Steps in Lead Generation
• Determine our niche market like travel domain in India.
• Define our competitors and analyze their own strategies.
• Create a link analysis & structuring.
• Find & develop a keyword and link strategy.
• Find out & help our targeted local audiences.
• Develop a plan so that we can turn more visitors into conversions.

6. Converting Traffic into Leads
• Premium Content / Offer Creation - By creating premium content and
offers that appeal to them.
• Landing Pages- This is why having great, appealing content and attractive
graphics on the landing pages is extremely important.
• Calls to Action- Having appealing graphical calls-to-action throughout the
site is very important to bringing traffic to our landing pages.

7. Select Relevant keywords

8. Competitor Analysis

9. Modern Sales Funnel

10. E-Mail Marketing Strategy

11. Our Marketing Strategies