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www.ReachMD.com R eachMD Reaching and Teaching Busy Medical Professionals XM Satellite CME iPhone App OnDemand Online Streaming
Our Vision: ReachMD  is a revolutionary new communication, information and education platform designed to engage busy, practicing clinicians and medical professionals everyday. ,[object Object],[object Object]
ReachMD XM160 - Highly Preferred ,[object Object],[object Object],[object Object],[object Object],7 Would you listen to ReachMD on XM Satellite? ReachMD/ XM Pharma Rep Live Lecture Internet Preferred way of receiving medical information Methodology
Utility - WeekendCME on ReachMD
And now on the iPhone/iTouch! 50,000+ ReachMD CME iPhone/iTouch App users by March 2009  (source: MedicinePhone based on average daily rate through December - 22,000) In the top 3 free downloads from the iPhone App Store  (Source: American  Medical Association AM News, January 12, 2009)
Best In Class Strategic Partners
ReachMD XM160 Audience ,[object Object],[object Object]
ReachMD XM160 Audience 280,000+ Weekly Listeners Professional Breakdowns ,[object Object],[object Object],[object Object],[object Object],*Listenership data available on request for all 24 AMA designated specialties  Specialty Listeners Total MD/DO 90,061 MD/DO Primary Care 20,392 NP 4,253 PA 2,976 RPH 13,465 Total Listeners 251,094
ReachMD.com Audience
ReachMD.com Audience Unique Monthly Visitors XM Satellite iPhone App Podcast Webstream
ReachMD OnDemand CME Participation  (Represents Online/iPhone Activity Only) Podcast Downloads and Webstreams ,[object Object],[object Object],9 New CME Activities Launched in November 1st CME Activity launched in April
ReachMD Weekly eNewsletter Data from: April 12, 2008 – August 12, 2008 ,[object Object],[object Object]
Strong Presence in Oncology XM Satellite CME iPhone App Podcast Webstream ,[object Object],[object Object],[object Object],Extending your reach through our collaboration with OncologyStat.com   ( Cross-channel promotion and cross-channel content sharing)
Survey Results: Example Oncology CME Program on ReachMD XM Satellite CME iPhone App Podcast Webstream Evaluation Questions/Responses n=258 Was this a good learning experience? Were the learning objectives met? Did you enjoy the conversational format between guests?
Survey Results: Example Oncology CME Program on ReachMD Would you return to ReachMD XM 160  for future Weekend CME Programs? Yes: 82% Probably: 16% No: 2%
Strong Presence in Oncology XM Satellite CME iPhone App Podcast Webstream A new series on ReachMD features the SU2C scientific committee members discussing research and clinical updates.  SU2C - Scientific Committee Leaders Series on ReachMD
ReachMD CME Segment Package ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
ACS CME Program- Case Study  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Launched first week of November 2008
ACS CME Program – Case Study  ACS CME Program Landing Page
ACS Program – Case Study ACS CME Program Actual Projected at 6 Months Projected at 1Year ReachMD XM160 Airings 36 44 44 On ReachMD XM160 for 6 months.  On ReachMD.com and on the iPhone for 1 Year. Total Activity Participants  6,590 8,053 8,725 Participants by Channel ReachMD XM 160* 6,040 7,381 7,381 ReachMD OnDemand 109 133 266 ReachMD iPhone App 441 539 1,078 CME Redemption Total 324 398 642 CME Redemption Rate 6% 5% 7% CME Redemptions by Channel ReachMD XM 160  (2.5%) 151 185 218 ReachMD OnDemand  (38%)** 41 51 101 ReachMD iPhone App  (30%)** 132 162 323 *ReachMD XM160 approximate participation using 2.5% redemption rate  **Actual Redemption Rate
ACS Program – Case Study ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
CME SUMMARY ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Peter Payerli Vice President, Sales and Business Development [email_address] 312.259.5784

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Reach MD Cme Update February 2009

  • 1. www.ReachMD.com R eachMD Reaching and Teaching Busy Medical Professionals XM Satellite CME iPhone App OnDemand Online Streaming
  • 2.
  • 3.
  • 4. Utility - WeekendCME on ReachMD
  • 5. And now on the iPhone/iTouch! 50,000+ ReachMD CME iPhone/iTouch App users by March 2009 (source: MedicinePhone based on average daily rate through December - 22,000) In the top 3 free downloads from the iPhone App Store (Source: American Medical Association AM News, January 12, 2009)
  • 6. Best In Class Strategic Partners
  • 7.
  • 8.
  • 10. ReachMD.com Audience Unique Monthly Visitors XM Satellite iPhone App Podcast Webstream
  • 11.
  • 12.
  • 13.
  • 14. Survey Results: Example Oncology CME Program on ReachMD XM Satellite CME iPhone App Podcast Webstream Evaluation Questions/Responses n=258 Was this a good learning experience? Were the learning objectives met? Did you enjoy the conversational format between guests?
  • 15. Survey Results: Example Oncology CME Program on ReachMD Would you return to ReachMD XM 160 for future Weekend CME Programs? Yes: 82% Probably: 16% No: 2%
  • 16. Strong Presence in Oncology XM Satellite CME iPhone App Podcast Webstream A new series on ReachMD features the SU2C scientific committee members discussing research and clinical updates. SU2C - Scientific Committee Leaders Series on ReachMD
  • 17.
  • 18.
  • 19. ACS CME Program – Case Study ACS CME Program Landing Page
  • 20. ACS Program – Case Study ACS CME Program Actual Projected at 6 Months Projected at 1Year ReachMD XM160 Airings 36 44 44 On ReachMD XM160 for 6 months. On ReachMD.com and on the iPhone for 1 Year. Total Activity Participants 6,590 8,053 8,725 Participants by Channel ReachMD XM 160* 6,040 7,381 7,381 ReachMD OnDemand 109 133 266 ReachMD iPhone App 441 539 1,078 CME Redemption Total 324 398 642 CME Redemption Rate 6% 5% 7% CME Redemptions by Channel ReachMD XM 160 (2.5%) 151 185 218 ReachMD OnDemand (38%)** 41 51 101 ReachMD iPhone App (30%)** 132 162 323 *ReachMD XM160 approximate participation using 2.5% redemption rate **Actual Redemption Rate
  • 21.
  • 22.
  • 23. Peter Payerli Vice President, Sales and Business Development [email_address] 312.259.5784