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Online Community-Building 2.0 for Museums: Challenges and Opportunities in a Global and Diverse World
 

Online Community-Building 2.0 for Museums: Challenges and Opportunities in a Global and Diverse World

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Conferencia impartida dentro del encuentro: "3 Encontro internacional de tecnologias aplicadas à museologia, conservacao y restauro". ...

Conferencia impartida dentro del encuentro: "3 Encontro internacional de tecnologias aplicadas à museologia, conservacao y restauro".
Oporto, Biblioteca Almeida Garret, octubre de 2008.

Lecture for the Conference: "3 Encontro internacional de tecnologias aplicadas à museologia, conservacao y restauro". Porto (Portugal,) Biblioteca Almeida Garret. October, 2008.

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    Online Community-Building 2.0 for Museums: Challenges and Opportunities in a Global and Diverse World Online Community-Building 2.0 for Museums: Challenges and Opportunities in a Global and Diverse World Presentation Transcript

    • Online Community-Building 2.0 for Museums in a Global and Diverse World Pilar Gonzalo http://www.flickr.com/photos/noormaryam/1448502649 3rd International Meeting of Technologies Applied to Museology, Conservation and Restoration EITEC. Porto, October 2008. Pilar Gonzalo
    • Clarifying our points - Web Developers oriented - Museum Professionals oriented - Tools, tools, tools - Uses and applications - Expensive and difficult ideas - Accessible proposal - Key for succeeding - Sustainability for museums http://www.flickr.com/photos/buck82/105131397/ Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • Table of Contents 1- Radical Trust 2- Challenges for museums 3- Opportunities 4- Yes, but… 5- The “secret” tips for museums 2.0 http://www.flickr.com/photos/baboon/115446241 Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • Trust Web 2.0 Museums Cultural Diversity http://www.flickr.com/photos/bright/26616579 Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • Trust?! http://www.flickr.com/photos/freemind/313179879/ Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • Yes, TRUST http://www.flickr.com/photos/11399277@N06/1127902519 Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • The Value of “Trust” Do museums trust their users? http://www.flickr.com/photos/18877859@N00/200373746/ Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • Security cameras Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • Guards http://www.flickr.com/photos/bobtrancho/2446585954 Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • Visual barriers http://www.flickr.com/photos/mic4ael/683734481 Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • Do not touch!!! http://www.flickr.com/photos/xiaming/417314713 Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • No photos Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • But people like breaking rules… http://www.flickr.com/photos/beinder/4024250384/ Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • But security sometimes fails… http://www.flickr.com/photos/nikkomyers/3132715368/ Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • And people want to remember what museums contain http://www.flickr.com/photos/ginamarie/4573792829/ Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • Are visitors treated as potential criminals? http://www.flickr.com/photos/clintonfowler/121862823 Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • Do not laugh?! Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • Do, REALLY, museums look like trusting their visitors? http://www.flickr.com/photos/robinthom/424929441 Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • Mature museums build communities around them Trust them! They are your museum http://www.flickr.com/photos/ro_buk/2532746037/in/set-72157594286414570/ Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • Web 2.0 = the best tool for online community building connectivity interactivity participation http://www.flickr.com/photos/danielabarbosa/473148745/ Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • Challenges for museums http://www.flickr.com/photos/baboon/6777754 Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • Users have changed http://www.flickr.com/photos/slworking/4645332265 Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • Their habits have changed http://www.flickr.com/photos/danielbroche/2258988806/ Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • Information access has changed http://www.nuigalway.ie/microbiology/cpoblab/gamidi/images/rss.jpg Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • Copyrights restrictions A future without images? Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • Academic institutions have changed Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • Public goes away = users are here “The Google Generation” http://static.ideate.co.za/wp-content/uploads/2007/09/googlelove.jpg Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • What about museums? Did they change? http://www.flickr.com/photos/speko/349669919/ Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • Museums for social events http://neverleavebrooklyn.com/wp-content/uploads/2009/04/bkmusuem.jpg Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • Museums as best partners for corporations http://museums.bankofamerica.com/ Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • Museums as economical platforms http://www.britishmuseum.org/the_museum/news_and_press_releases/press_releases/2006/ebay_partnership.aspx Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • Museums as models for social responsibility http://www.calmuseums.info/gmi/index.html Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • Opportunities for museums museums Web 2.0 community http://www.flickr.com/photos/bitrot/362373831 Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • Anything, anytime, anywhere Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • Yes, but… …I have some problems http://www.flickr.com/photos/baboon/319905411 Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • Yes, but… Obsolete technology? http://www.gearfuse.com/wp-content/uploads/andrew/3_feb07/floppy_disk_journal.jpg Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • Yes, but… You are just one among the staff-mass of your museum? Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • lamusediffuse: Museums in Libya 2.0 Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • lamusediffuse: Museums in Libya 2.0 Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • lamusediffuse: Museums in Libya 2.0 Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • lamusediffuse: Museums in Libya 2.0 Africalia http://www.africalia.be Observatory of Cultural Policies in Africa http://ocpa.irmo.hr/index-en.html Africa Union http://www.africa-union.org Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • lamusediffuse: Museums in Libya 2.0 Dailymotion del.icio.us Devilfinder Flickr Google Maps Google Earth Google Video Ipernity Metacafe Slideshare Technorati Vimeo Wikimapia Wikipedia Yahoo Maps YouTube Zippivideos Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • lamusediffuse: Museums in Libya 2.0 Libië Libio Libya Libye Libyen Libia Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • lamusediffuse: Museums in Libya 2.0 More than 70 emails sent to, • AFRICOM, Africalia, Observatory of Cultural Policies in Africa and African Union representatives • UN and UNESCO representatives in Libya • Embassies of several countries in Libya • Archaeology teams with projects in Libya • University Departments of art and Archaeology in Libya and abroad • Specialized Listservs for museums and art&technlogy professionals Besides, more than 100 direct messages to social web users sharing relevant contents on museums in Libya… ... and articles, announcements and comments in numerous blogs Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • lamusediffuse: Museums in Libya 2.0 Al Khums, Museo de Leptis Magna Qasr Libia, Museo de Qasr Libia Al Marj, Museo de Ptolemais Sabratha, Museo de Sabratha Awbari, Museo de Germa Sahhat, Museo de Cyrene Benghazi, Museo de Arte Islámico Susah, Al Jabal al Akhdar, Museo de Apollonia Beni Walid, Museo de Beni Walid Tocra, Museo de Tocra Ghadames (ciudad vieja), Museo de Ghadames Trípoli, Museo Dar al-Karamanli Jadu, Museo Al Baruni Trípoli, Museo de la Medina Janzür, Museo de Janzür Trípoli, Museo Jamahiriya Duimdog: Jamahiriya Museum, 1 de abril de 2006, en Ţarābulus, Tsarrbuus, Libia. Museo Jamahiriya Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • lamusediffuse: Museums in Libya 2.0 http://www.lamusediffuse.com/libyanmuseums/maps/libyagm_new.htm Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • lamusediffuse: Museums in Libya 2.0 http://www.lamusediffuse.com/libyanmuseums/maps/libyagm_new.htm Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • lamusediffuse: Museums in Libya 2.0 http://www.lamusediffuse.com/libyanmuseums/maps/libyagm_new.htm Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • lamusediffuse: Museums in Libya 2.0 http://www.lamusediffuse.com/libyanmuseums/maps/libyagm_new.htm Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • lamusediffuse: Museums in Libya 2.0 http://www.lamusediffuse.com/libyanmuseums/maps/libyagm_new.htm Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • lamusediffuse: Museums in Libya 2.0 http://www.lamusediffuse.com/libyanmuseums/maps/libyagm_new.htm Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • lamusediffuse: Museums in Libya 2.0 http://www.seedwiki.com/wiki/museums_in_libya/museums_in_libya Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • lamusediffuse: Museums in Libya 2.0 http://www.seedwiki.com/wiki/museums_in_libya/jamahiriya_museum?wikiPageId=960907 Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • The secret tips for a museum 2.0? http://www.flickr.com/photos/baboon/405064021 Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • Get ready for the change http://www.flickr.com/photos/rsihamau/2335795858/ Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • Are you a community site? http://www.flickr.com/photos/exploratorium/2723534878 Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • Museums are people Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • Yes, museums are people http://www.flickr.com/photos/nido/69591077/ Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • Do you know who your users are? http://www.flickr.com/photos/sharman/10534989/ Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • How can you match your audiences? http://www.flickr.com/photos/baboon/93045181 Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • Museums 2.0 = Museums of Diversity http://www.flickr.com/photos/ogil/2540634421/ Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • Go technological http://www.flickr.com/photos/ross/50241828/ Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • Get your institution lighter http://www.flickr.com/photos/baboon/315160359 Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • Renew yourself http://www.flickr.com/photos/baboon/1977965 Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • Keep connected… http://www.flickr.com/photos/baboon/12649801 Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • …but do not be a geek fashion victim Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • Open Channels http://www.flickr.com/photos/baboon/237573795 Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • Follow the conversation http://www.flickr.com/photos/baboon/180558572 Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • Leave your trace Be personal! http://www.flickr.com/photos/baboon/54571074 Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • Diversity? http://www.flickr.com/photos/wallyg/2374569418/ Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • Money = access to culture? http://www.flickr.com/photos/isemantics/362374396/ Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • Make it simple http://www.flickr.com/photos/baboon/306056437 Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • Make it accesible! http://www.flickr.com/photos/baboon/2868425950/ Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • Go multilingual http://www.flickr.com/photos/53537358@N00/2282009820/ Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • Know your neighbors http://www.flickr.com/photos/baboon/252605812 Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • Consider other points of view http://www.flickr.com/photos/omar_eduardo/242314897/ Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • Be sustainable Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • Just a bit to build the future http://www.flickr.com/photos/isadocafe/89091113 Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • Museums have always been diverse http://www.flickr.com/photos/rayparnova/2352948390/ Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo
    • To keep this conversation… del.icio.us: http://del.icio.us/pilar.gonzalo Slideshows: http://www.slideshare.net/pilargonzalo Correo pilar.gonzalo(at)fulbrightmail.org http://flickr.com/photos/zanzo/374076098/ Online Community-Building 2.0 for Museums in a Global and Diverse World - Pilar Gonzalo